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Avoid the Marketing Maze and Find Your Path to Success | EP: 354 Derek Champagne

Small Business Answer Man

Release Date: 10/28/2024

Mastering Success and Balance | Ep: 368 Gary Wilbers show art Mastering Success and Balance | Ep: 368 Gary Wilbers

Small Business Answer Man

Mastering Success and Balance Small company entrepreneurs who deal with stress, loneliness, and excessive demands are the focus of this episode. It offers helpful guidance for striking a balance between one's personal and professional lives, conquering obstacles daily, and succeeding in the long run. The last episode delivers timeless advice to help listeners take charge of their path while reflecting on lessons learned over the past seven years. Show Notes: Reflections on seven years of empowering small business owners with expert advice and actionable strategies. Insights on the...

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Transform Your Business From Struggles to Sustainable Growth | EP: 367 Gary Wilbers show art Transform Your Business From Struggles to Sustainable Growth | EP: 367 Gary Wilbers

Small Business Answer Man

Transform Your Business From Struggles to Sustainable Growth The podcast is all about the struggles that entrepreneurs go through when it comes to business management with particular emphasis on falling short in profitability; difficulty in defining product strategy; and poor alignment of market offerings as some of the major issues.  It also provides you with great action points to help improve what should be covered by the product, profitability-generating solutions, and - very importantly - sustainable business operation models. This podcast is the complete solution for balancing...

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The Key to Thriving Businesses: Purpose and Principles | EP: 366 Gary Wilbers show art The Key to Thriving Businesses: Purpose and Principles | EP: 366 Gary Wilbers

Small Business Answer Man

The Key to Thriving Businesses: Purpose and Principles Small businesses often face unclear mission statements, unengaged teams, and unmeasurable goals. These gaps lead to inadequate alignment, poor performance, and lost motivation. This podcast provides a structured approach to creating inspiring missions, actionable objectives, and systems that drive growth, increase productivity, and foster long-term success. Show Notes: Discover how to transform an uninspiring mission statement into one that drives results and motivates your team every day. Understand why most small business mission...

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Mastering Business: From Chaos to Control | EP: 365 Gary Wilbers show art Mastering Business: From Chaos to Control | EP: 365 Gary Wilbers

Small Business Answer Man

Mastering Business: From Chaos to Control The episode of the podcast deals with some struggles faced by small business owners with the daily chaos of operations and the feeling of being controlled by the business. They offer practical advice on how to transform your business, emphasizing structure and clear communication. The episode provides actionable steps to help entrepreneurs regain control of their business, streamline operations, and improve team alignment, ultimately achieving business success and work-life balance. Show Notes: The episode introduces the concept of transforming your...

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Profit with Purpose: Unlock the Secrets of Financial Freedom | EP: 364 Gary Wilbers show art Profit with Purpose: Unlock the Secrets of Financial Freedom | EP: 364 Gary Wilbers

Small Business Answer Man

Profit with Purpose: Unlock the Secrets of Financial Freedom This podcast examines the vital issues concerning cash flow management suffered by small business owners. It addresses how cash flow mismanagement can halt business growth, payroll, tax obligations, and even business failure. Gary Wilbers provides actionable steps to empower business owners with strategies to create financial stability, prevent crises, and ensure sustainable growth. Small Business Answer Man Show Notes This episode delves into the vital role of cash flow management in small business success, offering a structured...

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Set, Visualize, Achieve: Your Blueprint for 2025 | EP: 363 Gary Wilbers show art Set, Visualize, Achieve: Your Blueprint for 2025 | EP: 363 Gary Wilbers

Small Business Answer Man

Set, Visualize, Achieve: Your Blueprint for 2025 This podcast provides clear, actionable strategies for anyone looking to make 2025 their most successful year. It addresses the challenges of goal setting, personal growth, and habit formation, helping listeners reflect on the past year while preparing to tackle their dreams for the future. The episode offers practical tools to guide listeners in achieving their goals, whether personal or professional and establishes a mindset for growth and achievement in the new year. Small Business Answer Man Show Notes Tune into the Gratitude Challenge to...

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Your Journey to Business Freedom: From Overworked Entrepreneur to Empowered CEO | EP: 362 Gary Wilbers show art Your Journey to Business Freedom: From Overworked Entrepreneur to Empowered CEO | EP: 362 Gary Wilbers

Small Business Answer Man

Your Journey to Business Freedom: From Overworked Entrepreneur to Empowered CEO For small company owners who feel stuck in the daily grind of running their companies, this podcast provides priceless advice. It offers practical guidance to assist business owners in becoming strategic leaders rather than overburdened operators. Listeners discover how to scale successfully, enhance their work-life balance, and accomplish long-term success by becoming proficient in crucial systems, leadership, and innovative tactics. Small Business Answer Man Show Notes Gain insights on the three stages of the...

