173: Build Relationships & Win Clients | Kirk Williams
Release Date: 07/02/2018
Freelance Transformation
Uhh… wait… what’s happening to the podcast? Let’s find out in episode 180 of the Freelance Transformation Podcast!
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What’s the most powerful way to go from employment to freelancer, when you don’t have any clients and you don’t quite know what service you’re providing? Let’s find out in episode 179 of the Freelance Transformation Podcast!
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Is it possible to build an agency that doesn’t turn into a stressful grind for the owners and the team? Or is that just too idealistic to be true? Let’s find out in episode 178 of the Freelance Transformation Podcast!
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Does a marketing plan for attracting clients have to be complicated? Let’s find out in episode 177 of the Freelance Transformation Podcast!
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How do you keep your clients, your team, and yourself accountable on a project so that the client gets an amazing result and you get to keep your sanity? Let’s find out in episode 176 of the Freelance Transformation Podcast!
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How do you build a freelance business from the ground up purely on relationships? Let’s find out in episode 175 of the Freelance Transformation Podcast!
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What are corporate clients saying about you after you’re done meeting with them? What big mistakes do freelancers make when trying to court such a client? Let’s find out in episode 174 of the Freelance Transformation Podcast!
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How can you build relationships that turn into clients? Let’s find out in episode 173 of the Freelance Transformation Podcast!
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How do you manage your clients, avoid costly mistakes in your contracts, and stay on top of your freelance business? Let’s found out in episode 172 of the Freelance Transformation Podcast!
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How specific can you get with your niche? And how does a rubber chicken make today’s guest memorable? Let’s find out in episode 171 of the Freelance Transformation Podcast!
info_outlineOur guest today will be the first to tell you that you don’t need to use a super expensive sales funnel to attract clients to your business. Consistent action will win clients every time. Kirk Williams, owner of Zato Marketing, is a paid search marketer who started his career on Twitter. But his online presence on Twitter and through online forums helped him generate leads and a client pool he actually likes to work with.
On this episode, Kirk is breaking down his client acquisition strategy. His approach might surprise you. He wasn’t always at the top of his game. He shares what it was like to learn how to run a business from scratch, and the mistakes he made will change the way you look at running a business. At best, it might even inspire you to change the way you approach social media marketing.