242: Unleashing the Power of Meaningful Marketing with Chantal Gerardy
Release Date: 10/30/2024
257: Setting Scales and Priorities with Katja Pischel
Leading To Profit
Katja Pischel is an entrepreneur, mountain, and nature enthusiast who lives between Germany and Colorado. She is a former corporate tech executive who came from the start-up scene and is an inspiring bridge-builder for change. As Germany’s top personal branding expert for tech leaders, Katja has worked with over 300 leaders and senior professionals, helping them build and communicate their brands for greater visibility and effectiveness and ultimately creating the careers they deserve. She is on a mission to accompany around 1,000 senior female corporate leaders on their way to starting...
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256: Lead to Stand Out with Aatu Horus
Leading To Profit
Aatu Horus is an entrepreneur who redefines entrepreneurship with cutting-edge AI tech and digital storytelling. He has produced media solutions for massive entrepreneurs like Vishen Lakhiani, Tony Robbins, Les Brown, Randi Zuckerberg, Kevin Harrington, and more. He has worked with clients in 30+ countries and currently supervises teams in three continents. He is multilingual and can speak English, Finnish, Mandarin Chinese, Thai, and Nepali. Aatu has reached people worldwide and even founded a charity organisation in Nepal to support minorities after the 2015 earthquake (.) Key Topics ...
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255: Optimizing Profit & Wellness with Greg Cassar
Leading To Profit
In this episode, Greg Cassar, a self-made millionaire, shares his philosophy of self-management, the value of work-life balance, and insights into cryptocurrency investment. Greg Cassar is a CEO, digital marketer, profit strategist, and coach from The Collective Mastermind. Greg has scaled 350 businesses as a founder, coach, partner, or agency. His team is responsible for more than half a billion in sales online and his portfolio companies do up to two million dollars per month. He is also a multimillionaire investor with a proven track record of teaching others. Away from his business,...
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254: Investing in Balance with Fabrice Beillard
Leading To Profit
This episode with Fabrice Beillard shares proven strategies for profit maximisation, sustainable business growth, and work-life balance. With years of experience helping entrepreneurs scale, Fabrice reveals actionable tactics and life-changing questions that guide business owners to success while maintaining personal fulfilment. Fabrice and his businesses have been featured in a range of leading media. He has shared his knowledge globally with other leading international business experts and thought leaders, participated in panels and awards judging, shared the stage with other leading...
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253: Gain Traction Through Positive Media with Aldwyn Altuney
Leading To Profit
This episode of Leading to Profit welcomes guest Aldwyn Altuney, who shares insights on positivity and professionalism in the media scene. Aldwyn Altuney is a TV host, speaker, photojournalist, and the author of multiple international bestselling books. She runs AA Xpose Media, a PR company that guarantees results in mainstream media. She is passionate about inspiring more good news globally to decrease depression and suicide rates–to uplift people’s spirits. Key Topics Spreading Good in the Drastic: Aldwyn shares how sharing good news during crises encourages people to...
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252: Authentic Leadership & Building Courage in Business with Katie O’Malley
Leading To Profit
In this enlightening episode, Katie O'Malley offers her insights as a counsellor who has worked with MBA students and empowers minorities in the workplace. She introduces ideas from counselling to coach clients on their authentic career paths and be more courageous in workplace cultures. Katie is a board-certified coach with a master's degree in counselling. She's a career coach and workplace strategist with 15 years of professional experience serving the nonprofit, corporate, and educational sectors. Since 2018, Katie has worked alongside more than 200 clients as the CEO and principal...
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251: Champion AI for Business Growth with Candice Deville
Leading To Profit
In this episode, Candice Deville, a seasoned technology and digital strategist, offers insight into having an AI champion within organizations and the opportunities AI offers to businesses. Candice is the co-founder and CEO of AI Copilot, which empowers SMEs and entrepreneurs to navigate and leverage advanced AI technologies to enhance their business success. She has over twenty years of experience in the industry and is a leading figure in the application of generative AI. She's educated over 17,000 students, imparting crucial skills and knowledge that prepare them for the challenges...
