242: Unleashing the Power of Meaningful Marketing with Chantal Gerardy
Release Date: 10/30/2024
Leading To Profit
Amanda is a seven-figure residential property developer and the Founder of 'Onassis Developments', a property development company and 'Rising Star Developer', where she teaches how to do small-scale property development so that they can build a lifestyle by having the time and money to live a life that inspires them. She lives what she teaches while being married and the mother of three teenage girls. Amanda knows first-hand how challenging it can be to balance work and family life, but she believes that anything is possible with the right knowledge and tools—it’s just a matter of time....
info_outlineLeading To Profit
In this light-hearted episode of Leading to Profit, we welcome Engel Jones, a dynamic business leader and passionate podcast host. Engel is the founder of Amazel Enterprise and the creative force behind the #12MinConvos Podcast, where he engages in meaningful conversations with guests from all walks of life. With an impressive record of 1,068 conversations in just 48 days, Engel has mastered the art of connection and storytelling. Engel shares his unique insights on building meaningful relationships, leveraging storytelling for business growth, and the power of authentic communication. Whether...
info_outlineLeading To Profit
Chris has worked as an executive coach and trainer at the highest levels within brands such as Cisco, PwC, Twitter, Wesfarmers, Google, Microsoft, Apple, AWS Zoom and many more. He works across most industries and also with public figures, celebrities, and professional and Olympic athletes who rely on developing a strong personal presence. He's an ex-professional actor and coaches leaders who are both inspirational and real so they can win more business, build stronger relationships and motivate people into action. He's also a downhill skateboarder. Key Topics Authenticity in...
info_outlineLeading To Profit
Are you tired of constantly fighting against yourself to do all the things you should be doing in terms of exercise, diet, work, finances, and relationships? Is your whole success strategy based on pushing through and just getting it done, whether you feel like it or not? Do you constantly judge yourself for not trying harder, being better, or doing more? In this episode, Jaemin Frazer, an award-winning life coach, challenges the concept of self-discipline that business owners implement in their daily routines. He shares how, through his self-permission method, business owners can...
info_outlineLeading To Profit
In this episode, Marcus Pearce shares his story on health and lifestyle and how a book and epiphany forever changed the way he lived his life. Marcus Pearce is a longevity and life design strategist and host of 100 Not Out, Australia’s longest-running podcast on ageing well and longevity. Marcus has spent the past decade interviewing and researching more than 200 of the world’s centenarians, graceful agers, health professionals and icons of humanity. He is the author of the best-selling book Your Exceptional Life and, each year, takes small groups to the European Blue Zones...
info_outlineLeading To Profit
Nick Schwarzrock founded Advanced Recovery Specialists during COVID with the vision to transform home-based medical equipment using the advances in technology available in the marketplace and the widespread growth and adoption of telehealth, and remote patient monitoring. He has been involved and experience in over 2.4 billion dollars of company Mergers, Acquisitions, and Layered Integrations. Nick is a loving husband and father and finds himself grateful for the amazing experiences he’s had in his career and with his background growing up in a household of healthcare professionals....
info_outlineLeading To Profit
Katja Pischel is an entrepreneur, mountain, and nature enthusiast who lives between Germany and Colorado. She is a former corporate tech executive who came from the start-up scene and is an inspiring bridge-builder for change. As Germany’s top personal branding expert for tech leaders, Katja has worked with over 300 leaders and senior professionals, helping them build and communicate their brands for greater visibility and effectiveness and ultimately creating the careers they deserve. She is on a mission to accompany around 1,000 senior female corporate leaders on their way to starting...
info_outlineLeading To Profit
Aatu Horus is an entrepreneur who redefines entrepreneurship with cutting-edge AI tech and digital storytelling. He has produced media solutions for massive entrepreneurs like Vishen Lakhiani, Tony Robbins, Les Brown, Randi Zuckerberg, Kevin Harrington, and more. He has worked with clients in 30+ countries and currently supervises teams in three continents. He is multilingual and can speak English, Finnish, Mandarin Chinese, Thai, and Nepali. Aatu has reached people worldwide and even founded a charity organisation in Nepal to support minorities after the 2015 earthquake (.) Key Topics ...
info_outlineLeading To Profit
In this episode, Greg Cassar, a self-made millionaire, shares his philosophy of self-management, the value of work-life balance, and insights into cryptocurrency investment. Greg Cassar is a CEO, digital marketer, profit strategist, and coach from The Collective Mastermind. Greg has scaled 350 businesses as a founder, coach, partner, or agency. His team is responsible for more than half a billion in sales online and his portfolio companies do up to two million dollars per month. He is also a multimillionaire investor with a proven track record of teaching others. Away from his business,...
info_outlineLeading To Profit
This episode with Fabrice Beillard shares proven strategies for profit maximisation, sustainable business growth, and work-life balance. With years of experience helping entrepreneurs scale, Fabrice reveals actionable tactics and life-changing questions that guide business owners to success while maintaining personal fulfilment. Fabrice and his businesses have been featured in a range of leading media. He has shared his knowledge globally with other leading international business experts and thought leaders, participated in panels and awards judging, shared the stage with other leading...
info_outlineIn this episode, we dive deep into the world of meaningful marketing with the award-winning marketing strategist, Chantal Gerardy. As the host of the Meaningful Marketing Podcast, Chantal empowers purpose-led business owners and their marketing teams with the tools, strategies, and systems to create impactful content that converts. If you’ve been struggling with your marketing efforts or feel like your content isn’t hitting the mark, this episode is for you!
Chantal shares her inspiring journey from moving to Australia with no connections or money, to building a successful business from scratch using online marketing. She discusses the challenges she faced, including the ineffective strategies she was initially advised to use, and how she pivoted to develop her own successful marketing approach. Chantal’s insights on understanding your personal “glitter,” or unique value, and how to communicate that authentically online are game-changing.
Starting from Scratch: Chantal’s story of moving from South Africa to Australia and how redundancy forced her to build a business with no prior online marketing experience.Lessons Learned: The importance of creating content that not only attracts attention but also maximizes profit,and how Chantal learned this the hard way.
Mindset Matters: How Chantal’s background as a triathlete instilled the discipline and resilience she needed to thrive in business.Finding Your Glitter: Discovering Your unique value and how it plays a critical role in making your marketing efforts more authentic, effective, and growth-oriented.
The Role of Influence: Redefining the concept of an influencer and why everyone has the potential to influence within their niche, which is essential for maximizing leads and business growth.
Practical Marketing Tips: Tangible strategies to create meaningful content, including the use of DISCpersonality types to better connect with your audience and optimize your marketing forprofit maximization.
Life-Changing Question:
Chantal’s powerful question—“Is it possible, or is it impossible?”—and how shiftingyour mindset can open up new possibilities in business and life.
Links & Resources:
Chantal Gerardy’s Website:OnlineBusinessMarketing.com.au-Visit this site for free resources,including content creation tools, templates, and strategies to enhance your marketing efforts.
Free Resources: Check out the free content creation resources and templates available on Chantal's Website, including the 21 content ideas and a four-point post structure for effective marketing. Access These resources at OnlineBusinessMarketing.com.au.
Closing Remarks:
If this episode resonated with you, please rate, follow, and share the podcast! Let’s help more people unlock the potential of meaningful marketing to drive leads, growth, and profit maximization for their businesses.If you would like more insights on profit maximization for your business, visitwww.ProfitHive.com.au.