Dan Uyemura - The AI-First Gym: How PushPress Is Rewriting the Playbook for Operators
Release Date: 12/07/2025
Anna Emanuel MD - Medicine 4.0: Next Health's Dr. Anna Emanuel on the Future of Preventative Care
Future of Fitness
In this episode of Future of Fitness, host Eric Malzone sits down with Dr. Anna Emmanuel—a double board-certified physician in family and integrative medicine—to unpack the evolution of modern healthcare, from reactive "sick care" to proactive, data-driven longevity medicine. Dr. Emmanuel introduces the Next Health framework of Medicine 4.0, a model that blends lifestyle, prevention, functional medicine, and advanced therapies like peptides, GLP-1s, and stem cells. She reveals why 80% of health outcomes are within our control, how to use GLP-1s responsibly without muscle loss,...
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Rick Mayo - No Pressure, Just Strategy: Why Alloy Took a PE Partner After 30 Years
Future of Fitness
After 30+ years of bootstrapping Alloy Franchise to over 135 locations, founder Rick Mayo finally decided to bring in a private equity partner—but not for the reasons you might think. In this candid conversation with Eric Malzone, Rick opens up about why he chose Capital Spring, how he avoided the "gunslinging" PE horror stories, and why pulling some chips off the table actually gave him more clarity, not less. He breaks down the deceptively simple model behind Alloy's 91% retention rate, explains why saying "no" to flashy trends (GLP-1s, saunas, meal delivery) has been the secret to...
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Doug Gremmen - From 600 to 1.8 Million Participants: Inside Hyrox's Rocket Ship Growth
Future of Fitness
Eric Malzone sits down live with Doug Gremmen, Chief Growth Officer at HYROX, at the Connected Health and Fitness Summit in Beverly Hills. They dive into how HYROX went from just 600 finishers back in 2018 to a projected 1.8 million in 2026 — basically a rocket ship in the fitness world. Doug shares how they built the brand from the ground up by knocking on gym doors, the massive role community and user-generated content played, and why the super consistent race format makes it so easy to scale everywhere from LA to China and beyond. They talk gym affiliates (now at 14,000 worldwide), what...
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Karl Sanft - COVID, Bankruptcy, and Back: The 24 Hour Fitness Turnaround
Future of Fitness
In this conversation, 24 Hour Fitness CEO Karl Sanft opens up about steering the iconic brand through a once‑in‑a‑generation pandemic, bankruptcy, and a full operational turnaround—only to welcome back founder Mark Mastrov as executive chair. Karl shares why shifting from an “access” to a “usage” model during COVID became a defining moment, how private equity sharpened his leadership edge, and why doubling down on the middle‑market (great strength floors at a $30–$50 price point) is the winning strategy. He also reveals their three‑phase capital plan: remodel 50 clubs a...
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Jim LaValle - Peptides, GLP-1s, and the Product Problem: What Longevity Brands Are Missing
Future of Fitness
In this episode, Eric Malzone hangs out with Jim LaValle—a legend in metabolic health who’s been deep in this world for over 40 years—for a real conversation about GLP-1s, peptides, and what it actually takes to build a healthier, longer life. Jim gets honest about why these drugs can be a game-changer but also why so many people use them wrong, the sketchy side of the “research only” peptide market, and which peptides he’s actually excited about for gut health, hormones, and fixing your sleep. They also talk about why the fitness industry hasn’t quite cracked the longevity code...
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Sarah Luna - Pilates 3.0: How Pilates Addiction Plans to Scale to 1,000 Units by 2030
Future of Fitness
In this episode of The Future of Fitness, host Eric Malzone sits down with Sarah Luna, CEO of Pilates Addiction, to explore the brand’s rapid rise and what she calls “Pilates 3.0.” With a background as a professional dancer, certified Pilates instructor, and franchise owner, Sarah brings a unique blend of hands-on experience and business acumen to the forefront. She breaks down how Pilates Addiction combines the best of traditional studio Pilates and modern high-intensity reformer workouts into a 50-minute, full-body experience designed for maximum efficiency. From the patented gold...
