242: Unleashing the Power of Meaningful Marketing with Chantal Gerardy
Release Date: 10/30/2024
252: Authentic Leadership & Building Courage in Business with Katie O’Malley
Leading To Profit
In this enlightening episode, Katie O'Malley offers her insights as a counsellor who has worked with MBA students and empowers minorities in the workplace. She introduces ideas from counselling to coach clients on their authentic career paths and be more courageous in workplace cultures. Katie is a board-certified coach with a master's degree in counselling. She's a career coach and workplace strategist with 15 years of professional experience serving the nonprofit, corporate, and educational sectors. Since 2018, Katie has worked alongside more than 200 clients as the CEO and principal...
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251: Champion AI for Business Growth with Candice Deville
Leading To Profit
In this episode, Candice Deville, a seasoned technology and digital strategist, offers insight into having an AI champion within organizations and the opportunities AI offers to businesses. Candice is the co-founder and CEO of AI Copilot, which empowers SMEs and entrepreneurs to navigate and leverage advanced AI technologies to enhance their business success. She has over twenty years of experience in the industry and is a leading figure in the application of generative AI. She's educated over 17,000 students, imparting crucial skills and knowledge that prepare them for the challenges...
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250: Unlocking Leadership and Purpose in 2025 with Dr. John DeMartini
Leading To Profit
In this insightful episode of Leading To Profit, Kevin welcomes Dr. John DeMartini, a renowned expert in human behavior, leadership, and personal development. As the Founder of the Demartini Institute, Dr. DeMartini shares strategies for aligning with core values, mastering life through effective planning, and leading with purpose as we step into 2025. From personal challenges to professional breakthroughs, Dr. DeMartini emphasizes the importance of identifying priorities, staying authentic, and using high-value actions to unlock potential. Tune in to discover why clarity, alignment, and...
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Year Roundup with Kevin Bees
Leading To Profit
Welcome to the last episode of Life-Changing Questions with Business Owners! Podcast host Kevin Bees reminisces about previous episodes throughout 2024 with successful business leaders who have shared so much insight. This podcast thrives with the support of its listeners and exists to provide a mindset or principle for fellow business owners to take action in their professional and personal lives. The show welcomed successful entrepreneurs, world-class experts, professional athletes, best-selling authors, and tech moguls. All the guests offered so much insight and asked...
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249: How to Make 2025 the Most Profitable and Fulfilling Year Yet
Leading To Profit
In this episode of the Life-Changing Questions Podcast, Kevin Bees shares a practical framework to help you design a profitable and fulfilling 2025. With actionable steps and a focus on measurable outcomes, Kevin leads a deep dive into strategies for identifying gaps, setting clear intentions, and achieving success across all areas of life. Whether you're an entrepreneur or a professional looking to sharpen your focus, this episode is packed with insights to help you level up and plan effectively. Key Topics Starting with Gratitude Why gratitude is essential for a positive and focused...
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248: Overcoming Sales Anxiety: Master Sales Psychology with Chandell Labbozzetta
Leading To Profit
In this energizing episode, Chandell Labbozzetta tackles sales psychology and techniques to overcome sales anxiety and build confidence. Chandell is the author of the book, “Confident Closing: Sales Secrets That Grew a Business by 400% in Six Months and How They Can Work for You!” She's a master trainer of neurolinguistic programming, a sales strategist, and a confidence maker. Now, confidence matters because success comes from the inside. Her purpose is to inspire confidence in others so that they can make empowered decisions. Chandell’s knowledge of psychology...
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247: Mastering Coaching Success & Fun Marketing Strategies with Marc Mawhinney
Leading To Profit
In this episode, Marc Mawhinney shares his journey as a coach for coaches and his marketing strategies that mix advice with fun. Marc is a lifelong entrepreneur and an experienced coach helps fellow coaches get more clients without paid ads since 2014. Marc is the host of the “Natural Born Coaches” podcast, which is coming close to its 900th episode. He is dubbed the “Tarzan” of the Coaching Jungle Facebook group with over 25,000 coaches. He's been a speaker at events like the social media marketing world, has made media appearances, and has contributed to organizations like...
