This one’s raw.
Off the back of a coaching call where a client came in full of hype but empty on action — we’re unpacking the brutal truth most men avoid:
👉 You say you want success…
But are you actually willing to work for it?
In this episode, I break down:
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Why most men are full of talk and low on execution
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The lies we tell ourselves to justify lack of action
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What I sacrificed (including Jiu-Jitsu sessions I loved) to build a business that actually matters
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The reality that you’ll have to work 10x harder than you think to earn the life you say you want
This is your wake-up call to stop negotiating with your mission.
No more fluff. No more hype. Just disciplined execution.
“If you’re not doing it when it’s hard — you’ll never do it when it’s easy.”
If you would like to work with us, please click here → https://www.instagram.com/jamesboardmanuk/ and message me READY.