2154: Friday Rant: Don't Let Perfect Be The Enemy of Good
The Level 10 Contractor Daily Podcast
Release Date: 08/01/2025
2154: Friday Rant: Don't Let Perfect Be The Enemy of Good
The Level 10 Contractor Daily Podcast
Fair warning, today’s podcast has some elements of being political in it… but the message itself isn’t political at all. It’s about kindness, empathy, and compassion… and how to give yourself and others permission to be less than perfect. This will be helpful in both your personal life and your business life.
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2153: TBT - Online Reviews
The Level 10 Contractor Daily Podcast
Everyone knows online reviews are crucial, yet many contractors either lack them entirely or treat them as afterthoughts. Rich explores why reviews are game-changers across platforms like Amazon, App Store, and travel sites, then applies these insights to contracting businesses. Drawing from a relevant webinar, he demonstrates how strategic review management can transform your business success.
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2152: PowerChat Podcast - Why Operation Lead Surge?
The Level 10 Contractor Daily Podcast
This podcast covers Operation Lead Surge, a major remodeling industry marketing event featuring 88 marketing ideas. The preview webinar focuses on magnetic identity building strategies, seven lead generation methods producing 200-500+ monthly leads, and conversion engines that stop profit leaks. The two-day Philadelphia event in September offers tactical, no-fluff systems for contractors spending $25K-$100K+ monthly on marketing, with exclusive attendee discounts available.
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2151: How To Make a Fortune By Making No Profits
The Level 10 Contractor Daily Podcast
The discussion explores how companies can sacrifice short-term profits to accelerate growth and generate larger future profits. Amazon serves as the prime example of this strategy, successfully forgoing immediate profitability to reinvest in rapid expansion. This approach allows businesses to scale faster and ultimately achieve greater long-term financial success than traditional profit-focused models.
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2150: 5 Ways to Improve Your Speed To Lead
The Level 10 Contractor Daily Podcast
This podcast features Rich Harshaw and Tim Mush discussing five ways to improve speed to lead for contractors. Key strategies include: optimizing website conversion ability, testing response times regularly, routing leads to CRM with real-time alerts, communicating immediately through multiple channels (phone, email, text), and adding chat functionality to websites. They emphasize that 78% of customers buy from the first business that responds, making rapid follow-up critical. The discussion also stresses combining speed with skill for effective lead conversion.
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2149: 10 Ideas For Service In Your Local Community
The Level 10 Contractor Daily Podcast
It's another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.
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2148: Topic Showcase: Radio and TV
The Level 10 Contractor Daily Podcast
Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. Here, we tackle a topic many contractors shy away from, usually because they believe they’re too small-time for it or they’re frightened how difficult it can be to track results. Some think it’s just too expensive. What are we talking about? Radio and Television Advertising. Dominating the airwaves… of at least the patch you service.
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2147: Random Friday: Amazon Returns At Kohl's, Aggressive Lead Gen, Dueling Identities, & More!
The Level 10 Contractor Daily Podcast
It’s time for Random Friday… that’s when Rich pulls out his notepad and talks about all the little bits and pieces of things that don’t really warrant an entire podcast episode, but are still worth talking about. Today Rich talks about Amazon accepting returns at Kohl’s stores, getting aggressive with lead generation, two similar roofing companies that have totally different identities, a client who’s quitting, and blog posts to help clients understand why your prices are higher.
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2146: TBT - Publicity Stunts
The Level 10 Contractor Daily Podcast
It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. Today we’re going clear back to 2012 for a webinar Rich did about creating publicity stunts. Which by the way, makes it official--Rich has now covered every imaginable marketing topic on this podcast… you’re welcome! This podcast is both fun and thought provoking… there is definitely something in here that you can use in your business… whether it’s a challenge, a giveaway, or a raw spectacle… you’re going to like this.
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2145 - A Plan for Getting From $6M to $20M
The Level 10 Contractor Daily Podcast
What does it take to grow your company to twenty million dollars? That’s the question this HVAC company had for Rich when they called to pick his brain about creating a new marketing plan. Listen as Rich walks them, step by step, through what they SHOULD be doing to get where they are trying to go. As you can imagine, it starts with an Identity, which then gets infused into a website, SEO, and advertising. This is a really good, straightforward discussion… lots of clarity, easy to understand.
info_outlineFair warning, today’s podcast has some elements of being political in it… but the message itself isn’t political at all. It’s about kindness, empathy, and compassion… and how to give yourself and others permission to be less than perfect. This will be helpful in both your personal life and your business life.