LinkedIn Content Marketing
Growing Careers and Companies
Welcome to the Growing Careers & Companies Podcast with Allison S. Weiss. We’re back with a special solo episode, focused on one of our favorite social media platforms, LinkedIn. Today's episode is all about effectively using LinkedIn for the purposes of content marketing and positioning yourself as a thought leader. We talk about how to use hashtags efficiently, how often should you add value on social media instead of just selling, and the best ways to share content. For more resources and news visit: If you're someone who knows that you should be doing more on LinkedIn, we're going...
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Cultivating Resilience, with Melissa Wasserman
Growing Careers and Companies
We’re back after a short break! Our guest today is Melissa Wasserman, psychologist, speaker, consultant, and trauma expert. In this wide-ranging episode, we talk about her untraditional career journey and how the pandemic has caused a lot of chaos in our personal and work lives. Melissa also shares her best piece of advice about navigating challenges, cultivating resilience, and some tools that you can use to implement in your daily life. Learn more about Melissa and her story at: . “One of my biggest values and such a big part of my identity is being relational and being...
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For Dealmakers in Transition
Growing Careers and Companies
Welcome to the Growing Careers & Companies Podcast with Allison S. Weiss. We have a special episode today that is specifically tailored for brokers, leasing agents, originators, and other business development professionals who are changing jobs. We dive deep into Allison’s transition checklist that helps you be as effective as possible and point you to some great resources if you feel stuck in your transition. For more resources and news visit: “The first step in making a transition is owning that it is time to go and spending some time thinking about the future.” This winter is...
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Building a Life, with Leka Devatha
Growing Careers and Companies
Our guest today is Leka Devatha, a real estate developer, broker, and the host of the wildly successful meetup, Real Estate At Work. In this episode, we follow her journey from India to the US, leaving the corporate world to chase her entrepreneurial dreams, and we hear some of her most successful and challenging deals throughout her career. Join us and get inspired! Learn more about Leka and her story at: . The more you can put yourself in that growth-mode, the more amazing and bigger things you're going to do.” “The beauty of real estate is that there is no roadmap. You literally can...
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Storytelling Using Social Media, with Kyle Inserra
Growing Careers and Companies
Our guest today is Kyle Inserra, a “recovering” restaurant owner, commercial real estate advisor, and prolific content creator. In this episode, we dive deep into Kyle's twisting and turning career journey from working in finance to the restaurant industry and commercial real estate. We talk about what people get wrong about social media and digital marketing platforms, what makes a great brand, and how can you do more business simply by showing up and being yourself. Learn more about Kyle and his story at: . “You are only one step away from potentially changing your life.” ...
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Cultivating Resilience & Bouncing Back
Growing Careers and Companies
Welcome to the Growing Careers & Companies Podcast with Allison S. Weiss. We’re back with our first episode of the New Year! This episode is all about cultivating resilience and bouncing back from challenging times with some useful exercises and practices that can help you start the New Year right. If you’re in the process of planning out 2022, or facing some challenges at the moment, then this episode is for you!
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Grow Your Career $ Business in 2022
Growing Careers and Companies
Welcome to the Growing Careers & Companies Podcast. Today, we have a special episode for you with one of our favorite friends, collaborators, and commercial real estate experts, Garland Fuller. Garland and Allison are launching a workshop in 2022. If you’re ready to level up your career and reach your goals in 2022, then don’t miss out on this workshop!
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Building A Dream as a Team, with Daisy Serrano & Luc D'Abreau
Growing Careers and Companies
Our guests today are Daisy Serrano and Luc D’Abreau. This dynamic husband and wife duo is on a mission to help millennials grow generational wealth through multifamily investing. In this action-packed conversation, the couple shares their individual and collective “Why”, how they started investing, and the importance of empowering millennial investors. Tune in and get inspired!
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Outsource to Achieve More, with Robert Nickell
Growing Careers and Companies
Our guest today is Robert Nickell, serial entrepreneur, real estate investor, and founder and CEO of Rocket Station. In this conversation, we talk about Robert’s career journey, how he built Rocket Station, and how it helps empower entrepreneurs. At the end of the episode, we also get to know Allison’s personal assistant, Jaja, who talks about her experience at Rocket Station. Don’t miss out on this action-packed episode!
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Entering the New Year with Intention
Growing Careers and Companies
Welcome to the Growing Careers & Companies Podcast with Allison S. Weiss. Today, we prepare for the fast-approaching New Year and talk about some of our favorite practices, tips, resources, and thought-provoking questions around annual goal-setting & planning.
info_outlineWelcome to the Growing Careers & Companies Podcast with Allison S. Weiss. Today, the tables have been turned and Allison is in the guest seat. We had a great conversation a few weeks ago with Garland Fuller and she offered to guest host today and interview Allison. We talk about Allison’s goals and visions, why she started this podcast, and what changes she’d like to see in the CRE industry.
For more resources and news visit: https://www.growingcareersandcompanies.com/
“We are much more the same than we are different. And there's tremendous value in every person, whether they are the CEO, the receptionist, or the janitor.”
“We - as a group - really believe in changing our industry for the better and lifting up women and people from diverse backgrounds.”
02:41
Allison grew up in a military family. She went to 3 elementary schools, 2 middle schools, 2 high schools, and lived in 13 different places before she turned 15.
This helped her to become a recruiter, as she could create a community anywhere. She can relate to anyone and has “never met a stranger in her life.”
Currently, Allison is on a digital nomad journey traveling around the country. To document her journey, she’s launching her personal website, allisonsweiss.com, in a few weeks.
Allison started a mastermind around 2 years ago where she helps women in the CRE industry to level up, connect, grow, and prosper.
“Labor is not free.”
09:09
Allison started the Growing Careers & Companies podcast on June 1st, 2021. Allison has been a recruiter for the past 12 years and has worked in commercial real estate for 7 years. As a result, she really felt the need to make an impact in the CRE community. She wanted to create content that helps others without having to have a one-to-one conversation.
Allison is trying to challenge the status quo in the CRE industry. There are a lot of things in the workplaces that no longer work for people. These issues impact women and people of color more than they do the majority older white male CRE population.
Allison has seen a few changes in the workplace recently.
- The next generation is very focused on working for companies with missions, visions, and values that are in alignment with theirs.
- The internet and social media help to make companies more transparent.
- The new generation has their voice and they’re not afraid to change jobs.
Solutions for companies where there are a lot of departures or have trouble recruiting:
- Get as much information as possible about the work environment from the people currently involved in the company and the from the people who left.
- Work with third-party consultants to collect data. Choose someone who understands your industry, the market, or the environment that you're in.
The Final 3 Questions
- What is the lesson that has taken you the longest to learn?
It took her 10 years to embrace her own voice, who she is as a person, and realize her unique gifts.
- What principle from the Growing Careers & Companies Framework resonates with you the most?
Legacy. For Allison, legacy is about making the industry that she’s in and the world a better place. If she can help just one person who helps someone else, then the ripple effect could make a change in the world.
- What do you hope others take away from your story?
That we are much more the same than we are different and there is tremendous value in every person.
Resources from the show:
- https://www.growingcareersandcompanies.com/
- https://www.crerecruiting.com/
- https://www.creatwork.co/
- The Growing Careers and Companies Framework
- Allison’s LinkedIn
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