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Kristin Zhivago talks Mindset-Driven Marketing

Gratitude Geek

Release Date: 08/27/2024

257: Dr. Robert Wolf on Survival, Generational Trauma, and the Power of Remembrance show art 257: Dr. Robert Wolf on Survival, Generational Trauma, and the Power of Remembrance

Gratitude Geek

In episode 257 of Gratitude Geek, I’m honored to speak with Dr. Robert J. Wolf, author of Not a Real Enemy, whose powerful personal story offers profound lessons on resilience, gratitude, and the impact of history. Dr. Wolf, the son of a Holocaust survivor, shares insights on how remembering history and fighting against hate are crucial in today’s world. Key Takeaways: The Importance of History: Dr. Wolf discusses the necessity of remembering the Holocaust to prevent similar atrocities from happening again and why it's essential to teach tolerance and acceptance, starting at home and...

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256: Adam Zuckerman talks Succession Planning for Solopreneurs (and Beekeeping) show art 256: Adam Zuckerman talks Succession Planning for Solopreneurs (and Beekeeping)

Gratitude Geek

In this episode of the Gratitude Geek Podcast, host Kandas Rodarte welcomes Adam Zuckerman of Buried in Work to discuss the often-overlooked but critical topic of estate and succession planning for solopreneurs and micropreneurs. Adam shares invaluable insights into why planning for the unexpected is essential for safeguarding your business, easing burdens on loved ones, and ensuring your legacy endures. Drawing from his personal experiences and the innovative resources he’s developed, Adam reveals practical tools, like his “Clear Kit,” and creative conversation starters, including games...

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255:  Mickie Kennedy talks Earned Media Strategies show art 255: Mickie Kennedy talks Earned Media Strategies

Gratitude Geek

In this episode of the Gratitude Geek Podcast, Mickie Kennedy, founder of eReleases, dives into the transformative power of earned media for small businesses. Mickie shares how well-placed press releases and engaging storytelling can lead to substantial business growth, enhance credibility, and attract loyal customers. He also provides actionable insights on crafting compelling press releases, building relationships with journalists, and leveraging the shift from print to digital media to maximize results. Key Takeaways: How earned media strategies can lead to multi-million dollar...

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254: Mira Dessy talks Mindful Eating show art 254: Mira Dessy talks Mindful Eating

Gratitude Geek

Welcome back, Gratitude Geeks! This week, I sit down with my friend, Mira Dessy, a board-certified nutrition educator and holistic health expert, to explore the powerful connection between what we eat, how we think, and our overall well-being. Get ready to be inspired and empowered as we dive into topics ranging from mindful eating to building a resilient, real-food pantry. About Mira Dessy: Mira is a passionate nutrition educator, known as the "Ingredient Guru," and is a board-certified member of several leading holistic health associations. She helps people understand the importance of...

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253: Josh Flower talks Mindset Mastery Secrets for Success show art 253: Josh Flower talks Mindset Mastery Secrets for Success

Gratitude Geek

In episode 253, host Kandas Rodarte is joined by mindset coach Josh Flower, who shares his journey from a 25-year career in B2B sales to becoming a mindset coach. Josh reveals how embracing a growth mindset and building authentic relationships can transform both your professional and personal life. Josh discusses the struggles of starting new habits, such as fitness or diet routines, and why perseverance is key, even when immediate results aren’t visible. He also dives into the importance of self-awareness and authenticity in sales, offering insights on how these elements contribute to...

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252: Danny Brassell Talks the Power of Diverse Perspectives in Education, Business, and Personal Growth show art 252: Danny Brassell Talks the Power of Diverse Perspectives in Education, Business, and Personal Growth

Gratitude Geek

In episode 252 of the Gratitude Geek Podcast, Danny Brassell dives deep into the importance of diverse perspectives in education, business, and personal growth. He shares inspiring stories, including that of astronaut Ronald McNair, and discusses how embracing different viewpoints can lead to more impactful learning and stronger connections in both professional and personal settings. Danny emphasizes the value of vulnerability, inclusivity, and ongoing self-reflection, offering valuable insights for anyone looking to expand their horizons and grow in their career and life. Tune in for a...

