IP State of the Union: Billion Dollar Character Acquisitions (Part 1)
Release Date: 02/18/2025
IP State of the Union: Billion Dollar Character Acquisitions (Part 1)
IP Goes Pop
How have blockbuster IP deals reshaped modern filmmaking? Dive into Hollywood’s most strategic moves—from Disney’s Marvel takeover catalyzed by the success of Iron Man (2008) to the high-stakes integration of Fox properties. IP Goes Pop!® co-hosts Michael Snyder and Joseph Gushue unpack how these mega acquisitions transformed standalone films into sprawling, interconnected cinematic universes that have redefined storytelling and set new profit standards. Michael and Joe also tackle the challenge of franchise fatigue, exploring how studios refresh their lineups by introducing...
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Recognizing and Avoiding Trademark Scams and Hoaxes with Jason Lott of the USPTO
IP Goes Pop
Trademark scams are on the rise, threatening businesses with costly setbacks and legal risks. Hosts Michael Snyder and Joseph Gushue are joined , Managing Attorney for Trademark Customer Outreach at the (USPTO), to expose the deceptive tactics scammers use and provide practical tips to safeguard your intellectual property. From misleading solicitations and fake invoices to fraudulent renewal notices, this episode unpacks scams at every stage of the trademark process—before filing, during application prosecution, and post-registration. Jason shares real-world examples, red flags to...
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Halloween Spooktacular 3: Losing Your Monster
IP Goes Pop
Have you ever wondered how your favorite Halloween monsters became pop culture icons? In this Spooktacular episode of IP Goes Pop!®, hosts Michael Snyder and Joseph Gushue dive into the fascinating legal stories behind Frankenstein, Dracula, and Zombies, revealing how intellectual property (IP) law shapes their enduring legacies. What to Expect: Frankenstein: Explore the evolution of Mary Shelley’s creation and how Universal Studios' iconic design—complete with neck bolts and green skin—became legally protected. Discover why retelling Shelley’s tale is fair game, but copying...
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Artificial Intelligence: A Deeper Dive into Pop Culture Part 2
IP Goes Pop
How are deepfakes—those eerily convincing, digitally altered images and videos—reshaping our world? Intellectual property attorneys Michael Snyder and Joseph Gushue dive back into the fascinating world of artificial intelligence (AI) and how it can affect, or even alter, intellectual property (IP) rights. From AI-generated songs mimicking megastars like Drake and The Weeknd to creating digital doubles of actors and extras in films the implications of these technologies are palpable. Michael and Joe break down “deepfakes” and how these technologies could lead to copyright...
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Artificial Intelligence: Is Imitation Still Flattery? Part 1
IP Goes Pop
Hosts Michael Snyder and Joseph Gushue kick off a two-part series on artificial intelligence (AI) and its impact on intellectual property (IP) rights in an individual’s persona. They delve into generative AI, explaining how it creates text, images, and voices that closely mimic human attributes, and discuss the right of publicity, a legal doctrine that protects an individual's likeness and voice from unauthorized commercial use. The hosts explore AI's portrayal of humans in pop culture, citing films like Terminator 2, S1m0ne, and Her to illustrate AI's potential to replicate human beings....
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It’s Not Bragging If It’s True: The IP of TV Series “Suits”
IP Goes Pop
Put on your best suit and step into the world of TV legal dramas with podcast co-hosts, IP attorneys, and shareholders Michael Snyder and Joseph Gushue, as they guide you through the realities, quirks and possible departures from reality depicted in the TV show Suits. Whether you're a seasoned fan of Suits or have never watched an episode, this installment of IP Goes Pop!® has something for everyone. Michael and Joe lead off the episode by discussing TV shows that have focused on intellectual property law issues, such as Canada’s The IP Section and HBO’s Silicon Valley, which demonstrate...
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USPTO - History Matters
IP Goes Pop
Dive into the rich history of the United States Patent and Trademark Office (USPTO) with this episode of IP Goes Pop!®, guided by USPTO historian Rebekah Oakes and co-hosted by Intellectual Property Attorneys Michael Snyder and Joseph Gushue. Explore the USPTO's impact on innovation and the integration of patent rights into the Constitution, highlighted through connections to pop culture icons like National Treasure and Bill & Ted's Excellent Adventure. Rebekah shares insights into the USPTO's archives, the digitization of historical patents, and the agency's ongoing efforts to chronicle...
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Technohumanism
IP Goes Pop
Navigate the interface of IP and transformative technologies that can augment human capabilities, both in science fiction and emerging reality with Co-hosts, Shareholders, and Intellectual Property attorneys Michael Snyder and Joseph Gushue. If you're interested in intellectual property, bioethical dilemmas, the future of technology, or just love a good legal quandary set against a backdrop of pop culture, this episode is tailored for you. The hosts draw upon well-known figures such as DC Comics' Cyborg, Marvel's Winter Soldier, and the from to frame the discussion. They then discuss...
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Lessons from Movies About Innovators
IP Goes Pop
Get ready for a cinematic exploration of innovation and intellectual property as depicted in popular movies about inventors and creators. In this episode, IP Goes Pop!® co-hosts Michael Snyder and Joseph Gushue, peel back the layers of iconic movies that not only inspire us, but also shed light on the realities of building successful businesses and protecting ideas. Starting with 1988’s Tucker: The Man and His Dream, your hosts dive into the story of Preston Tucker and his revolutionary automobile, the Tucker 48. This tale not only epitomizes the spirit of disrupting the status quo...
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I’m a Barbie Girl in an IP World
IP Goes Pop
This episode of IP Goes Pop!®, takes you on a journey through the iconic world of the Barbie universe and brand, exploring its deep-rooted connections with pop culture and intellectual property law. Hop in the dream car and journey with Volpe Koenig Shareholders and podcast hosts, Michael Snyder and Joseph Gushue to a land of pink corvettes, with a few pitstops at the United States Patent and Trademark Office (USPTO). Kicking off with a discussion of the recent cinematic triumphs of the Barbie movie released this year (2023), your hosts delve into how this classic brand has been brought to...
info_outlineHow have blockbuster IP deals reshaped modern filmmaking? Dive into Hollywood’s most strategic moves—from Disney’s Marvel takeover catalyzed by the success of Iron Man (2008) to the high-stakes integration of Fox properties. IP Goes Pop!® co-hosts Michael Snyder and Joseph Gushue unpack how these mega acquisitions transformed standalone films into sprawling, interconnected cinematic universes that have redefined storytelling and set new profit standards.
Michael and Joe also tackle the challenge of franchise fatigue, exploring how studios refresh their lineups by introducing lesser-known characters alongside established icons to their audiences. With keen legal insights and industry know-how, they reveal the blueprint behind these blockbuster deals and what it means for the future of franchise filmmaking.
Whether you’re a casual moviegoer or a die-hard comic book fan, join us for a deep dive into the art and strategy behind the evolution of big-studio storytelling. Buckle up, grab your popcorn, and get ready for an enlightening ride on IP Goes Pop!® .
For full show notes and to explore more episodes, please visit www.vklaw.com/newsroom-podcasts.
Key Moments:
(01:29) Episode Overview: State of the Union for Major IP Acquisitions
(03:54) Evolution of Actor Involvement in Franchises
(09:01) Disney's Acquisition of Marvel Studios
(14:21) Who Owns What Character?
(25:61) Audience Fatigue and Streaming Challenges
(30:47) Upcoming Marvel Projects
(32:37) Looking Ahead to State of the Franchises Part 2