Carl Daikeler: Building a Fitness Empire by Rethinking Home Fitness
Release Date: 07/24/2025
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info_outlineIn this episode of the Healthy, Wealthy and Smart podcast, host Dr. Karen Litzy welcomes Carl Daikeler, the visionary entrepreneur and CEO of Beachbody, now known as Bodi. With a career spanning over four decades, Karl has been a trailblazer in the fitness and nutrition industry, co-founding Beachbody in 1998 and overseeing its growth into a powerhouse brand renowned for iconic programs such as P90X, Insanity, and 21 Day Fix. Join Karen and Carl as they explore business, mindset, and the keys to reaching health and fitness goals, along with Carl's insights on balancing the concepts of being healthy, wealthy, and smart. Tune in for an inspiring discussion filled with valuable lessons and strategies for success!
Time Stamps:
[00:02:19] Infomercials and fitness innovation.
[00:04:36] Home fitness program development.
[00:08:59] Reality show fitness experience.
[00:12:06] Digital strategy in fitness.
[00:18:03] Company valuation highs and lows.
[00:21:25] Transforming lives through health solutions.
[00:25:58] Making hard decisions in business.
[00:30:45] Unlimited fitness market opportunity.
[00:34:09] Theater and producing journey.
[00:38:16] Importance of daily exercise.
[00:42:28] Healthy, fulfilling life through movement.
More About Carl:
Carl Daikeler is a visionary entrepreneur, and the CEO and co-founder of The Beachbody Company, leading innovator in the fitness and nutrition space. With a career spanning over four decades, Daikeler has been a trailblazer, pioneering unconventional and highly effective methods to help individuals reach their health and fitness goals. Daikeler co-founded Beachbody in 1998, now known as BODi, which has expanded into a powerhouse of fitness and nutrition tools under his leadership over the last 26 years. The brand is celebrated for its iconic programs such as P90X, Insanity, and 21 Day Fix, and its profound impact on millions worldwide. Over the years, Daikeler has overseen the development of continued innovation resulting in massive growth, including the creation of Shakeology, the world’s first superfood nutrition shake that has sold over a billion servings. He also hosts "The BODi Experience" podcast, is a successful Broadway theater producer winning three Tony awards, and a tech investor. You can connect with Carl Daikeler more through his Instagram at @carldaikeler and LinkedIn.
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