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250: Unlocking Leadership and Purpose in 2025 with Dr. John DeMartini
Leading To Profit
In this insightful episode of Leading To Profit, Kevin welcomes Dr. John DeMartini, a renowned expert in human behavior, leadership, and personal development. As the Founder of the Demartini Institute, Dr. DeMartini shares strategies for aligning with core values, mastering life through effective planning, and leading with purpose as we step into 2025. From personal challenges to professional breakthroughs, Dr. DeMartini emphasizes the importance of identifying priorities, staying authentic, and using high-value actions to unlock potential. Tune in to discover why clarity, alignment, and...
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Year Roundup with Kevin Bees
Leading To Profit
Welcome to the last episode of Life-Changing Questions with Business Owners! Podcast host Kevin Bees reminisces about previous episodes throughout 2024 with successful business leaders who have shared so much insight. This podcast thrives with the support of its listeners and exists to provide a mindset or principle for fellow business owners to take action in their professional and personal lives. The show welcomed successful entrepreneurs, world-class experts, professional athletes, best-selling authors, and tech moguls. All the guests offered so much insight and asked...
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249: How to Make 2025 the Most Profitable and Fulfilling Year Yet
Leading To Profit
In this episode of the Life-Changing Questions Podcast, Kevin Bees shares a practical framework to help you design a profitable and fulfilling 2025. With actionable steps and a focus on measurable outcomes, Kevin leads a deep dive into strategies for identifying gaps, setting clear intentions, and achieving success across all areas of life. Whether you're an entrepreneur or a professional looking to sharpen your focus, this episode is packed with insights to help you level up and plan effectively. Key Topics Starting with Gratitude Why gratitude is essential for a positive and focused...
info_outlineIn this episode, we dive deep into the world of meaningful marketing with the award-winning marketing strategist, Chantal Gerardy. As the host of the Meaningful Marketing Podcast, Chantal empowers purpose-led business owners and their marketing teams with the tools, strategies, and systems to create impactful content that converts. If you’ve been struggling with your marketing efforts or feel like your content isn’t hitting the mark, this episode is for you!
Chantal shares her inspiring journey from moving to Australia with no connections or money, to building a successful business from scratch using online marketing. She discusses the challenges she faced, including the ineffective strategies she was initially advised to use, and how she pivoted to develop her own successful marketing approach. Chantal’s insights on understanding your personal “glitter,” or unique value, and how to communicate that authentically online are game-changing.
Starting from Scratch: Chantal’s story of moving from South Africa to Australia and how redundancy forced her to build a business with no prior online marketing experience.Lessons Learned: The importance of creating content that not only attracts attention but also maximizes profit,and how Chantal learned this the hard way.
Mindset Matters: How Chantal’s background as a triathlete instilled the discipline and resilience she needed to thrive in business.Finding Your Glitter: Discovering Your unique value and how it plays a critical role in making your marketing efforts more authentic, effective, and growth-oriented.
The Role of Influence: Redefining the concept of an influencer and why everyone has the potential to influence within their niche, which is essential for maximizing leads and business growth.
Practical Marketing Tips: Tangible strategies to create meaningful content, including the use of DISCpersonality types to better connect with your audience and optimize your marketing forprofit maximization.
Life-Changing Question:
Chantal’s powerful question—“Is it possible, or is it impossible?”—and how shiftingyour mindset can open up new possibilities in business and life.
Links & Resources:
Chantal Gerardy’s Website:OnlineBusinessMarketing.com.au-Visit this site for free resources,including content creation tools, templates, and strategies to enhance your marketing efforts.
Free Resources: Check out the free content creation resources and templates available on Chantal's Website, including the 21 content ideas and a four-point post structure for effective marketing. Access These resources at OnlineBusinessMarketing.com.au.
Closing Remarks:
If this episode resonated with you, please rate, follow, and share the podcast! Let’s help more people unlock the potential of meaningful marketing to drive leads, growth, and profit maximization for their businesses.If you would like more insights on profit maximization for your business, visitwww.ProfitHive.com.au.