loader from loading.io

The Invisible Money Scripts Sabotaging Your Success (And How to Rewrite Them)

It's Not About The Money

Release Date: 06/23/2025

Breaking Money Cycles: Why You Feel Broke Even When You Have Money (10-Minute Daily Fix) show art Breaking Money Cycles: Why You Feel Broke Even When You Have Money (10-Minute Daily Fix)

It's Not About The Money

Have you ever looked at your bank account and thought "this should feel like enough," yet still felt that familiar knot of anxiety in your stomach whenever money came up? You're absolutely not alone in this experience.  This week, I'm diving deep into why you can feel broke even when you have money - and it has nothing to do with the actual numbers in your account. The real culprit? Your nervous system and how it's been programmed to recognise what feels "safe" around money. If you grew up hearing "we can't afford that" or witnessed your parents stress about finances, your body has been...

info_outline
Breaking Money Cycles - Why Saving More Money Never Makes You Feel Safe show art Breaking Money Cycles - Why Saving More Money Never Makes You Feel Safe

It's Not About The Money

In this deeply personal episode, I explore why having more money often doesn't make us feel safer, and why this isn't actually a money problem - it's a meaning problem. Drawing from my own experience of nearly losing my youngest son Thomas twice in his first five weeks of life, I reveal how our "not enough" programming around money often stems from our deepest fears about being unprepared when someone we love is at risk. Through my three-zone model of receiving, holding, and giving, I break down how these inherited money beliefs create an exhausting cycle where we work harder but can never...

info_outline
Why Hustle Culture is Killing Your Success: The Long-Haul Leadership Revolution with Chris Ducker show art Why Hustle Culture is Killing Your Success: The Long-Haul Leadership Revolution with Chris Ducker

It's Not About The Money

In this episode, I'm joined by Chris Ducker, serial entrepreneur, founder of Youpreneur, and author of the brand new book "The Long-Haul Leader." Chris shares his deeply personal journey from building multi-seven figure businesses whilst burning himself out, to being diagnosed with phase three adrenal failure, depression, and anxiety all in the same day in 2021. What emerged from that breakdown was a complete reimagining of what sustainable success looks like - moving away from hustle culture towards what he calls "long-haul leadership." We explore his Life OS framework with its four key...

info_outline
Building a Business That Runs Without You with Alexis Kingsbury show art Building a Business That Runs Without You with Alexis Kingsbury

It's Not About The Money

Episode Overview In this episode, I'm joined by Alexis Kingsbury, a multi-entrepreneur who started his first business at just 12 years old, yet failed with six consecutive businesses throughout school and university. After being told by a management consultant that he'd "never be able to build a team" and having his first employee quit saying his company had "no culture, no processes and no proper ways of working," Alexis has gone on to build two successful software businesses and a consulting practice serving over 600 organisations worldwide, including Google, Sony and Pepsi. Most...

info_outline
From Leukemia to Financial Adviser: How Crisis Shaped My Money Story with Michelle Taylor show art From Leukemia to Financial Adviser: How Crisis Shaped My Money Story with Michelle Taylor

It's Not About The Money

Episode Overview In this episode, I'm delighted to chat with Michelle Taylor, founder of Women in Wealth and host of the "Talk Wealthy to Me" podcast, who shares her incredibly powerful and vulnerable money story. From growing up with two parents who had completely opposite approaches to money, to being diagnosed with leukaemia at 17, to finding herself unable to buy a magazine at the airport because four credit cards were declined - Michelle's journey is a masterclass in resilience and financial transformation. Her story beautifully illustrates how our early money experiences shape us, and...

info_outline
How to Break Generational Money Blocks in 7 Days show art How to Break Generational Money Blocks in 7 Days

It's Not About The Money

In this episode, I share a powerful story about a well-known financial celebrity who, despite decades of expertise and clear logical reasons, had been putting off the same property purchase for almost 20 years. What we discovered in our conversation reveals everything about why you might be undercharging, avoiding money conversations, or sabotaging your financial success - and it's not what you think. Through my seven-day money story discovery process, I'll show you how to uncover the hidden inherited survival strategies that have been passed down through three generations, affecting every...

info_outline
Always Free - How to Become Financially Free with Jason Graystone show art Always Free - How to Become Financially Free with Jason Graystone

It's Not About The Money

In this episode, I'm delighted to chat with Jason Graystone, author of "Always Free" and investor who achieved financial freedom at just 30 years old. Jason and I actually met on a ski trip with Daniel Priestley earlier this year, and I couldn't resist having him on the show to discuss his remarkable journey from hiding behind the sofa as bailiffs knocked on the door in his childhood council estate, to building a half-million subscriber YouTube channel and living completely financially free on his West Sussex farm. We dive deep into why most people never achieve financial freedom, the...

info_outline
Master Female Financial Freedom in 1 hour: Everything They Never Taught Women About Money! show art Master Female Financial Freedom in 1 hour: Everything They Never Taught Women About Money!