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Juliet Starrett & Alex Alimanestianu - Quarterly Reports: $7.5 Billion Merger, a Surprise IPO, and Executive Shuffles
Future of Fitness
In this episode, Eric Malzone, Juliet Starrett, and Alex find themselves at the intersection of a shifting fitness economy, dissecting a massive Q1 2026 that has left the industry bifurcated between high-end luxury and high-volume value . The team breaks down the "K-shaped" recovery where premium powerhouses like Lifetime are flex-pricing their way to record margins while mid-market players and franchise models like Xponential Fitness face mounting regulatory and internal pressure . From the blockbuster $7.5 billion Mindbody-EGYM merger to Strava’s surprise IPO filing, this deep dive...
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John Ford - EGYM's Bet: The Untrained Market Is Where the Real Health Impact Is
Future of Fitness
In this episode, we sit down with John Ford, Chief Product Officer at eGym, to explore the massive shift currently happening at the intersection of fitness and healthcare. From his early days founding Virtual Active and licensing cinematic workout content to industry giants like Peloton, to his current role leading product strategy at a global fitness unicorn, John offers a masterclass in behavioral science and hardware integration. We dive deep into the launch of Genius AI, discussing how it removes the "intimidation barrier" for gym beginners and provides the objective data—like...
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Mike Ranfone & Dr. Marko Lujic - The Gym of the Future Will Change the Future of Healthcare: RTS's Integration Model
Future of Fitness
What happens when a lifelong friendship meets a shared frustration with broken systems? Mike Ranfone and Dr. Marko Lujic did something most people only talk about — they actually built the gym-medical hybrid model that the health and fitness industry has been circling around for years. In this episode, Dr. Lujic opens up about the moment he realized he wasn't practicing healthcare — he was practicing sick care — and how that wake-up call led him and Mike to launch RTS Health in Hampton, Connecticut. Together, they walk us through their full client experience: from DEXA scans and...
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Andrew Sugerman - 1.8 Million Athletes, 2 Million Pounds of Equipment: Centr's Hyrox Partnership
Future of Fitness
Andrew Sugerman of Centr returns to the Future of Fitness to break down how the brand has completely transformed since their last conversation in 2023 — moving from a broad wellness platform to becoming the performance infrastructure behind one of the fastest-growing fitness movements in the world. Andrew pulls back the curtain on Centr's official partnership with Hyrox, including how they engineered custom competition equipment from the ground up (yes, even the kettlebells got a redesign), why fitness-as-sport is the most powerful retention tool gym operators aren't fully using yet, and...
info_outlineIn this episode, Dan Uyemura of PushPress returns to discuss the future of fitness technology with host Eric Malzone. They dive into PushPress's evolution into an AI-powered gym management platform, exploring how artificial intelligence is reshaping operations for independent, community-focused gyms. Dan shares real-world examples of AI in action—from automated member management and smart reporting to AI coaching assistants that personalize member experiences. The conversation also tackles the bigger picture: why AI adoption is essential for survival in today's fast-moving tech landscape, how gyms can leverage AI as a team member rather than a job replacer, and why the fitness industry remains uniquely human and resilient in the face of automation. Whether you’re a gym owner, coach, or tech enthusiast, this episode offers a practical and forward-looking view of how AI can empower small businesses to thrive.
🤖 AI is a transformative shift—ignoring it risks being left behind
📈 Independent gyms are strong; AI helps them scale without losing community feel
🛠️ Use AI as a teammate, not just a task-automator—improve decisions, not just output
🧠 Context is king—AI’s power grows with member data, reviews, and subjective insights
👥 Member experience deepens with AI—personalized touchpoints and instant support
🏋️ You can’t “AI your way to fitness”—human connection and hard work remain central
🚀 Future vision: “Vibe coding” gym ops, AI websites, and dynamic reporting in seconds
💡 Partnerships that benefit gyms, members, and platforms are the future
Reach out to Dan and PushPress for partnerships or to explore AI-powered gym tools.
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