Libsyn Directory

The £50K Month Lie: Why Scaling Broke Me

Release Date: 07/07/2025

Breaking Money Cycles: Why You Feel Broke Even When You Have Money (10-Minute Daily Fix)

It's Not About The Money

Have you ever looked at your bank account and thought "this should feel like enough," yet still felt that familiar knot of anxiety in your stomach whenever money came up? You're absolutely not alone in this experience. This week, I'm diving deep into why you can feel broke even when you have money - and it has nothing to do with the actual numbers in your account. The real culprit? Your nervous system and how it's been programmed to recognise what feels "safe" around money. If you grew up hearing "we can't afford that" or witnessed your parents stress about finances, your body has been...

Breaking Money Cycles - Why Saving More Money Never Makes You Feel Safe

It's Not About The Money

In this deeply personal episode, I explore why having more money often doesn't make us feel safer, and why this isn't actually a money problem - it's a meaning problem. Drawing from my own experience of nearly losing my youngest son Thomas twice in his first five weeks of life, I reveal how our "not enough" programming around money often stems from our deepest fears about being unprepared when someone we love is at risk. Through my three-zone model of receiving, holding, and giving, I break down how these inherited money beliefs create an exhausting cycle where we work harder but can never...

Why Hustle Culture is Killing Your Success: The Long-Haul Leadership Revolution with Chris Ducker

It's Not About The Money

In this episode, I'm joined by Chris Ducker, serial entrepreneur, founder of Youpreneur, and author of the brand new book "The Long-Haul Leader." Chris shares his deeply personal journey from building multi-seven figure businesses whilst burning himself out, to being diagnosed with phase three adrenal failure, depression, and anxiety all in the same day in 2021. What emerged from that breakdown was a complete reimagining of what sustainable success looks like - moving away from hustle culture towards what he calls "long-haul leadership." We explore his Life OS framework with its four key...

Building a Business That Runs Without You with Alexis Kingsbury

It's Not About The Money

Episode Overview In this episode, I'm joined by Alexis Kingsbury, a multi-entrepreneur who started his first business at just 12 years old, yet failed with six consecutive businesses throughout school and university. After being told by a management consultant that he'd "never be able to build a team" and having his first employee quit saying his company had "no culture, no processes and no proper ways of working," Alexis has gone on to build two successful software businesses and a consulting practice serving over 600 organisations worldwide, including Google, Sony and Pepsi. Most...

From Leukemia to Financial Adviser: How Crisis Shaped My Money Story with Michelle Taylor

It's Not About The Money

Episode Overview In this episode, I'm delighted to chat with Michelle Taylor, founder of Women in Wealth and host of the "Talk Wealthy to Me" podcast, who shares her incredibly powerful and vulnerable money story. From growing up with two parents who had completely opposite approaches to money, to being diagnosed with leukaemia at 17, to finding herself unable to buy a magazine at the airport because four credit cards were declined - Michelle's journey is a masterclass in resilience and financial transformation. Her story beautifully illustrates how our early money experiences shape us, and...

How to Break Generational Money Blocks in 7 Days

It's Not About The Money

In this episode, I share a powerful story about a well-known financial celebrity who, despite decades of expertise and clear logical reasons, had been putting off the same property purchase for almost 20 years. What we discovered in our conversation reveals everything about why you might be undercharging, avoiding money conversations, or sabotaging your financial success - and it's not what you think. Through my seven-day money story discovery process, I'll show you how to uncover the hidden inherited survival strategies that have been passed down through three generations, affecting every...

Always Free - How to Become Financially Free with Jason Graystone

It's Not About The Money

In this episode, I'm delighted to chat with Jason Graystone, author of "Always Free" and investor who achieved financial freedom at just 30 years old. Jason and I actually met on a ski trip with Daniel Priestley earlier this year, and I couldn't resist having him on the show to discuss his remarkable journey from hiding behind the sofa as bailiffs knocked on the door in his childhood council estate, to building a half-million subscriber YouTube channel and living completely financially free on his West Sussex farm. We dive deep into why most people never achieve financial freedom, the...

Master Female Financial Freedom in 1 hour: Everything They Never Taught Women About Money!

It's Not About The Money

In this comprehensive masterclass episode, I share everything I learned during my 15 years working inside banks as a trained financial adviser, watching thousands of intelligent people convinced they weren't good with money. After discovering that you don't need to be rich to get started, don't need financial qualifications, and definitely don't need to love numbers to build wealth like the top 1%, I'm pulling back the curtain on the complete system that's helped thousands break free from financial stress. This is your complete guide to transforming your relationship with money - covering both...

How to Build Rich Relationships With Selena Soo

It's Not About The Money

Episode Overview In this episode, I'm delighted to chat with bestselling author and visibility expert Selena Soo about her incredible book "Rich Relationships." After following Selena's work for years and witnessing the transformative results her expertise creates, I dive deep into her revolutionary approach to building, nurturing, and activating your million-dollar network. We explore how rich relationships - those that massively enrich the quality of your life - are truly the fastest way to get from where you are to where you want to be, especially in today's economy where trust is at an...