It's Not About The Money

In this comprehensive masterclass episode, I share everything I learned during my 15 years working inside banks as a trained financial adviser, watching thousands of intelligent people convinced they weren't good with money. After discovering that you don't need to be rich to get started, don't need financial qualifications, and definitely don't need to love numbers to build wealth like the top 1%, I'm pulling back the curtain on the complete system that's helped thousands break free from financial stress. This is your complete guide to transforming your relationship with money - covering both...

info_outline
How to Build Rich Relationships With Selena Soo show art How to Build Rich Relationships With Selena Soo

It's Not About The Money

Episode Overview In this episode, I'm delighted to chat with bestselling author and visibility expert Selena Soo about her incredible book "Rich Relationships." After following Selena's work for years and witnessing the transformative results her expertise creates, I dive deep into her revolutionary approach to building, nurturing, and activating your million-dollar network. We explore how rich relationships - those that massively enrich the quality of your life - are truly the fastest way to get from where you are to where you want to be, especially in today's economy where trust is at an...

info_outline
Why You're Busy But Not Profitable (And The 3 Ways To Fix It) show art Why You're Busy But Not Profitable (And The 3 Ways To Fix It)

It's Not About The Money

In this episode, I tackle one of the biggest challenges facing business owners today: working 50-70 hours a week but still lying awake wondering where all the money has gone. Through a real client case study and practical strategies, I reveal why being busy isn't the same as being profitable, and share the three fundamental ways to transform your hard work into actual profit that pays you properly. Chapters 00:00 The Busy vs. Profitable Paradox 02:45 Understanding Profit Confusion 06:07 Designing Your Life for Profit 09:13 The Importance of Knowing Your Financial Needs 12:06 Time...

info_outline
 
More Episodes

My Personal Financial Adviser Paradox

  • How I spent years giving brilliant financial advice whilst being unable to follow it myself
  • Why excess money never felt safe to hold - everything above day-to-day needs felt dangerous
  • The realisation that it wasn't about willpower, knowledge, or self-control
  • How inherited beliefs about money scarcity and "dirty money" from family arguments shaped my nervous system responses

Understanding Borrowed Beliefs - The Father Christmas Analogy

  • Borrowed beliefs as gifts in Father Christmas's sack - given with love but not all serving us today
  • How these beliefs often hold secondary gains and serve us in some way (usually safety)
  • The importance of returning unused "gifts" with love and gratitude to break generational patterns
  • Why changing our money relationship impacts every future generation

Where Inherited Money Scripts Come From

  • Family dynamics and early childhood experiences (my Warwick Castle story about my brother losing £20)
  • Religious and cultural influences on money beliefs
  • Specific historical events our families lived through
  • Personal money experiences that create lasting impressions
  • The crucial question: "In my family, money was..."

The Three Predictable Patterns of Borrowed Beliefs

Low Receiving Pattern:

  • Difficulty allowing money, opportunities, or compliments to come in
  • Common beliefs: "Rich people are greedy," "Money corrupts people," "I don't deserve money"
  • Shows up as: undercharging, deflecting compliments, turning down opportunities, feeling guilty about success
  • My personal example of struggling with praise and awards

Low Holding Pattern:

  • Brilliant at making money but terrible at keeping it
  • Common beliefs: "Money disappears anyway," "Something bad happens when I have too much"
  • Shows up as: impulsive spending after earning well, self-sabotage when successful, anxiety about bank balances
  • Case study of my student hitting six-figure months then immediately booking lavish holidays

Low Giving Pattern:

  • Fear-based hoarding rather than conscious saving
  • Common beliefs: "I can't afford to be generous," "If I give, there won't be enough for me"
  • Shows up as: difficulty investing in yourself, anxiety about spending on others, perpetual "rainy day" saving

The Family Money Tree Exercise

  • How to map out your family's money patterns across generations
  • Questions to explore: Was money talked about openly? Was it a source of arguments? Who controlled money?
  • Common inherited phrases and their impacts:
    • "Money doesn't grow on trees" = scarcity programming
    • "Money's the root of all evil" = spiritual guilt around wealth
    • "We can't afford it" = limitation mindset
    • "Money doesn't buy happiness" = pacifist money story

The Generational and Cultural Context

  • How survival strategies from the Great Depression or wartime still influence us today
  • Different cultural approaches to wealth - celebration vs. modesty
  • Gender dynamics between maternal and paternal money influences
  • The historical context that made these beliefs necessary for survival

Conscious Choice and Legacy Work

  • Recognising which beliefs served our families but no longer serve us
  • The power shift from unconscious inheritance to conscious choice
  • How this work creates transformation for coaches, therapists, and financial professionals
  • The ripple effect of changing generational money patterns

Final Thought

This episode emphasises that changing our relationship with money isn't just personal work - it's legacy work that impacts every future generation. When we consciously choose which inherited beliefs to keep and which to lovingly release, we're not just transforming our own financial reality, we're changing the money story for generations to come.

Chapters

00:00 Introduction to Money Beliefs

02:10 The Impact of Family Money Stories

05:25 Understanding Borrowed Beliefs

08:32 Identifying Personal Money Experiences

11:57 The Blueprint of Money in Families

17:00 Patterns of Money Behavior

22:24 Mapping Your Money Tree

29:44 Choosing New Money Beliefs

Resources:

Get my FREE book 'It's Not About The Money'

Take the Money StoryTypes® Quiz

Sign up to my FREE Newsletter

Become a Certified Financial Coach

Get Investing with my course - Use code INVEST50OFF2024 for 50% off as a podcast listener.

Listen to the previous podcast episode - The Future Of Money and AI With Natalie MacNeil

Listen to the previous podcast episode - How Digital Currency Is Rewiring Our Money Mindset