1138. BONUS EPISODE: What’s Working Now in Sales: Real-Time Strategies for Online Business Owners
Release Date: 06/10/2025
1155. Why We Flipped Our High-Ticket Sales Strategy (& How You Can, Too!)
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this episode of The Kelly Roach Show, Kelly shares why she completely overhauled her high-ticket sales strategy and how her new model is creating faster growth, higher profits, and more predictability for her business and clients. If you’ve been stuck running costly consultations, unpredictable high-ticket launches, or struggling to scale your services sustainably, this episode walks you through the strategic shift you need to make to succeed in this market. Kelly breaks down the power of trust-building offers, and why moving from external sales to internal upgrades is the smartest...
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1154. How to Maximize Revenue Without Adding More Clients
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this episode of The Kelly Roach Show, Kelly shares why the biggest growth opportunity in your business isn’t new leads, it’s your existing clients. If you’ve been relying on cold traffic and front-end funnels to scale, you may be overlooking millions in untapped revenue. Kelly breaks down the difference between traditional outside sales vs. inside sales, explains the rise of the Trust Building Offer, and teaches how to shift your sales strategy to create sustainable back-end revenue generation with a leaner, more profitable team. Plus, she shares the exact structure of her upsell...
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1153. The Power of Making 100 Courageous Decisions: A Challenge for the Business Leader in You
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this powerful episode of The Kelly Roach Show, Kelly delivers a direct, honest call-to-action for business owners navigating difficult seasons of contraction, confusion, or chaos. If it feels like the things that once worked in your business no longer do, you’re not alone. But, you are being called to lead differently. Kelly talks about what it takes to be a "four season CEO," and shares how pruning, simplifying, and returning to the fundamentals are the keys to rebuilding momentum in uncertain times. She also offers a bold challenge: making 100 courageous decisions in short order to...
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1152. Why I’m Building My Second 8-Figure Business Differently (And What That Means for You)
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this solo episode of The Kelly Roach Show, Kelly shares the behind-the-scenes strategy behind building her second 8-figure business (and why she’s taking a radically different path this time). After scaling The Business Advisory to 8 figures with high-ticket programs and a large team, Kelly knew she didn’t want to grow her next company the same way. Enter The Virtual Business School: a lean, scalable, high-impact membership model that allows her to serve thousands with minimal infrastructure, low cost, and maximum freedom. This episode breaks down how Kelly made the decision to pivot,...
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1151. The Rise of the Trust Building Offer: Why Disruption is Your Greatest Opportunity
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this episode of The Kelly Roach Show, Kelly explains why today’s market disruption isn’t something to fear - it’s something to leverage. Kelly breaks down why we’re in another “outlier moment” just like 2020–2021, and how the economic contraction we’re experiencing is opening the door for the next era of wealth creation and business leadership. She introduces the concept of the Trust Building Offer, a model that's producing explosive results for clients right now, and shows how it’s leveling the playing field, eliminating old marketing complexities, and allowing...
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1150. Maintaining Longevity as a Business Owner (Even During Burnout, Transition, and Reinvention).
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this episode of The Kelly Roach Show, Kelly gets real about what it actually takes to maintain longevity as an entrepreneur and thought leader - no matter what you're going through. Kelly shares personal stories from her own leadership journey, breaks down the operational and emotional shifts required to stay consistent, and offers strategic steps to future-proof your visibility and delivery even when life hits hard. Whether you're facing a creative slump, going through personal challenges, or navigating a reinvention season in your business, this episode gives you the tools to keep...
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1149. When Burnout Signals It's Time for a Business Model Revolution
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this candid episode, Kelly shares a behind-the-scenes story about how a string of mismanaged logistics, broken agreements, and skyrocketing costs at a luxury hotel led to a major shift in her business model - and a powerful lesson about burnout, boundaries, and making executive decisions to prevent burnout. What began as a stressful event planning experience turned into a breakthrough moment that resulted in a full overhaul of Kelly’s live event strategy. Now, she's running more impactful, accessible, and profitable events - all without sacrificing joy, client experience, or her...
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1148. Why Every Business Needs a PR Strategy in 2025 (And How to Build Yours for Free)
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In today’s saturated, AI-driven, trust-recession market, your brand’s reputation is either happening by default, or by design. In this episode, Kelly walks you through the critical importance of building a proactive, intentional PR strategy to grow your credibility, authority, and discoverability in 2025. From podcast appearances to features in articles, online reviews, and industry awards, Kelly shares how to create hundreds of organic visibility opportunities that help your business stand out without relying on a massive ad budget. If you want your brand to be seen, searched, and...
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1147. How to Attract Ideal Clients Through Podcasting (Without Relying on Big Name Guests)
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
If you’re creating consistent content but not seeing high-quality leads convert from your podcast, this episode will show you why—and what to do about it. Kelly shares how to turn your podcast or long-form content into a high-converting tool that attracts your most aligned, best-fit clients. From refining your topic strategy to building the right guest lineup, calls to action, and content promotion plan, this episode offers a step-by-step framework for using your podcast to increase client acquisition. If you're ready to make your show more strategic, this episode is a must-listen. ...
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1144. How to Multiply Your On-Camera Sales in a Trust Recession
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
In this episode, I break down how to dramatically increase your on-camera sales, whether you're a Live Launch veteran or selling on video for the first time. As AI-generated content becomes more prevalent, human connection, brand trust, and sales clarity are more important than ever. You’ll learn how to find topics that convert, simplify your offer for today's overwhelmed buyer, and how short-form vs. long-form strategy impacts price point, pitch, and the conversation at large. Whether you’re promoting your trust-building offer or launching a premium high ticket program, this episode...
info_outlineThis special bonus episode is a deep dive into the current state of online sales! Kelly sits down with Danielle Cevallos, president of Kelly Roach International, to share an unfiltered breakdown of what’s actually working right now to convert clients, drive urgency, and close high-quality buyers in today’s market.
Kelly and Danielle also interview Maria Fontana of the Salon Business School, who has been able to grow and scale her business exponentially since leveraging the strategies shared in today's episode.
Whether your sales are stagnant or you’re trying to troubleshoot declining launch results, this episode will help you shift from guessing to executing.
Key Takeaways:
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Sales cycles are longer, and require layered relationship building
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Launches and live events won’t convert unless they’re properly warmed up.
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Your audience is craving trust and proof, not pressure.
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A sustainable sales system today includes visibility, credibility, and consistency.
Want to master daily sales for just $59/month, no contract?
Join our Virtual Business School membership: https://go.virtualbusinessschool.com/joinvbs
NOTE: Spots are FILLED for the live bonus, but you can still join the membership to get instant access to live trainings, sales templates and all of the resources you need to make daily sales in your business!
Have questions?
Email [email protected]