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246: Building Business Success & Avoiding Burnout with Ral West
Leading To Profit
In this episode, Ral West, a seasoned entrepreneur and business leader, shares insights from her extensive experience and business strategies that made her thrive. She is a master at implementing business theories to develop effective processes that transform businesses and multiply success. Ral started her entrepreneurial journey at a small consulting firm and then progressed to running Hawaii Vacations with her husband which built rental properties and travel services from Alaska to Hawaii. After operating the company for 25 years, she sold the business that would later on be...
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245: Profit Maximization and Success in Hawaiian Real Estate with Lailan Bento
Leading To Profit
In this episode, Lailan Bento, a Hawai’i native with a passion for real estate, shares her journey on profit maximization within the Hawaiian Real Estate market. Lailan discusses the Real Estate scene in Hawai’i, her journey as a realtor, and how she embraces change for business innovation along with the aloha spirit. Lailan Bento began her career in the governor's office in Hawai'i, gaining unparalleled experience and understanding Hawaiian laws and regulations and establishing herself as a respected businesswoman. She's widely known for her relentless drive, integrity, and her...
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244: Building Resilient Connections, Gratitude, and Personal Growth with Samara Beth Hurley
Leading To Profit
In this episode, Samara Beth Hurley delves into networking and the mindset to encourage resource sharing and personal growth. Her journey is marked by resilience and adaptability which helped shape her expertise in building supportive communities and relationships. Samara Beth is a highly accomplished, nationally recognized, and award-winning events producer, entrepreneur, business coach, speaker, and bestselling author. As the founder and CEO of her company (Samara Beth and Co.), she has helped clients organize extraordinary events. She has been recognized as volunteer of the...
info_outlineIn this episode, we dive deep into the world of meaningful marketing with the award-winning marketing strategist, Chantal Gerardy. As the host of the Meaningful Marketing Podcast, Chantal empowers purpose-led business owners and their marketing teams with the tools, strategies, and systems to create impactful content that converts. If you’ve been struggling with your marketing efforts or feel like your content isn’t hitting the mark, this episode is for you!
Chantal shares her inspiring journey from moving to Australia with no connections or money, to building a successful business from scratch using online marketing. She discusses the challenges she faced, including the ineffective strategies she was initially advised to use, and how she pivoted to develop her own successful marketing approach. Chantal’s insights on understanding your personal “glitter,” or unique value, and how to communicate that authentically online are game-changing.
Starting from Scratch: Chantal’s story of moving from South Africa to Australia and how redundancy forced her to build a business with no prior online marketing experience.Lessons Learned: The importance of creating content that not only attracts attention but also maximizes profit,and how Chantal learned this the hard way.
Mindset Matters: How Chantal’s background as a triathlete instilled the discipline and resilience she needed to thrive in business.Finding Your Glitter: Discovering Your unique value and how it plays a critical role in making your marketing efforts more authentic, effective, and growth-oriented.
The Role of Influence: Redefining the concept of an influencer and why everyone has the potential to influence within their niche, which is essential for maximizing leads and business growth.
Practical Marketing Tips: Tangible strategies to create meaningful content, including the use of DISCpersonality types to better connect with your audience and optimize your marketing forprofit maximization.
Life-Changing Question:
Chantal’s powerful question—“Is it possible, or is it impossible?”—and how shiftingyour mindset can open up new possibilities in business and life.
Links & Resources:
Chantal Gerardy’s Website:OnlineBusinessMarketing.com.au-Visit this site for free resources,including content creation tools, templates, and strategies to enhance your marketing efforts.
Free Resources: Check out the free content creation resources and templates available on Chantal's Website, including the 21 content ideas and a four-point post structure for effective marketing. Access These resources at OnlineBusinessMarketing.com.au.
Closing Remarks:
If this episode resonated with you, please rate, follow, and share the podcast! Let’s help more people unlock the potential of meaningful marketing to drive leads, growth, and profit maximization for their businesses.If you would like more insights on profit maximization for your business, visitwww.ProfitHive.com.au.