The Future of Content podcast
What if content was no longer confined to just a screen? The rapid advancement and integration of artificial intelligence and augmented reality have begun to push these definitions, allowing everyone, from content creators to compliance officers, to rethink what is possible. From revolutionizing everyday tasks to creating a universal CMS where content authors can edit and update content across platforms, our conversation bridges what is to come. Preston So joins “The Future of Content” to discuss not just the creation of content but the creation of experiences that are as intelligent...
info_outline Episode 47 – Crafting Better Content Through CMS Design with Greg DunlapThe Future of Content podcast
We spend so much time and resources on frontend development, isn’t it time we give the same treatment for content authors? , the , joins “The Future of Content” to discuss the relationship between user-centered design and quality content. Drawing from decades of experience, Greg shares his insights into involving authors in the development process. From utilizing paper prototyping to researching ways to reduce cognitive load, our conversation outlines practical strategies to create more efficient and user-friendly systems. Greg also shares the process of drafting his book, , which...
info_outline Episode 46 – Crafting the Narrative in the Age of Conversational AI with Polly M AllenThe Future of Content podcast
Systems like Alexa and ChatGPT have brought conversational AI to the mainstream, allowing users to tailor how they experience this technology. This week, Polly M Allen of AI Career Boost joins the podcast to discuss how conversational AI is changing our physical and digital lives. With Polly's insights, the conundrums of AI-driven content creation and ownership becomes clear. From supporting content creation to tempering online interactions with Ghostbot, we assess AI's dual nature. Closing on an optimistic note, we envision a future where content's value is synonymous with its originality and...
info_outline Episode 45 – Museums Are For Everyone with Michelle GravesThe Future of Content podcast
Visitor's experiences are curated the second they enter a museum. Every detail in the exhibit is carefully thought out, from the lighting to the placement of the artwork. In this episode, we speak with Michelle Graves, a museum curator from the Morris Museum. As we navigate the complexities of exhibition design and storytelling, it becomes clear that institutions like the Morris Museum are revolutionizing the visitor experience to ensure inclusivity and engagement. Museums are evolving from their traditional “stuffy” demeanor. Innovative collaborations and immersive experiences...
info_outline Episode 44 – Innovations in Content Design and Visual Storytelling with Samantha EnslenThe Future of Content podcast
Today, we sit down with Samantha Enslen from Dragonfly Editorial to chat about how you can turn industry jargon into compelling content. Samantha offers a valuable look into the process of making intricate concepts digestible, from employing the ISO's guidelines for plain language to embracing an "explain like I'm five" philosophy. Whether it's the tactile charm of print or the swift click-through of digital media, we examine the evolving landscape of content creation and why major businesses are leaning on specialized teams like Dragonfly to articulate their value. As we wrap up our...
info_outline Episode 43 – The Fandom Formula with Jenny StivenThe Future of Content podcast
What does it take to build a thriving fan community around a franchise? Let's probe this question as we chat with Jenny Stiven, a fandom expert and an authority in audience development. From her work on The X-Files to her experiences with franchises like Stargate, Jenny brings a wealth of knowledge about the nurturing of fan communities and driving passionate engagement. Uncover the secrets behind cultivating franchise audiences. We get into the nitty-gritty of how content creators can foster sustainable communities and build robust relationships with fans. Hear from Jenny how she has...
info_outline Episode 42 – Navigating Young Adult Fiction and Nonprofit Storytelling with Katie BayerlThe Future of Content podcast
Dive headfirst into an enlightening conversation with our special guest, Katie Bayerl, a stellar young adult fiction author and content strategist. Katie's insights, stemming from her experiences as a teacher and her deep understanding of the teenage psyche, provide a fresh perspective on writing for young adults. We explore the appeal and unique characteristics of this genre, and why it strikes a chord with readers across all age groups. Transitioning from the realm of fiction to the very real world of nonprofits, we dive into the complexities of storytelling and messaging for these...
info_outline Episode 41 – Mastering Ethical Storytelling in Nonprofits with Maria BryanThe Future of Content podcast
Ever wondered how to effectively use storytelling in nonprofit work while honoring those you're representing? Join us in an enlightening conversation with Maria Brian, the seasoned founder of Maria Brian Creative, as we demystify trauma-informed marketing. Maria brings her unique approach to the table, shedding light on ethical storytelling that not only enriches the narrative but also fosters impactful connections. We navigate the often complex issues of consent, emphasizing the necessity of obtaining enthusiastic agreement from those we tell stories about. Maria guides us through the...
info_outline Episode 40 – Marketing Academia: Building Communities and Blockchain in Education with Brian PiperThe Future of Content podcast
In this episode, we sit down with Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, to discuss leveraging student insight to aid University’s marketing strategies, the use of emerging innovations to create communities within higher education, AI generated content, Blockchain technologies, and the value of using NFTs in the academic space. >> >> >> >> >>
info_outline Episode 39 – Amplifying Digital Agency Marketing Strategies with Lauren McGaha O’BrienThe Future of Content podcast
In this episode, we dive into the world of digital agency marketing strategies with Lauren McGaha O'Brien, the Chief Strategy Officer at Newfangled. Join us as Lauren, an expert in content marketing and long-term strategy, shares her insights on clarifying brand positioning, crafting compelling messages, and connecting with potential customers. Discover how she empowers digital agencies to thrive in a competitive market by revolutionizing their marketing approaches. Don't miss out on this enlightening conversation packed with practical tips to unlock your agency's true potential. ...
info_outlineLiza Kindred is on a mission to create content about and for mindfulness that steers clear of intentionally obscured marketing lingo.