015 - Building a Killer E-Commerce Strategy with Bart Mroz
Influence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
Release Date: 02/24/2016
Influence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
“You only get one chance to make a good first...
info_outline 023 - How To Be The Expert of Your Industry - Authority Positioning with Brian HornInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
My guest this week is best-selling author and entrepreneur, Brian Ainsley Horn. Brian's mission is to help professionals leverage their knowledge to gain AUTHORITY status in their industry, and to use "authority marketing" to help them gain national media exposure. As a contributor to Entrepreneur Magazine and Huffington Post, Brian knows exactly what he is talking about. He is on the show to take us step-by-step through the process of becoming an expert. He is going to explain the "snowball authority" phenomena and why it is so easy for...
info_outline 022 - Building Real Relationships - Networking with Paul HatchInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
"Every opportunity has its root in a relationship." ...
info_outline 021 - Motivation and The Power of AlignmentInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
If you knew you couldn't fail, what would you do? ...
info_outline 020 - Satyen Raja Interview : Ultimate Freedom - The Balance of a Warrior SageInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
"Discover what must you do TODAY in order to live completely, fully, and without regret." -Satyen Raja ...
info_outline 019 - Caleb Maddix Interview - Level Up: The Rise of a Teenage ExpertInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
"If you want to make a difference, be different. Stop making excuses and dream bigger." -Caleb Maddix ...
info_outline 018 - Building an Elite Team - Interview with Delta Force Veteran Travis KraussInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
Picture yourself on the wrong side of enemy lines. You are in the midst of a firefight and your survival is hinging solely upon the performance of your team. Now rewind back to the school-yard pick. What character traits would be most important when choosing each member of that team? ...
info_outline 017 – How Great Minds Think – Interview with Dr. Ben BelnapInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
The human brain is incredible, generating an estimated 60,000 thoughts every single day. Research suggests that by the time you reach the age of 18, you will have been told no 150,000 times. Consequently, it’s not surprising that 80% of the recurring thoughts you have each day are negative. On the other side of the coin, however, your brain operating in a positive state is 31% more effective overall. Salesmen in a positive state will sell 37% more than when neutral or negative, and physicians operate 19% faster and more accurate. This is known...
info_outline 016 - Accountability, Entrepreneurship and Mastermind Groups with Anthony WittInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
"Accountability is the first step to breaking out of the status quo" -Anthony Witt ...
info_outline 015 - Building a Killer E-Commerce Strategy with Bart MrozInfluence with Brad Harker - Interviewing business leaders, innovators, and entrepreneurs.
My guest this week is Bart Mroz, CEO and Head of Brand Experience at SUMO Heavy, an e-commerce consultancy in New York City. Bart is an entrepreneur whose niche is building powerful brands and digital commerce strategies. Bart lives in the epicenter of commerce, and offers some valuable insight into effective branding, and what industry leaders are doing to leverage social media and eCommerce. Not only do we talk about Bart's journey to create SUMO Heavy, but we also talk about strategies you can implement today to boost your brand and sales flow. ...
info_outlineMy guest this week is Bart Mroz, CEO and Head of Brand Experience at SUMO Heavy, an e-commerce consultancy in New York City. Bart is an entrepreneur whose niche is building powerful brands and digital commerce strategies. Bart lives in the epicenter of commerce, and offers some valuable insight into effective branding, and what industry leaders are doing to leverage social media and eCommerce. Not only do we talk about Bart's journey to create SUMO Heavy, but we also talk about strategies you can implement today to boost your brand and sales flow.
In this episode, we talk about:
- Where do you create value? Looking at your whole business holistically. Just because your strategy is familiar, it doesn’t mean that you're doing it the right way.
- Branding - Data driven marketing and Social Media as a disruptor to traditional media.
- Bart’s predictions on which social media platforms to pay attention to.
- Mantra's - How to connect with your audience. Start with value - what your customers need and get to the bottom of what they need and what their issues are.
- The power of the Free Gift - A great way to build a funnel - “people don’t have time, they’ll just hire you to do it”.
- What is your unique Value proposition? Creating a custom solution instead of a cookie cutter site and system.
- Is Digital Commerce a disrupter to the traditional sales job?
- Big entrepreneurial struggles you faced as you built SumoHeavy - first year making a lot of mistakes - almost going BK in the first year.
- The biggest entrepreneurial struggles and what’s next for SUMO heavy.
"We specialize in just one thing. Digital Commerce" -Bart Mroz
For more information visit our show notes page at: malink: https://bradharker.com/015-sumo-heavy-bart-mroz/