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248. Opening my Dream Jewellery Shop After Completing the Diploma in Silver Jewellery - with Alice Catherine Jewellery

Jewellers Academy Podcast

Release Date: 03/03/2025

274. 5 Tips For Creating Standout Workshops as a Creative with Patricia van den Akker from the Design Trust show art 274. 5 Tips For Creating Standout Workshops as a Creative with Patricia van den Akker from the Design Trust

Jewellers Academy Podcast

If you’ve ever thought about teaching creative workshops, or you already run them and want to make them truly unforgettable, this episode is packed with wisdom you won’t want to miss.   Jessica Rose talks with Patricia van den Akker from The Design Trust, author of 'Teaching Creative Workshops in Person and Online', to share five powerful tips for designing workshops that stand out. Patricia’s approach goes far beyond simply showing people how to make something. Instead, she encourages us to think deeply about why we teach, what kind of experience we want to create, and how we can...

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273. Advanced Stone Setting: Learn to Make Tiara Wedding Bands with April Dace in Brighton show art 273. Advanced Stone Setting: Learn to Make Tiara Wedding Bands with April Dace in Brighton

Jewellers Academy Podcast

In this week's episode of the Jewellers Academy Podcast, Jess talks with fine jeweller and experienced instructor April Dace about her upcoming three-day in-person masterclass in Brighton (2nd - 4th October 2025). Designed for intermediate to advanced jewellers, the course focuses on creating a stunning Tiara wedding band with five claws - a perfect project to refine your stone setting skills and elevate your engagement ring designs. April shares what students can expect, from shaping and fitting rings for stones to creating precise settings, soldering, and claw work. While the...

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272. 10 Tips for Selling Out Your Jewellery Workshops with Anna Campbell & Lynn Powell show art 272. 10 Tips for Selling Out Your Jewellery Workshops with Anna Campbell & Lynn Powell

Jewellers Academy Podcast

This week on the Jewellers Academy podcast, Anna Campbell is in conversation with Lynn Powell. Anna is the founder and tutor for Jewellery School Scotland, teaching sell-out jewellery workshops in Edinburgh. Lynn Powell is the founder of the Arienas Collective, a creative workshop hub in Edinburgh. The collective was set up to help local artists and makers make a living doing what they love. Anna teaches her workshops exclusively with the Arienas Collective and they regularly sell out months in advance. The Arienas Collective recently curated an exhibition called Love or Money, which explored...

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271. From Beginner to Maker: Inside the Foundation in Silver Jewellery with Tutor Laura-Jayne show art 271. From Beginner to Maker: Inside the Foundation in Silver Jewellery with Tutor Laura-Jayne

Jewellers Academy Podcast

In this week's episode of the Jewellers Academy Podcast, host Anna Campbell chats with tutor and mentor Laura-Jayne of Small Dog Silver about the Foundation in Silver Jewellery course - the perfect starting point for beginners wanting to make beautiful jewellery from home. Laura-Jayne shares her passion for mentoring new makers, watching them grow from total novices to confident creators. Together, Anna and Laura-Jayne dive into what the 5-week online  Foundation course offers, from learning essential techniques like saw piercing, soldering, and stone setting, to creating five...

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270. The Visibility Retreat: A Game-Changer for Your Jewellery Business show art 270. The Visibility Retreat: A Game-Changer for Your Jewellery Business

Jewellers Academy Podcast

In this week’s episode of the Jewellers Academy Podcast, Jessica Rose is joined by Anna Campbell, Kelly Twigg, and Emma René to introduce something brand new: the first-ever Jewellers' Visibility Retreat, happening this September in Brighton, England. This intimate, in-person, three-day event is designed for jewellery business owners who are ready to get seen, connect deeply with their brand, and confidently attract customers, just in time for the busy Christmas sales season. You will learn about what to expect from this immersive retreat: powerful hands-on workshops in email marketing,...

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269. Overcoming Obstacles: How Jane Taylor Built a Thriving Jewellery Business show art 269. Overcoming Obstacles: How Jane Taylor Built a Thriving Jewellery Business

Jewellers Academy Podcast

In this week's episode of the Jewellers Academy Podcast, Jess talks with fine jeweller and tutor Jane Taylor, to talk about her creative journey into jewellery making. From childhood badge-making to running her own boutique jewellery store in Godalming, UK. Jane shares about the winding road that led her to jewellery. From early experiments with polymer clay, to leaving an apprenticeship in search of creative freedom, to building her own brand and shop that's now part of a thriving creative hub. Jane shares the lessons she's learned through decades in the industry, including working for other...

