New Beginnings and Thanks For The Last 4 Years
Sales Coach
It's the final episode of the SalesCoach podcast. This is episode 222. After 222 weeks, recording one episode a week, it's time to say goodbye and thank you! For more than 4 years, I've had the privilege of your company and that of my many guests! In April 2024, the first of my LinkedIn Learning Courses will go live. I will also be launching a newsletter. So there is still lots I can serve you with. Thanks for your listenership, love and loyalty on this journey so far! My very best to you! Mark
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The Critical Importance of GTM Coaching w/ Ross McLean
Sales Coach
This week on the Sales Coach Podcast, we welcome Ross McClean. Ross is the Vice President of GTM Enablement at Aiven. With a rich background in software solutions, he's dedicated to boosting performance. Ross brings insights into stakeholder alignment, innovative training methods, and tech use in training. Today, Ross outlines how to create a dynamic enablement ecosystem. This system supports sales team growth and aligns with organizational goals. It makes sales enablement more impactful and efficient. Listen in to learn: The value of aligning stakeholders in a global program....
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Aligning Strategy, Innovation, and Technology in Enablement w/ Gary Broadbent
Sales Coach
Sales leaders and teams can adapt to changing dynamics in enablement and training by embracing a holistic approach that integrates stakeholder alignment, innovative delivery methods, and cutting-edge technology. My guest this week on the Sales Coach podcast is Gary Broadbent, VP of Global Enablement at JAGGAER. Gary has over 20 years of experience in implementing and selling software solutions for various business functions and markets. He is also passionate about driving performance improvements across employees, partners, and customers. In today's episode, Gary shares his insights into...
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How to Embrace Change for Success w/ Jeff Lowndes
Sales Coach
Facing another change? Let's explore how this could be your opportunity to excel in sales enablement and leadership. In this week's episode of the Sales Coach podcast I'm speaking to Jeff Lowndes, Revenue Enablement Leader at Snap. Jeff has a rich background in various enablement roles and a Master's in Organisational Development. Today, Jeff shares his invaluable insights into the dynamics of organisational change and the pivotal role of sales enablement in navigating these transformations. Tune in and you'll learn: The essence of organisational change and how it...
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The Impact of Emotional Intelligence in Sales Enablement w/ Georgina Beard
Sales Coach
Are you curious about how understanding people can boost your journey to becoming a top sales leader? In this week's episode of the Sales Coach podcast I'm speaking with Georgina Beard, Head of Sales Enablement at SEON Fraud Fighters. Her current role involves being a one-woman team supporting sales and revenue teams globally, focusing on enhancing efficiency and effectiveness across the board. Tune in today and you'll gain insights into the following, plus MUCH MORE: How improving your emotional intelligence can lead to a better understanding and management of your sales team The art...
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Transforming Teams with Coachable Talent w/ Rebecca Bell
Sales Coach
Are you struggling to navigate the complex world of enablement, grappling with competencies, coaching, and performance frameworks? If so, you're not alone. And today's episode is here to help! My guest this week on the Sales Coach podcast is Rebecca Bell, Senior Director and Head of Global GTM Enablement & Business Operations at Zendesk. Rebecca prides herself on her ability to build teams and strategies that accelerate business success and create advocacy. She also holds the prestigious title of Founding UK Chapter President of the Revenue Enablement Society. Tune in and you'll...
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Powerful Enablement Strategies w/ Brooke Coletti
Sales Coach
What is the key to effective enablement and how can you drive maximum impact within your organization? My guest this week is Brooke Coletti, Senior Scaled Go-To-Market Enablement Manager at Amazon Web Services (AWS). In this episode, Brooke shares invaluable insights into the world of enablement. She sheds light on key strategies for garnering buy-in, understanding adoption curves, and prioritizing initiatives to drive organizational success. Tune in today and you'll learn the following, PLUS MUCH MORE: The critical role that partnerships play in enablement success How to and why you...
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Unlocking the Power of Sales Kickoffs w/ Lynne Santangelo
Sales Coach
👢 Sales Kickoffs (SKOs) are pivotal moments in any organisation's calendar. They offer an opportunity to align teams, inspire individuals, and set the stage for a successful year ahead. But what truly makes an SKO effective? 🤷♂️ What are the hidden strategies and insights that can transform a routine event into a transformative experience? 👉 My guest this week is , a seasoned Revenue Enablement Manager at . Lynne orchestrates methodologies and programs aimed at propelling sales performance and fostering scalable growth. 👇 Tune in this week...
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Analytics and Coaching Insights w/ Mike Kunkle
Sales Coach
Have you ever wondered why some sales teams soar to success while others struggle to meet their targets? The secret might lie in something that's often overlooked but crucial in the sales world: effective coaching and analytics. My guest this week, Mike Kunkle, Vice President at SPARXiQ, is a seasoned professional in the realm of sales effectiveness services. His expertise is further solidified by his authorship of the book "The Building Blocks of Sales Enablement," which reflects his deep understanding of the field. Tune in today and you'll learn the following, plus MUCH MORE: The...
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The importance of enabling sales managers w/ Amanda Dossey
Sales Coach
Enabling sales managers is critical for any sales enablement program to succeed ‼️ My guest this week is Amanda Dossey, Head of Sales Enablement at Keyfactor, based in Atlanta. Keyfactor provides certificates for machine identities to help ensure secure connections. Amanda runs enablement as a team of one currently and prides herself on being a leader who fosters teamwork. She has been called a thoughtful and empathetic leader and an outstanding enablement leader. 🤗 She believes sales managers, especially first-time managers, need guidance on managing reps instead of doing the job....
info_outlineIf you are only focusing on the buying journey and not looking at the value journey, you are leaving vast amounts of money on the table. The data is clear, if you invest time in the revenue enablement model you are 80% more likely to hit their revenue targets and 70% more likely to impact your cross sell and upsell targets.
My guest this week is Meganne Brezina, Senior Director of Enablement at Seismic.
Meganne has over a decade of experience serving global B2B SaaS teams, known for empowering individuals and organizations to reach their full potential.
She is an active participant in the Enablement community and is a member of the Revenue Enablement Society and its Indianapolis chapter, as well as a frequent contributor to The Enablement Squad.
Meganne founded and currently leads the Indianapolis chapter of Women in Sales Enablement and serves on the WiSE global board of directors as a global lead, to help make a lasting impact on the professional growth of women in the industry.
In her current role at Seismic she brings together her extensive Enablement knowledge and leadership skills to drive success for internal and external stakeholders alike.
Tune in today and you'll learn the following, plus MUCH MORE:
- What is required before moving into a revenue model.
- Why competencies, processes, and methodology should be viewed through the lens of “field” and not “sales".
- The importance of setting up enablement team structure and skillsets to support a field model.
As Meganne says: “You need to really understand the revenue engine in your company only then are you going to be able to have conversations with senior leadership that they will respect." ‼️
Tune in to the full episode today and subscribe to get more episodes like this! 🎧