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How do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy?

Ask Frank Kern

Release Date: 04/07/2025

What courses of yours are a good fit for a very advanced, well-established internet marketer? show art What courses of yours are a good fit for a very advanced, well-established internet marketer?

Ask Frank Kern

What courses of yours are a good fit for a very advanced, well-established internet marketer? Really depends on the desired outcome. I consider myself to be a very advanced, well-established internet marketer, and what I always go back to is the fundamentals or...

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An unusual childhood experience (that might have made me millions) show art An unusual childhood experience (that might have made me millions)

Ask Frank Kern

I want to share an unusual belief that was, I'm going to put this in air quotes, forced on me growing up that forever changed my life for the better. I say forced on me, again in air quotes, because I was never given an option to consider it. It never occurred to me that it might not be true. It was literally repeated to me over and over and over again. And I believed it and I gotta tell ya, I thank God for the belief. And I thank God  that I believed it, that I quote unquote, fell for it. So here's the belief...

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Would an e-com store brand benefit from the maximizer? show art Would an e-com store brand benefit from the maximizer?

Ask Frank Kern

Would an e-com store brand benefit from the maximizer? Yeah! With e-com, where you guys fall off...

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For a general contractor wanting to target commercial business owners only, do you have any recommendations on the copy and target audiences he should use? show art For a general contractor wanting to target commercial business owners only, do you have any recommendations on the copy and target audiences he should use?

Ask Frank Kern

I think it's a great question because he's trying to target B2B. So he has a general contractor who wants to target commercial business owners only. Do you have any recommendations on the copy and target audiences that he should use? Okay. So they own the office building, I would assume? They own or lease and need a general contractor...

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How long should we be leaving each ad on for this challenge? show art How long should we be leaving each ad on for this challenge?

Ask Frank Kern

How long should we be leaving each ad on for this challenge?  I like three days, generally speaking. So if I'm willing to pay...

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What is the best way to create a segmentation/target on Facebook for web design services? show art What is the best way to create a segmentation/target on Facebook for web design services?

Ask Frank Kern

My question is...I am doing web design, you know, landing page on websites, so I was wondering what is the best way to create a segmentation on Facebook for that? To create a segmentation? By segmentation, do you mean target?

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As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad? show art As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad?

Ask Frank Kern

So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this.  Oh, "read this if you..."

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What do you think about building a lead generation ad that is actually a conversion ad on Facebook? show art What do you think about building a lead generation ad that is actually a conversion ad on Facebook?

Ask Frank Kern

What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell.  It's fine. You just have to be prepared for them to a. not click to the next page...

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HOLD FAST – The Cure For Distraction show art HOLD FAST – The Cure For Distraction

Ask Frank Kern

Today, I have 10 words for you that can polarize or they can unify. My hope is that they unify. Here they are. The words are...

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Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign? show art Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign?

Ask Frank Kern

Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed the 30 days in May where you spent about $3.50 and generated $600,000 in sales. So I guess really, I'd love to have a walkthrough of the 30,000 foot view of, you start day one at a $1.88, you get three days worth of data. Day three to six, day six to nine. What's that high level thinking that you use from the beginning all the way to the end result of that campaign? That was unbelievable...

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He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy?

Dude, I don't care what the new guys are doing. I care about what I learned from that guy, Albert Lasker.

And from that other guy, David Ogilvy.

And from that guy, Claude Hopkins.

And from that guy, Gary Halbert.

And Dan Kennedy...and hard won experience.