174. You Asked, I Answered: ONE Question to Know if Leveraging Paid Ads is Right for Your Business
ONE Question: Unapologetic Questions for Unapologetic Results
Release Date: 10/26/2023
199. ONE Question to Rethink Your Word of the Year
ONE Question: Unapologetic Questions for Unapologetic Results
Word of the year has been one of my favorite reflection and personal growth practices since I learned about it in coach training over 12 years ago, and I’ve done it almost every year since. My words have shaped my growth, leadership, and even my business and this podcast. Unapologetic was my word the year we launched ONE Question: Unapologetic Questions for Unapologetic Results, and this practice continues to influence how I think, teach, and coach. As part of this practice, I always take time to review my word and how it challenged me, what it taught me, and where it stretched me before...
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198. ONE Question behind my biggest year in business yet (and stopping problems that don’t exist)
ONE Question: Unapologetic Questions for Unapologetic Results
About this time last year, I dove into one of my favorite practices to review, reflect, and set myself up for the new year ahead. I also added on something I’ve never done before, and it was eye-opening. It helped me spot how often I’d been getting in my own way and making business so much harder than it needed to be. That’s why, in Episode 198, I’m unpacking ONE Question Behind My Biggest Year in Business Yet (and Stopping Problems That Don’t Exist). In Episode 198, you’ll hear: The surprising pattern I couldn’t unsee, and the line in the sand I drew this time last year...
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197. ONE Question to Stop Abandoning Yourself and Lead Like a CEO
ONE Question: Unapologetic Questions for Unapologetic Results
Real talk: I have everything I’ve ever wanted in business and life, and I also started my 44th birthday bawling. Not because I have an issue with getting older, but because I find it tough to have a whole day that’s all about me. This episode is an honest look at the patterns so many high-achieving entrepreneurs play out without realizing it: being “fine,” low-maintenance, hyper-independent, over-functioning, and abandoning ourselves while telling everyone we don’t need anything and that we’ve “got it.” I’m unpacking ONE Question I asked myself to shift this pattern and my...
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196. ONE Answer About Where the F*ck I’ve Been and ONE Question to Scale in 2026
ONE Question: Unapologetic Questions for Unapologetic Results
I’m back after almost two years with Season Two and twelve brand-new episodes for you. If you’re wondering where the f*ck I’ve been, what I’ve been working on behind the scenes, and why now was the right time to return, I’m answering your ONE Question in this first episode back. I’m also celebrating my biggest revenue year after almost a decade in business and unpacking the ONE Question I’ve been asking myself all year. This is the same question that’s helped me make strategic decisions, add $100k in revenue, and ultimately know it was time to bring the podcast back. Now I want...
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195. ONE Question That Led To Ending This Podcast & What’s Next!
ONE Question: Unapologetic Questions for Unapologetic Results
Ever seen a successful business owner make a big change to their strategy and wonder why (and wish they’d tell you!)? It can be confusing from the outside looking in because aren’t you supposed to “pick and stick”?! Or maybe you’ve seen another entrepreneur stop doing the very thing you’ve been getting great results from or were thinking about starting…and wondered if maybe you were missing something and should change directions? The title already gives it away, and this week, I’m sharing this will be our final episode of ONE Question. I always want to show you...
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194. ONE Question for Increased Reach, Visibility, & Sales
ONE Question: Unapologetic Questions for Unapologetic Results
Nothing’s more frustrating than pouring your heart, soul, and let’s be honest, time and money, into your marketing only to get nada in return. Whether it’s that reel you spent an hour making or that webinar you spend weeks working on, you want and need more than a handful of views to grow your audience and bring in consistent leads. And, the reality is, the online space is more saturated than ever and strategies have changed. What got you seen and paid back in 2020 isn’t working the same way today. That’s why I’m bringing you a mini-masterclass on this week’s podcast...
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193. ONE Question to Set the Record Straight About What’s True in Business
ONE Question: Unapologetic Questions for Unapologetic Results
Ever hear something online and wonder, “Is that really a thing in business?” Or maybe you’ve been taught something in a program and it hasn’t sat well. But you figured, you paid money for that advice, so it’s probably right, and you should listen to it. Except, unfortunately, there’s a lot of misguided, misinformed, and in some cases, flat out manipulative information out there. That’s why, in this episode, I’m giving it to you straight, and answering your ONE Question about what’s real in business. In Episode 193, we jam on: why this is an important conversation for us to...
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192. ONE Question I Ask Before Making Business Investments That’s Given Me a $1.3 Million Return
ONE Question: Unapologetic Questions for Unapologetic Results
Learning how to make smart and strategic financial decisions is one of the most important skills as a CEO. But, most entrepreneurs have been taught how to think about and leverage money as a muggle, aka someone who isn’t growing and scaling a business. That’s why, in this episode, we’re talking money, and digging into ONE Question I ask before making business investments that’s given me a $1.3 million return. In Episode 192, we jam on: how I’ve always thought about spending money, and examples of how this has served me in and out of business to get a bigger return and results....
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191. ONE Question to Grow an Obsessed Audience & Attract Right-Fit Clients
ONE Question: Unapologetic Questions for Unapologetic Results
I know you don’t just want to grow an audience for the sake of vanity metrics. You want to build a connected, loyal community that sees you as the go-to expert they can’t wait to hire or buy from. You want the types of clients who aren’t just looking for any option, but who want to invest in your solution. The way you do business. Your approach. Your magic. But, how the heck do you get noticed, KNOWN, and attract these kinds of clients when everyone online is saying the same thing? Join me in this week’s episode, where I’m unpacking ONE Question to grow an obsessed audience &...
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190. You Asked, I Answered: ONE Question to Book More Clients This Month
ONE Question: Unapologetic Questions for Unapologetic Results
There’s one thing every client of mine - at every level of business - wants: more clients. Oh! You, too?! I know your business, like my clients’, isn’t cookie-cutter, so there isn’t a one-size-fits all answer to how to bring in more sales. That’s why, this week, I’m breaking it all down and walking you through exactly how I’d coach you if this was your question in You Asked, I Answered: ONE Question to book more clients this month. In episode 190, we jam on: one of the biggest roles I play for my six and seven-figure clients so they can stay out of sabotage, sustain and...
info_outlineMaybe you’ve seen someone post about how the quickest and easiest way to book out your business and make recurring revenue is through paid ads.
Followed by someone like me talking about how I’ve built a booked out, multi-six-figure business that's generated $1.2 million in the past 4.5 years from 1:1 alone…without using ads.
Kinda confusing, no?!
Which one is it? Do you need paid ads to be able to make it to six and seven-figures in today’s online space or are they a profit drain?
Like most things in business, the answer is nuanced and specific to you and your business.
Join me in this bite-size biz lesson, for my unapologetic answer to one of your unapologetic questions in You Asked, I Answered: ONE Question to Know if Leveraging Paid Ads is Right for Your Business.
In Episode 174, we jam on:
- demystifying paid ad’s role in your business so you can decide what makes the most sense for your model and the results you want.
- what I’d generally suggest having in place before turning on ads, the exception to this rule, and the one time I’d suggest anyone hold off on investing in paid ads.
- my thought process behind exploring paid ads in a program myself, and why I ultimately decided this wasn’t the right next step forward and how to know if this is true for you, too.
- what you need to be willing to do to leverage ads in your business for low cost per leads that allow for big revenue wins that still pay you a profit.
Episode Links:
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Learn more about Kim: kimargetsinger.com