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268. Enamelling for Royalty and Saying Yes Before You’re Ready: Jeweller Mahroz’s Creative Journey show art 268. Enamelling for Royalty and Saying Yes Before You’re Ready: Jeweller Mahroz’s Creative Journey

Jewellers Academy Podcast

In this week's episode of the Jewellers Academy Podcast, Jess talks with Mahroz Hekmati, a talented jeweller, enamelling specialist, and core member of the teaching team at the new Jewellers Academy Brighton studios. Mahroz shares her journey from Iran to Canada and eventually to the UK, tracing her transformation from a graphic design student to an award-winning jeweller whose work has been worn by royalty. She shares about the cultural and personal challenges she faced entering a traditionally male-dominated field in Iran, and how key moments like a last-minute enamelling commission reshaped...

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267. Pricing, Stockists & Standing Out: Why Alternative Events Could Be Your Secret Weapon with Hannah from Slab Jewellery show art 267. Pricing, Stockists & Standing Out: Why Alternative Events Could Be Your Secret Weapon with Hannah from Slab Jewellery

Jewellers Academy Podcast

In this week's episode of the Jewellers Academy podcast, host Elin Horgan is joined by Hannah Royce-Greensill, founder of Slab Jewellery, whose path to becoming a full-time jeweller began in an unexpected place, freelance web design. Hannah shares how she balanced both careers in the early stages, using her digital skills to support herself while slowly and steadily growing her jewellery business. Hannah opens up about the power of being bold in growing her jewellery business and how a single, heartfelt Instagram post about her dream to be stocked at Clifton Rocks in Bristol led to...

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266. 5 Mistakes Businesses Make with Their Branding (and How to Fix Them) with Nicola McMillan and Anna Campbell show art 266. 5 Mistakes Businesses Make with Their Branding (and How to Fix Them) with Nicola McMillan and Anna Campbell

Jewellers Academy Podcast

Imagine this: you’ve poured your heart into designing beautiful, one-of-a-kind jewellery pieces. You’ve set up an Instagram account, maybe even a website… but somehow, you’re still not getting the attention or the sales you hoped for. Sound familiar? The truth is, having great work isn’t always enough. Without a clear, compelling brand, getting lost in the crowd is easy. But don’t worry, you’re not alone. Branding is something so many jewellers struggle with, especially when starting out. That’s why this week’s episode of the Jewellers Academy Podcast is a must-listen. In...

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265. Celebrating Alternative Jewellery with Alice from the Museum of Alternative Jewellery show art 265. Celebrating Alternative Jewellery with Alice from the Museum of Alternative Jewellery

Jewellers Academy Podcast

In this week’s episode, host Kim Thompson sits down with Alice from the Museum of Alternative Jewellery to explore the wonderfully imaginative world of non-traditional jewellery making. Alice shares how a childhood love of beads, Polly Pockets, and playful textures evolved into a lifelong passion for alternative jewellery as self-expression and even a personal ‘safety blanket’. From shrink plastic to acorn cups and found objects, Alice reveals how unconventional materials can carry just as much meaning and beauty as precious metals. They dive into how jewellery can be both a...

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More Episodes
This week on the Jewellers Academy podcast, Jess is chatting with the amazing Alice of Alice Catherine Jewellery about her journey from total beginner to running her own thriving jewellery business on the Isle of Lewis, Scotland. Alice shares the highs and lows of building her brand, growing her team, and what it’s really like to run a jewellery shop in a remote location. We also dive into her experience with the Diploma in Silver Jewellery — how it shaped her skills and gave her the confidence to go pro. Plus, we talk about the power of community, mentoring, and the lessons she’s learned along the way. If you’re dreaming of turning your jewellery passion into a business, this episode is packed with wisdom and inspiration!
 
Takeaways
Alice has grown her jewellery business significantly since completing the Diploma in Silver Jewellery with Jewellers Academy.
She emphasizes the importance of personal branding in connecting with customers.
Building a team has been crucial for managing her growing business.
Alice's journey highlights the balance between making jewellery and customer service.
She has learned to manage her time effectively between commissions and shop duties.
The personal aspect of her brand has contributed to her business success.
Alice encourages aspiring jewellers to embrace imperfection in their work.
She believes that practice is key to improving jewellery-making skills.
Community support and mentoring have played a vital role in her journey.
Alice's story serves as an inspiration for those looking to start their own jewellery business.
 
Connect with Alice
Instagram @alicecatherinejewellery
And follow her story of living on a Scottish Island @alicee_catherine
 
Join one of our Jewellery Diplomas now. The 18 month payment plan option ends on 7th March 2025 so if spreading the cost is an important consideration, don't miss out
 
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