AI, Avatars & Brand Trust: The Future of Video Marketing for Law Firms With Cindy Speaker
Release Date: 08/01/2025
Avoiding SOP Chaos: Implementing Efficient Process Foundation With Michael Mills
Grow Your Law Firm
Welcome to Episode 292 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Michael Mills, founder of Business Design Corporation and creator of the TouchStone Business System, to explore how law firms can escape SOP chaos and achieve operational independence. With over 25 years of experience as an entrepreneur, software innovator, and Master Certified E-Myth Consultant, Michael has helped thousands of business owners turn disorganized operations into scalable, process-driven companies. His TouchStone platform is built specifically for implementing...
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Effective Delegation: Empowering Teams for Business Growth With Eric Sanchez & Stacie Monahan
Grow Your Law Firm
Welcome to episode 291 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Eric Sanchez and Stacie Monahan, the powerhouse duo behind Maestro Strategic Partners, to discuss the leadership and delegation strategies that help law firms scale sustainably. Eric Sanchez, Managing Partner at Maestro Strategic Partners, brings decades of experience at the intersection of law, leadership, and technology. A U.S. Marine Corps veteran and graduate of Northwestern University, Eric was instrumental in a landmark case resulting in a $1.25 billion settlement and an invitation...
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AI, Avatars & Brand Trust: The Future of Video Marketing for Law Firms With Cindy Speaker
Grow Your Law Firm
Welcome to episode 290 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken is joined by Cindy Speaker President and Founder of the Law TV Network. Cindy, a seasoned marketing strategist with nearly 20 years of experience, brings deep insight into the fast-changing world of legal video marketing. She began her career as the marketing director for a large multi-state personal injury law firm based in Philadelphia. Today, as the founder of the Law TV Network, Cindy delivers cutting-edge video marketing solutions tailored for legal professionals, helping them...
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How to Hire Smarter: Offshore Staffing Strategies for Law Firms With Jason Melton
Grow Your Law Firm
Welcome to episode 289 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by Jason Melton, President of Regents Remote Services. Jason brings over two decades of experience in personal injury and wrongful death litigation as Co-Founder of Whittel & Melton, LLC, where his client-first approach has helped secure millions in recoveries. His passion for justice is matched by his strategic mindset—developing customized solutions for clients during their most vulnerable moments. As President and Co-Founder of Regents Remote Services, Jason is leading the...
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The Impact of Private Equity on Legal Practice Today With Howard Ankin
Grow Your Law Firm
Welcome to episode 288 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Howard Ankin, owner of Ankin Law. Howard is a third-generation attorney and founder of Ankin Law, a leading Chicago firm focused on personal injury, workers’ compensation, trucking accidents, wrongful death, and Social Security disability. Raised around the legal profession, Howard’s passion for justice began early—often accompanying his father to court during school breaks—and has fueled his career ever since. Since founding Ankin Law in 1997, Howard has built...
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Empowering Clients in Personal Injury Cases with Quilia App With Kenny Eliason
Grow Your Law Firm
Welcome to episode 287 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Kenny Eliason, Co-founder and CEO of Quilia, a legal tech startup revolutionizing the personal injury space. Kenny is a Las Vegas native with extensive experience in law and technology. Having spent a decade refining his skills in client relations and tech management at a law firm, Kenny founded a marketing agency to support law firms nationwide. His latest endeavor, the Quilia app, is designed to empower clients by streamlining the management of personal injury cases,...
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Client Satisfaction Revolution: How Case Status Software is Winning Hearts and Cases with Paul Bamert
Grow Your Law Firm
Welcome to episode 286 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Paul Bamert, Vice President of Marketing at Case Status. Paul is a proud member of the Case Status leadership team with a focus on Product Marketing. He specializes in bringing new and disruptive technology and SaaS solutions to market, refining solutions to provide more value to customers and enabling staff to be outcome oriented and success driven. He is passionate about technology and its role in delivering win-wins: helping businesses like law firms run better while...
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Stop Hustling and Start Succeeding: The Secrets to Law Firm Growth Revealed With John Kormanik
Grow Your Law Firm
Welcome to episode 285 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with John Kormanik, Esq., a Certified Professional Coach and former trial lawyer. John brings decades of experience from the courtroom to the coaching space, guiding attorneys to say “no” to burnout and “yes” to a legacy they’re proud of by realizing their potential and optimizing their life. With 20+ years as a practicing attorney including time as a Deputy Attorney General, law firm partner, and firm owner, John understands the unique pressures of the legal...
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Avoid Lawsuits and Save Money: The Employment Law Tips You Can't Afford to Miss! With Ilona Anderson
Grow Your Law Firm
Welcome to episode 284 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Ilona Anderson, founder of Carpe Diem Law Firm, a legal practice that helps businesses, employers, and employees navigate trademark protection, employment law compliance, and workplace disputes. Ilona is a trademark and employment law attorney. She helps entrepreneurs protect their brands and build compliant, high-integrity teams. With a decade of experience co-leading one of Florida’s fastest-growing employment law practices, Ilona brings a unique dual perspective—having...
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Clicks, Clients, and Conversions: How to Dominate with AI in Legal Marketing! With Josh Konigsberg
Grow Your Law Firm
Welcome to episode 283 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Josh Konigsberg, Co-Founder of Law Firm Marketing Pros, a digital marketing agency that partners with law firms. Josh is a digital marketing expert with over 30 years of experience. He co-founded the first financial search engine on the web in 1996 and now helps law firms generate more qualified leads and grow their revenue through strategic digital marketing. As Partner and Co-Founder of Law Firm Marketing Pros, he authored Law Firm Digital Marketing Made Easy and...
info_outlineWhat you’ll learn about in this episode:
- User-generated video content is popular and easy to create
- Showcase office activities, employees, and community involvement
2. Long form YouTube videos remain significant for building brand trust:
- Create 25 to 50 solid FAQs to explain legal practice areas
- Analyze YouTube analytics to understand viewer habits
3. AI plays a vital role in content creation and research, enhancing efficiency:
- AI tools like ChatGPT streamline writing processes and research tasks
- Expert prompting is crucial for effective AI content generation
4. Consistency in video marketing is key for law firms' success:
- Done-for-you videos provide a solution for maintaining regular video content
- In-house capabilities for video creation offer an ideal setup
5. Exploring the use of avatars in video content creation:
- Avatars can be a viable option for representing individuals in videos
- Challenges may arise in replicating authentic voice and mannerisms
LinkedIn: linkedin.com/in/cindyspeaker/
Facebook: facebook.com/LawTVNetwork
Twitter (X): x.com/cindyspeaker
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