038: Jim Snediker, Co-Founder and CEO of Stock Mfg Co., Discusses Branded Workwear for Differentiating Your Offerings
Frictionless Innkeeper Podcast
Release Date: 11/22/2021
094: Financing Strategies for Lodging Providers
Frictionless Innkeeper Podcast
Finding the right financing can make the difference between growing your business and missing new opportunities. Michael Oppel, Vice President and Loan Officer at Stone Bank, discusses government-guaranteed loan programs for independent lodging businesses, including SBA and USDA financing. He explains which options are best suited for acquisitions, renovations, expansions, and new revenue-generating projects, while sharing common borrowing mistakes, the importance of a strong business plan, and practical tips for securing financing. We are very thankful to Michael for sharing his insights with...
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093: Building a Lasting Legacy with Monique Greenwood, Owner of Akwaaba Bed & Breakfast Inns
Frictionless Innkeeper Podcast
Building a successful lodging business requires more than great operations. It also requires a clear vision, authentic branding, and a long-term strategy. Monique Greenwood, owner of the Akwaaba Bed & Breakfast Inns, shares lessons from more than 30 years in the lodging industry, including branding, authenticity, digital marketing, and building a lasting business. We are very thankful to Monique for sharing her insights with us. You can learn more about Akwaaba Bed & Breakfast Inns at . Our podcast is presented by the Frictionless Guest App, the digital concierge that helps your guests...
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092: A Practical Framework for Winning AI Search
Frictionless Innkeeper Podcast
As travelers shift from traditional search to AI powered discovery, innkeepers need new ways to stay visible. In this episode, Mike Lannen, Founder and AI Whisperer of Eternity, discusses how guest search behavior is changing and why GEO is becoming more important alongside SEO. He shares practical ways properties can optimize their websites for AI search, answer guest questions more clearly, update third party profiles, and track how often they appear in AI driven results. We are very thankful to Mike for sharing his insights with us. You can learn more about Eternity at . Our podcast is...
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091: Using AI to Save Time and Simplify Operations
Frictionless Innkeeper Podcast
For innkeepers juggling endless tasks, AI can be a practical tool for bringing more clarity, organization, and efficiency to the day. Liz Hamilton, founder of Maia Internet Consulting, discusses how independent lodging operators can use AI to streamline operations, sharpen their thinking, and save time. She shares , using AI as a thinking partner, organizing tasks and meetings, and finding quick wins that make everything easier. We are very thankful to Liz for sharing her insights with us. You can learn more about Maia Internet Consulting at . Our podcast is presented by the Frictionless Guest...
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090: Using Video to Bring the Guest Experience to Life
Frictionless Innkeeper Podcast
In a crowded market, strong visuals can make all the difference when it comes to capturing attention and turning interest into bookings. Cody Harmon, owner and founder of Scratch Media discusses the value of high-quality photography and video for independent lodging properties. Visual storytelling showcases not only properties, but also the surrounding experiences that make a stay memorable. It can also serve as a concierge, giving potential guests a visual preview of their stay. We are very thankful to Cody for sharing his insights. You can learn more at . Our podcast is presented by the...
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089: How AI Is Rewriting Travel Discovery
Frictionless Innkeeper Podcast
As AI transforms how travelers discover their next stay, innkeepers need new strategies to stay visible and competitive. In this episode, Kenny Ridgell, Founder of Ridge Media, discusses his upcoming ALP Unlocked 2026 presentation, titled The Zero Click Era: How AI Is Rewriting Travel Discovery (and What to Do About It). Kenny shares actionable tips for how innkeepers can best attract guests searching for their properties in today’s AI-driven world. We are very thankful to Kenny for sharing his insights. You can learn more at . Our podcast is presented by the Frictionless Guest App, the...
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088: Cleveland Rocks with ALP Unlocked 2026 — A Preview with Sarah Gazi, CEO of ALP
Frictionless Innkeeper Podcast
The ALP annual conference has a new name and a new format focused on hands-on learning for ALP members, non-members and aspiring innkeepers. Welcome all to ALP Unlocked. Sarah Gazi, CEO of ALP, discusses ALP Unlocked 2026, taking place March 2 to 5 in Cleveland, Ohio, the rock and roll capital of the world. This year’s conference will provide tactical and practical insights to help innkeepers grow and sustain their businesses. She also discusses the ALP Academy, a year-round education platform that extends learning beyond the event itself. We are very thankful to Sarah for sharing her...
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087: Making Property Management Simple
Frictionless Innkeeper Podcast
For many innkeepers, managing day-to-day operations can be overwhelming, but the right technology can make all the difference. Gideon Stanley, CEO and Founder of GraceSoft, discusses how his company’s cloud-based tools help streamline property management for hotels, B&Bs, motels, resorts, and more. He also highlights GraceSoft’s new CRM solution, which brings powerful tools like two-way messaging, loyalty tracking, email marketing, and guest profiles into one system connected to the PMS. We are very thankful to Gideon for sharing his insights. You can learn more at . Our podcast is...
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086: Simple Ways to Delight Guests
Frictionless Innkeeper Podcast
Even the smallest touches can make a big impact when it comes to guest satisfaction. Based on their 2025 ALP Conference presentation, Peter MacLaren — owner and operator of West Hill House B&B in Warren, Vermont — and Rachel Paley — general manager at Saratoga Arms Hotel in Saratoga Springs, New York — share simple, high-impact ways innkeepers can go above and beyond for their guests. We are very thankful to Peter and Rachel for sharing their insights with us. You can learn more about West Hill House B&B at and Saratoga Arms Hotel at . Our podcast is presented by the...
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085: Mastering Online Reviews
Frictionless Innkeeper Podcast
Online reviews can make or break a guest’s decision to book, and how you manage them matters more than ever. Marco DiDomizio, Broker and Consultant with Inn Advisors, and Dan Clark, owner of the Inn of the Turquoise Bear, share how innkeepers can turn reviews into a powerful marketing tool to build their brands and increase bookings. Drawing from their 2025 ALP Conference presentation, they offer smart tips on earning better reviews, managing negative feedback, and focusing on the platforms that matter most. We are very thankful to Marco and Dan for sharing their insights with us. You can...
info_outlineLodging professionals can differentiate their offerings by the use of branded workwear to project an ideal brand image, reinforce a consistent guest experience, and bolster overall employee morale. Jim Snedicker and his team at Stock Mfg Co. are experts at the aesthetics of clothing for the hospitality industry.
Since 2012, Stock has designed and manufactured custom workwear for some of the best bars, restaurants, and hotels in the world. With roots in the fashion industry, the company offers a wide-range of stylish branded uniforms, including shirts, blazers, light jackets, aprons, and baseball caps.
We are very thankful to Jim Snediker for sharing his insights with us. You can learn more about Stock Mfg Co. at https://stockmfgco.com/.
Our podcast is presented by the Frictionless Guest App, a mobile app that lodging professionals provide to their guests so they can recommend unique local places to eat, play and shop during their stay, allow guests to order their offerings, and communicate with guests through text messaging. To learn more, visit frictionlessguest.com.