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7 Female Entrepreneurs Share Their REAL Work-Life Balance Secrets! (Bonus Episode) show art 7 Female Entrepreneurs Share Their REAL Work-Life Balance Secrets! (Bonus Episode)

Gratitude Geek

In this special bonus episode of the Gratitude Geek Podcast, host Kandas Rodarte moderates a vibrant panel discussion featuring seven incredible female entrepreneurs. From balancing business and personal life to prioritizing health and redefining financial success, these women share real-world strategies that work. Panelists include a Grammy-nominated performer, a cancer researcher, and wellness experts, each offering unique insights on thriving as a business owner while maintaining mental clarity, gut health, and authentic self-expression. What You’ll Learn in This Episode: How to set...

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This is the #1 Skill Every Business Owner Needs show art This is the #1 Skill Every Business Owner Needs

Gratitude Geek

In this special bonus episode of Gratitude Geek, we dive into the one skill every business owner needs to succeed: tenacity. I share my journey through a challenging year, from recovering after a website hack and losing a podcast feed to rebuilding my platforms and upgrading my tools. Tune in to hear how persistence and inspired action turned setbacks into opportunities, and learn tips to tackle obstacles in your business with confidence. Key Takeaways: The Importance of Tenacity: Why persistence is crucial for overcoming setbacks and growing your business. Lessons from Challenges: Insights...

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251: Fletcher Ellingson Talks Boosting Your Emotional Well-Being and Feeling Good show art 251: Fletcher Ellingson Talks Boosting Your Emotional Well-Being and Feeling Good

Gratitude Geek

In episode 251 of the Gratitude Geek Podcast, Kandas Rodarte sits down with Fletcher Ellingson, author of The Practice of Feeling Good: How to Upgrade Your Thinking and Live a Feel-Good Life. Fletcher shares his journey of overcoming stress, anxiety, and negativity, offering actionable strategies for improving emotional well-being. Throughout the episode, Fletcher discusses how to embrace gratitude, kindness, and mindful living to create lasting positive change. He dives into how reframing limiting beliefs, establishing empowering personal standards, and focusing on mindful media...

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250: Allan Dib Talks Lean Marketing show art 250: Allan Dib Talks Lean Marketing

Gratitude Geek

In episode 250, Allan Dib, bestselling author of The 1-Page Marketing Plan and Lean Marketing, joins Kandas Rodarte to discuss the critical role of product-market fit in business success. Allan shares how minor adjustments in messaging, audience targeting, and pricing can dramatically impact client acquisition. Together, they explore actionable strategies for solopreneurs and small business owners to thrive in competitive markets by focusing on their ideal clients and embracing consistency in marketing. Key Takeaways: Product-Market Fit Matters: Learn how aligning your...

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More Episodes

Welcome to Episode 236 of the Gratitude Geek Podcast hosted by Kandas Rodarte! In "Customer Insights Strategies with Kristin Zhivago", we discuss actionable insights on mindset-driven marketing and strategies to enhance your customer engagement and revenue growth. Don't miss this insightful conversation packed with practical tips for understanding and meeting your customers' needs effectively.

Kristin Zhivago is the president of Zhivago Partners, a digital marketing agency, and the author of the 5-star book, Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy. Prior to founding the agency in 2017, she and her husband ran a high-tech agency in Silicon Valley, then she became a "revenue coach" and spent several decades helping CEOs and entrepreneurs increase their revenue by understanding what their customers wanted to buy from them and how they wanted to buy it. She is an expert on the customer's buying process.

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Hosted by Kandas Rodarte, Gratitude Geek is relationship marketing podcast for small business owners who love eavesdropping on conversations between successful grateful entrepreneurs.

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At Gratitude Geek, we aim to spread gratitude, sow seeds of appreciation and harvest a bounty of generosity and kindness.  As a listener, reader, and subscriber you are part of this mission and we are honored to have your support. If possible, please help finance the show:  https://donate.stripe.com/28og286dNczK7iUeUW