Why You're Busy But Not Profitable (And The 3 Ways To Fix It)

It's Not About The Money

In this episode, I tackle one of the biggest challenges facing business owners today: working 50-70 hours a week but still lying awake wondering where all the money has gone. Through a real client case study and practical strategies, I reveal why being busy isn't the same as being profitable, and share the three fundamental ways to transform your hard work into actual profit that pays you properly. Chapters 00:00 The Busy vs. Profitable Paradox 02:45 Understanding Profit Confusion 06:07 Designing Your Life for Profit 09:13 The Importance of Knowing Your Financial Needs 12:06 Time...

More Episodes

In this vulnerable episode, I share the untold story behind hitting £50,000 months and how success nearly broke me mentally, emotionally, and physically. Rather than celebrating these income milestones, I reveal the shame, overwhelm, and toxicity that comes with scaling without boundaries - and the complete business transformation that saved my sanity.

The Moment That Changed Everything - Summer 2023

How my mum discovering my £50K bank statement triggered intense money shame
The guilt of making money "easily" when others, including my mum, had to struggle
My immediate response: dismissing it as a "one-off" rather than owning my success
The realisation that my nervous system was rejecting wealth because it felt dangerous to have more than people I love

The Reality Behind the Success - What Nobody Talks About

Running 15 different courses and offerings simultaneously: mini courses, evergreen programmes, books, podcast, workshops, membership, certification, mastermind, pensions course, investing course, budgeting course
The overwhelming complexity of multiple revenue streams running at once
How my two biggest profit generators (12-month mastermind and signature money programme) required constant client acquisition
The crushing responsibility of paying team wages on top of my own income

The Neurodivergent Entrepreneur's Dilemma

How my 2023 ADHD diagnosis explained my love of creating and my overwhelm with complexity
The creativity trap: what was joyful and easy became my kryptonite
Why neurodivergent brains struggle with "more" - the million pieces of information running simultaneously
The toxic scaling trap fuelled by online business gurus pushing "make more, hire bigger teams, create more products"

My Great Simplification Journey - What I Actually Did

Taking August 2024 completely off (with a separate episode on how to do this)
Pausing my podcast for five months - the first break in five years
Closing my mastermind (biggest income generator) and stopping launches for my second biggest programme
Letting go of a key team member and hibernating whilst travelling Canada with my family
The breakthrough conversation with Richard Branson on Necker Island about his circle analogy

The Rule of Five Framework for Overwhelmed Entrepreneurs

One target market - you can't serve everybody without serving nobody
One problem solved - going deep rather than wide, partnering with others for different solutions
One offer - mastering one thing completely rather than multiple offerings
One platform - I chose LinkedIn and became top 30 money content creator in UK within 90 days
One year - committing to this focus for 12 months without wavering

My Personal Implementation Story

Returning to my core: financial coach training for professionals wanting to help clients with money
Focusing on my Money Narrative Clearing Framework as the one thing with biggest impact
Investing in LinkedIn mastery course and achieving top 30 UK money creator status
Four speaking opportunities in 90 days, including one at the O2
Stripping back to part-time PA and couple of VAs only

The Financial Permission I Gave Myself

Living off investments and savings for a year to remove financial pressure
Paying myself from savings pots rather than staying in constant launch mode
Overcoming stories about "wealth experts should be making loads of money consistently"
Understanding my numerology: coming out of year 9 (completions/letting go) into year 1 (new beginnings) and now year 11 (spiritual teacher/volatile emotions)

The Success Lessons Nobody Teaches You

Success Can Be Lonely:

How entrepreneurship isolates you from meaningful connections
Making 2025 my "year of relationships" - every decision based on improving relationships with self, others, and business collaborations

Success Trauma Is Real:

How your nervous system can interpret success as danger
Generational money patterns affecting permission to hold wealth
The need to heal success trauma before scaling

Complexity Is the Enemy of Clarity:

More offers don't equal more money - confused minds don't buy
Confused CEOs don't lead well
The power of saying "not right now" to ideas and opportunities

Creativity Needs Boundaries:

Visionaries need creative outlets outside their business
The danger of relying solely on business for fulfilment and joy
What happens when you want to sell or retire - preparation for life beyond business

Neurodivergent Entrepreneurs Have Different Rules:

Traditional business models can be harmful to neurodivergent brains
Building business around family priorities and personal energy patterns
Working 9-3, no evening webinars, extended wind-down time for nervous system regulation

Where I Am Now - The Results of Simplification

Significantly more space in my calendar and less stress
Lower revenue but exponentially more joy and fulfilment
Two focused businesses: UK financial coach training, Jersey personal brand with one container (Energy of Selling mini-mastermind)
Smaller, happier, more focused team with better time freedom
Dramatically improved mental health and expanded relationships
Recognition that wealth is built on focus, not complexity

Practical Action Steps for Overwhelmed Entrepreneurs

Audit your offerings - what can you cut that's not bringing joy or revenue?
Check your nervous system - is success feeling safe? Address money stories holding you back
Apply the Rule of Five - where can you simplify across all five areas?
Honour your neurodivergence - what actually works for your brain and energy?

Redefine success - give yourself permission to prioritise wellbeing over revenue

Final Thought

This episode emphasises that real wealth isn't just about the money you make - it's about the life you get to live whilst making it. If your success is costing you your sanity, it's time to redefine what success looks like and feels like. My £50K months didn't make me happier; they just made me busier.