Crafting Your Sales Funnels with Full-Circle Business Growth Strategies
Release Date: 07/18/2024
Legally Legit: How to Protect Your Brand as a Small Business Owner with Paige Griffith
Girl Gang Craft The Podcast
Paige is the founder of The Legal Paige, a virtual legal educational platform working with small businesses. She is a certified Juris Doctor and holds a double B.A. in Economics and Political Science. After working as a federal law clerk, Paige traded in the traditional law life for a virtual one and opened the doors to The Legal Paige in 2018. She helps her clients and online community run legal and protected businesses through her contract shop, podcast, YouTube channel, and blog. Her mission is to create an online space where the law isn’t so scary and entrepreneurs can get legally legit...
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Redefining Retail One Pop-Up At A Time with Allison Yee
Girl Gang Craft The Podcast
Allison Yee, Founder and CEO of UpNext, is passionate about helping create a world where entrepreneurs can make big waves while taking small risks. Allison and her team empower founders to transform their businesses through pop-ups, help property owners reimagine underutilized spaces, and partner with municipalities to level up opportunities for local brands to drive economic development. Their online masterclass, The Pop-Up Playbook, and soon-to-be-launched community, The Retail Playground, continue to build opportunities that bridge the gap between dreaming and taking action. Follow...
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How To Keep Making (and Selling) Art When The World is Falling Apart
Girl Gang Craft The Podcast
In this solo episode, Phoebe talks about how to stay resilient and creative during times of collective hardships. Small Business Spotlights: - Come See GGC in Salem this Saturday! Affiliates: Call up the GGC hotline at 413-961-0855 Leave us a 5 star review and tell us what you love and learned from listening
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Creating Space for Joyful Palettes with Michelle Norris
Girl Gang Craft The Podcast
Michelle Norris is a Multimedia Artist and Digital Creator. She is half of the Photography and Art Direction team Tropico Photo, and co-owner of Space Queen, a Vintage Boutique and Art + Event Space in Atlanta, Georgia. She is a Connoisseur of Color and loves to seek out Joyful Palettes. Michelle joins Phoebe on the podcast to discuss finding the balance of being a creative and feeling fulfilled as an artist while being a successful entrepreneur. You can find Michelle and see all of her incredible projects by following her at and Call up the GGC hotline at...
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Shifting Your Social Media Mindset with Larissa May
Girl Gang Craft The Podcast
Larissa May is a digital wellness entrepreneur and the founder of #HalfTheStory, a non-profit dedicated to improving the next generation’s relationship with technology. Larissa founded #HalfTheStory after facing her own struggles with social media, and has spent the past 9 years driving the rapidly growing global movement towards digital wellness. Larissa joins Phoebe on the podcast to talk about ways to create space for your own digital wellness and how to shift your social media mindset Highlights: ✿ Larissa is a digital wellness advocate and addresses tech's impact on the mental...
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BONUS EP: My dad on the Green Party and Voting Consequences
Girl Gang Craft The Podcast
For this Girl Gang Craft BONUS episode, Phoebe interviews her dad on his expereince helping establish the Green Party in California
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Embracing Imperfections with Phoebe Sherman
Girl Gang Craft The Podcast
Phoebe takes the mic solo for this episode to embrace the highlights and imperfections of running a business. Episode Notes: ✿ Recognizing challenges and focusing in on what is possible to take on when tasks pile up ✿ Creating space for growth; knowing when to let go ✿ GGC financial insights and our Q4 projections ✿ A walk through our new rebrand Call up the GGC hotline at 413-961-0855 Leave us a 5 star review and tell us what you love and learned from listening!
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Crafting a Nurturing Connection with your Audience
Girl Gang Craft The Podcast
Madison Paige is a Business Growth Specialist, Top Rated Business Podcast Host, & Industry Leading Online Community Builder who helps brands build a ride or die online community.Her genuine spirit, high energy, and years of experience in the social media world supporting businesses in their growth journey equips her to bring you high level, practical tips as your newest biz growth bestie. Episode Highlights ✿ How to keep your energy high when you’re hyping up a new launch and keeping that momentum flowing ✿ Being confident and a cheerleader for your brand by sustaining a positive...
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In The Business of Luxury Travel
Girl Gang Craft The Podcast
Vanessa McGovern, Co-Founder and Chief Sales and Marketing Officer at Gifted Travel Network joins Phoebe on the pod to talk about the entrepreneurial pursuit of travel advisors and the innovation in curating a luxury travel experience. Episode Highlights ✿ Gifted Travel Network connects clients with Travel Advisors that are hands on in crafting their entire destination experience ✿ A Travel Advisor is an ongoing supportive service that caters to the client throughout the booking process and beyond. ✿ GTN offers an educational development program to start your own travel advisory...
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Launching Less, Earning More with Caitlin Bacher
Girl Gang Craft The Podcast
Caitlin Bacher, founder of Scale With Success joins Phoebe on the pod and shares her key elements to having an evergreen launch for course creators. Episode Details: ✿ Why launching didn’t work for Caitlin ✿ Realizing the expenses that go into launches (money + time!) ✿ Pivoting to evergreen autopilot course offerings ✿ Creating sustainable growth programs for clients ✿ Building a “Choose Your Own Adventure” sales experience for your customers Follow Caitlin and visit for all offerings Come see us Sunday October 6th at Haunted Happenings in Salem, MA ...
info_outlineBusiness growth coach and entrepreneur, Jacinta Devlin, joins us today to take us through the steps of crafting your own effective sales funnel. Jacinta’s superpower is empowering female-led businesses to reach their high ticket business goals through her personalized Business Growth Program. In today’s conversation, Phoebe and Jacinta go into full-circle cohesive strategies that integrate social media, email marketing newsletters, and fine-tuned branding that leads to high engagement and sales.
Key takeaways:
✿ What is a funnel? A funnel is like a curated journey guiding potential customers from initial engagement on social media to making a purchase, ensuring a seamless and engaging experience.
✿ Prioritize writing catchy subject lines for your emails! Jacinta recommends using actionable key words and even trying subjectlines.com to help boost your newsletter subscriber opening rate
✿ Must haves: clear branding and high quality photos/videos on your instagram and website to show that your products or services are visually appealing
✿ Giving new potential customers a reason to subscribe by offering “something of value” that you can give to your customers or clients in exchange for them to sign up for your email newsletter
✿ How using Flodesk easily streamlines your email marketing processes and allows a consistent and effective dialogue that’s tailored to clients' wants and preferences.
✿ “A lot of people think that followers equal dollars. I've had clients that have 360k followers, and they're not making any money, and I’ve had clients with 1300 followers and they're making almost $10,000 a month. It's really about having systems, automations, and strategies in place that are specifically designed to convert people to become a customer, or to purchase your product or service.”
Follow @jacintadevlin_ and visit her website for her 1:1 coaching program at https://jacintadevlin.com/
Sign up for Manychat bit.ly/GGCmanychat
Get 50% off your first year of Flodesk at bit.ly/GGCFlodesk
GGC Salem is July 27th! RSVP at https://www.girlgangcraft.com/events
GGC x Art Mix Sacramento is August 8th! Get tickets at https://www.crockerart.org/cart/event/2328
Do you have a business question you need an answer to? Call the GGC Hotline at 413-961-0855 and we’ll read + answer your questions live on the pod