The Small Business Mindset
In this episode, Kirsten Flory discusses the importance of preparation and planning for your business. It's easy to get excited about a business idea, then forgo the integral planning phase. If you don't know where you are going, then when will you know when you've arrived? In any phase of business, from the initial start to getting ready to scale, planning for your business can take a lot of the guesswork out of how you run your business. Key Takeaways: Use free resources like the to help research your market Understand your competition and what sets you apart Evaluate what you...
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In this episode, Kirsten Flory discusses the importance of mindset for small business owners, contrasting growth and fixed mindsets. She shares personal anecdotes about overcoming challenges, from training for a marathon, to illustrate how a growth mindset can empower individuals to achieve their goals. The conversation also highlights lessons from high achievers and emphasizes the value of embracing failure as a stepping stone to success. Key Takeaways: Mindset drives much of what small business owners do A growth mindset allows for innovation and creativity Personal experiences...
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In this episode, Kirsten Flory discusses effective strategies for building wealth, focusing on three key areas of income: primary job, long-term savings, and passive income. She emphasizes the importance of creating passive income through skills, online sales, and real estate investments. Kirsten shares personal experiences with utilizing home equity and refinancing, highlighting how to leverage home ownership for financial growth. Key Takeaways: Building wealth is a common concern, especially among women Focus on three areas of income: Primary job, long-term savings,...
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, shares insights on helping midlife entrepreneurs leverage retirement funds to invest in businesses. The discussion covers the evolution of Guidant Financial, the intricacies of self-directed IRAs, and the challenges faced by business owners. Jeremy emphasizes the importance of understanding financial options and the unique needs of clients looking to transition into entrepreneurship later in life. The discussion also highlights innovative business ideas the necessity of embracing uncertainty in the entrepreneurial journey. Key Takeaways: - Jeremy has helped over...
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Why do we need non-negotiables as part of our business? In this conversation, Kirsten Flory discusses the need for clarity on what one is willing to accept in client relationships and the significance of defining personal and business missions and values. The discussion also covers the necessity of having hard conversations, effective negotiation tactics, and the importance of trusting one's gut feelings in business decisions. These are valuable tools for entrepreneurs looking to create a successful and fulfilling business. Key Takeaways: Non-negotiables are essential for a...
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How important is wealth and the impact it has on our lives? The need for individuals to assess their financial landscape, including assets and liabilities, and to adopt a mindset conducive to wealth creation is key (and the #1 reason why you aren't building wealth). Kirsten encourages listeners to ask the right questions and create a supportive environment that fosters financial growth. Listen in for actionable steps to help build your wealth effectively. Key Takeaways: Understanding your financial landscape is crucial Wealth provides choices and freedom in life Get granular...
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Kelli Higgins, founder of , shared her journey from being a real estate agent to creating a successful marketing company tailored for real estate professionals. She discusses the importance of niche marketing, the strategies she used to grow her business, and the significance of creating value for customers. Kelli emphasizes the need for efficiency through delegation and hiring experts to enhance business operations. We also discuss effective marketing strategies, including email marketing, and building a cohesive brand presence across platforms. Key Takeaways: Niche...
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In this episode, Kirsten Flory shares five essential tips for small business owners to boost profits and save time. She emphasizes the importance of working on the business rather than in it, identifying profit-generating activities, and the value of delegation and outsourcing. Kirsten also discusses leveraging virtual assistance to enhance efficiency and productivity, ultimately encouraging business owners to focus on their strengths and maximize their time for greater profitability. Key Takeaways: Identify whether you are working on or in your business List all activities you do...
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Meet Nicole Perrone, host of , and expert in the field of mortgage banking. We discuss the dynamics of the mortgage market, the impact of the pandemic on housing, and the evolving trends of home ownership. Nicole shares insights on down payments, debt to income ratios, the impact of credit scores, and what first time homebuyers should pay attention to. Kirsten Flory is the President & CEO of and host of The Small Business Mindset. www.kirstenflory.com
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In this conversation, we discuss the significance of customer experience in business, regardless of your operation al model. Having a clear vision, maintaining professionalism through your online presence, and the necessity of having a consistent message is key. Don't be afraid to niche yourself and your business, as well as creating recognition programs for both your clients and your staff. Key Takeaways: Customer experience is crucial for business success A clear vision statement helps define customer experience Professionalism can be enhanced with a custom domain Consistency in...
info_outlineIn this episode, Kirsten Flory discusses the importance of aligning personal and professional goals as we approach 2025. She emphasizes the need for effective systems and processes in business, the integration of personal well-being into goal setting, and the significance of financial health through the Profit First philosophy. Additionally, she highlights the value of networking and building relationships to enhance business success.
Takeaways include:
- Work-life integration is crucial for overall success
- Identify and define the systems in your business
- Goals should encompass both personal and professional aspects
- Physical and mental well-being are essential for productivity
- Adding positive habits is more effective than eliminating bad ones
- Understanding financial health is key to business sustainability
- The Profit First philosophy ensures you pay yourself first
- Networking should be strategic and focused on your target market
- Evaluate the effectiveness of your networking efforts regularly
- Planning for the future requires a proactive approach
Kirsten Flory is the President & CEO of Foundations Commercial Real Estate and host of The Small Business Mindset.