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Go Next Level: Unlock Clarity and Transform Your Business and Life.| EP: 361 Quentin Hafner show art Go Next Level: Unlock Clarity and Transform Your Business and Life.| EP: 361 Quentin Hafner

Small Business Answer Man

Quentin Hafner is an international coach to ultra-performers, licensed therapist, and 2-time best-selling author with nearly two decades of experience guiding high-performing individuals toward unparalleled success in both their personal and professional lives. What problem do we solve? This podcast addresses the common struggles entrepreneurs face, such as burnout, lack of clarity, and feeling stuck in their personal or professional lives. Exploring the nine transformative questions from Quentin Hafner’s book, Go Next Level offers actionable strategies to help listeners define their goals,...

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Achieve More: 6 Secrets to Success and Fulfillment| EP: 360 Gary Wilbers show art Achieve More: 6 Secrets to Success and Fulfillment| EP: 360 Gary Wilbers

Small Business Answer Man

Achieve More: 6 Secrets to Success and Fulfillment This podcast tackles common challenges like fear, fatigue, and frustration, which often hinder personal and professional success. Gary emphasizes the importance of overcoming these obstacles through consistent habits and high-performance strategies. Listeners learn how to address inefficiencies by seeking clarity, boosting energy, and maintaining focus on essential goals. The podcast also highlights the significance of aligning personal development with leadership skills to create lasting impact in both business and life. Through practical...

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Achieving Productivity with the Power of 3 and Smarter Goals | 359 Full Focus show art Achieving Productivity with the Power of 3 and Smarter Goals | 359 Full Focus

Small Business Answer Man

Achieving Productivity with the Power of 3 and Smarter Goals In this solo episode, the host provides practical strategies to enhance productivity using the Full Focus System. Key highlights include: The Power of 3: Daily Big 3: Identify 1-3 essential tasks each day. Weekly Big 3: Focus on three key tasks that align with larger goals. Quarterly Big 3: Choose three major goals to accomplish each quarter, balancing personal and professional priorities. Smarter Goals Framework: Specific: Clear and focused objectives. Measurable: Track progress with set criteria. Actionable: Use...

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Derek Champagne is a serial entrepreneur with over 18 years of experience developing effective marketing campaigns. He is the Founder & CEO of The Artist Evolution, A full service agency building memorable brands, marketing tools and campaigns for startups to household brands. Derek is also the author of the best-selling marketing book: Don’t Buy a Duck and the host of the Business Leadership Series podcast.

What problem do we solve?

The podcast solves the problem of ineffective marketing for small business owners. It provides practical advice and strategies to help businesses stop wasting money on marketing and focus on what works. The expert discusses the five common mistakes businesses make in marketing and offers solutions to avoid them. Derek also emphasizes the importance of understanding your brand and target audience having a well-defined marketing plan, and consistent execution.

  • Many businesses make impulsive marketing decisions, leading to wasted money and ineffective campaigns.
  • Knowing who you are and what makes you unique is essential for effective marketing.
  • Understand your target audience and their needs to create relevant and engaging content.
  • Utilize the appropriate tools and platforms for your business to reach your target audience.
  • Develop a well-thought-out plan that outlines your goals, strategies, and tactics.
  • Consistently implement your marketing plan to achieve results.
  • Make marketing decisions based on data and strategy, not emotions.
  • Plan, Execute, Track, Measure, Adjust, Grow.
  • Consult with marketing professionals or mentors to get expert guidance.
  • Focus on the most effective marketing channels and strategies for your business.
  • Clearly define who you are and what makes you unique.
  • Understand your ideal customers’ needs, pain points, and online behavior.
  • Evaluate your website, social media, and email marketing for effectiveness.
  • Set goals, develop a strategy, and allocate a budget.
  • Track results, make adjustments, and stay committed to your plan.
  • Consider hiring a marketing consultant or agency if needed.
  • Learn from their experiences and share best practices.
  • Keep informed about the latest techniques and technologies.
  • Make informed choices based on strategy and data.
  • Focus on what works and eliminate ineffective tactics.

Connect with Derek Champagne:

Get your free book and a free marketing assessment at assessmymarketing.com

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