This is the #1 Skill Every Business Owner Needs
Gratitude Geek
In this special bonus episode of Gratitude Geek, we dive into the one skill every business owner needs to succeed: tenacity. I share my journey through a challenging year, from recovering after a website hack and losing a podcast feed to rebuilding my platforms and upgrading my tools. Tune in to hear how persistence and inspired action turned setbacks into opportunities, and learn tips to tackle obstacles in your business with confidence. Key Takeaways: The Importance of Tenacity: Why persistence is crucial for overcoming setbacks and growing your business. Lessons from Challenges: Insights...
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251: Fletcher Ellingson Talks Boosting Your Emotional Well-Being and Feeling Good
Gratitude Geek
In episode 251 of the Gratitude Geek Podcast, Kandas Rodarte sits down with Fletcher Ellingson, author of The Practice of Feeling Good: How to Upgrade Your Thinking and Live a Feel-Good Life. Fletcher shares his journey of overcoming stress, anxiety, and negativity, offering actionable strategies for improving emotional well-being. Throughout the episode, Fletcher discusses how to embrace gratitude, kindness, and mindful living to create lasting positive change. He dives into how reframing limiting beliefs, establishing empowering personal standards, and focusing on mindful media...
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250: Allan Dib Talks Lean Marketing
Gratitude Geek
In episode 250, Allan Dib, bestselling author of The 1-Page Marketing Plan and Lean Marketing, joins Kandas Rodarte to discuss the critical role of product-market fit in business success. Allan shares how minor adjustments in messaging, audience targeting, and pricing can dramatically impact client acquisition. Together, they explore actionable strategies for solopreneurs and small business owners to thrive in competitive markets by focusing on their ideal clients and embracing consistency in marketing. Key Takeaways: Product-Market Fit Matters: Learn how aligning your...
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249: John Cronin & Mark X. Cronin talk the Power of Inclusivity
Gratitude Geek
In episode 249 of the Gratitude Geek Podcast, host Kandas Rodarte sits down with John and Mark X. Cronin, founders of John's Crazy Socks. They discuss the power of inclusivity in the workplace, creating a brand with purpose, and how they are transforming lives through meaningful employment opportunities. Learn how John's Crazy Socks spreads happiness and empowers individuals with differing abilities to thrive. John and Mark are the father-son team that founded John’s Crazy Socks, a social enterprise with a mission to spread happiness. John is an entrepreneur and Special Olympic athlete who...
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248: Cathy Nesbitt talks Selling What People Want
Gratitude Geek
In episode 248 of the Gratitude Geek Podcast, host Kandas Rodarte sits down with Cathy Nesbitt, a trailblazer in blending laughter yoga, consumer psychology, and innovative marketing strategies. Cathy shares her journey of turning public resistance into loyal support by understanding what people truly want, all while promoting mental health, sustainability, and wellness. If you’re a solopreneur or small business owner, Cathy’s story is full of actionable insights to help you grow your business, engage with your audience, and thrive in niche markets. Learn how laughter yoga became a unique...
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247: Atiba de Souza talks Mastering Customer-Centered Content
Gratitude Geek
Gratitude Geek Podcast host Kandas Rodarte sits down with marketing expert Atiba de Souza to explore powerful strategies for creating customer-centered content that attracts, engages, and converts. In this episode, they dive deep into understanding the customer journey, developing meaningful customer profiles, and using the "Why, How, What" framework to build lasting trust. Small business owners and marketers looking to refine their content strategy will find actionable insights to drive conversions and foster authentic connections with their ideal audience. Key Takeaways: Customer Journey...
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246: Andrew Kap talks Effortless Success (Law of Attraction)
Gratitude Geek
In this insightful episode, Andrew Kap, bestselling author of The Last Law of Attraction Book You’ll Ever Need to Read, joins us to discuss the truth behind the Law of Attraction and practical ways anyone can use it to achieve success and happiness. With over 150,000 copies sold and a loyal following, Andrew’s work demystifies LOA principles and reveals why so many people struggle to make them stick. Together, we explore his unique approach to mindset, gratitude, and overcoming ego-driven barriers that often block our potential. Andrew breaks down key Law of Attraction practices that can...
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245: How Jeanne Omlor Went from Debt to 7-Figure Earner
Gratitude Geek
In this episode of the Gratitude Geek Podcast, host Kandas Rodarte sits down with Jeanne Omlor, a Business Strategist and 7-Figure Online Business Coach, to explore her incredible journey from deep debt to becoming a successful entrepreneur. At 54, as a solo parent, Jeanne faced overwhelming challenges, but through determination and a shift in mindset, she achieved $1 million in revenue within just 17 months—all without using ads. Jeanne shares how overcoming a lack mindset allowed her to maximize profits and help over 400 businesses thrive online. She emphasizes the importance of...
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244: Jill Wright talks Self-Care and Time Management for Busy Moms
Gratitude Geek
In episode 244, I'm joined by Jill Wright, author, award-winning speaker, and host of the "Grow Like a Mother" podcast. Jill shares her personal journey through entrepreneurship, overcoming postpartum depression, and finding balance as a busy mom. We dive into some of her most effective strategies for creating a self-care routine that works and how moms can better manage their time by focusing on weekly planning instead of daily tasks. Key Takeaways: Self-care isn’t a luxury: Jill explains how to make self-care a regular part of your routine without feeling guilty. Time management for...
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243: Mark Mears talks Purposeful Leadership and Conscious Capitalism
Gratitude Geek
In this episode of the Gratitude Geek podcast, we explore purposeful leadership and conscious capitalism with author Mark Mears. Mark shares his inspiring journey from corporate executive to advocate for purposeful leadership, drawing insightful parallels between personal growth and the growth of a fig tree. He emphasizes the significance of leadership, engagement, accountability, and fulfillment in creating a thriving workplace. We discuss the evolving leadership styles among Millennials and Gen Z, the impact of conscious capitalism, and the vital importance of valuing employees...
info_outlineWelcome to Episode 236 of the Gratitude Geek Podcast hosted by Kandas Rodarte! In "Customer Insights Strategies with Kristin Zhivago", we discuss actionable insights on mindset-driven marketing and strategies to enhance your customer engagement and revenue growth. Don't miss this insightful conversation packed with practical tips for understanding and meeting your customers' needs effectively.
Kristin Zhivago is the president of Zhivago Partners, a digital marketing agency, and the author of the 5-star book, Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy. Prior to founding the agency in 2017, she and her husband ran a high-tech agency in Silicon Valley, then she became a "revenue coach" and spent several decades helping CEOs and entrepreneurs increase their revenue by understanding what their customers wanted to buy from them and how they wanted to buy it. She is an expert on the customer's buying process.
Connect with Kristin Zhivago
- Website: http://zhivagopartners.com
- YouTube: https://youtube.com/@zhivagopartners8372
- Facebook: https://facebook.com/ZhivagoPartners/
- LinkedIn: https://linkedin.com/in/kristinzhivago/
- Roadmap to Revenue: https://amzn.to/3yIg588
Mentions
- Riccar Vacuums: https://www.riccar.com/
- Ground News: http://ground.news
Hosted by Kandas Rodarte, Gratitude Geek is relationship marketing podcast for small business owners who love eavesdropping on conversations between successful grateful entrepreneurs.
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