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How to Sell Life Insurance: 3 Questions That Can Make You $1 Million

Life Insurance Academy Podcast

Release Date: 01/22/2025

How to Sell Life Insurance: From Stay-at-Home Mom to Final Expense Leader show art How to Sell Life Insurance: From Stay-at-Home Mom to Final Expense Leader

Life Insurance Academy Podcast

In this powerful episode of the Life Insurance Academy Podcast, we're joined by Ashley Mullinnix, a rising force in the life insurance telesales space. From former respiratory therapist and real estate agent to stay-at-home mom crushing final expense sales from home, Ashley's story is proof that the right system, mindset, and community can change everything. We dive into: 🔹 Her transition into life insurance and early success 🔹 Why she started mentoring and creating content just one year into the business 🔹 The origin of her partnership with Dana Nesen and the launch of Amplify Life...

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Life Insurance Academy Podcast

From youth pastor to $170,000+ issued paid in just four months, Clark Stanley's story is one of bold leaps, big belief, and the power of betting on yourself. After struggling part-time and writing only four apps in his first few months, Clark made the terrifying—but calculated—decision to go full-time in life insurance sales. What followed was a breakthrough at our Telesales BootCamp that changed his mindset, built his confidence, and ignited a production run that has completely transformed his family's future. In this episode, Clark shares the honest reality of his early challenges, how...

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Life Insurance Academy Podcast

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Life Insurance Academy Podcast

In this episode of the Life Insurance Academy Podcast, Chris and Zach break down the subtle but critical ways agents get stuck in conversations — and how to get unstuck. Whether it's a client dodging emotional topics, shutting down early, or relying too heavily on "they can sell the house" logic, this episode gives you real, tested phrases and questions that keep conversations flowing and help you discover real needs. You'll learn how to shift from surface-level talk to meaningful connection, how to ask follow-up questions that unlock deeper responses, and how to become the trusted advisor...

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Life Insurance Academy Podcast

Ever walked away from a client call feeling like something went wrong—but couldn’t explain why? You’re not alone. In this episode, Roger and Chris dive deep into why agents are losing sales and don’t even realize it. From jargon-heavy language to poor communication habits and lack of active listening, this conversation breaks down the subtle mistakes that are costing agents sales every day. You’ll learn how to avoid these traps, build stronger rapport, and simplify your language to actually connect with clients on a human level. If you want to become a more confident and effective...

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Life Insurance Academy Podcast

You’re likable. You’ve got the rapport. The client even hugged you on the way out. So why didn’t you get the sale? In this powerful episode of the Life Insurance Academy Podcast, Roger Short and Chris Ball unpack one of the biggest hidden killers in life insurance sales: The Friend Zone. ✅ Discover the four root causes that stall your sales ✅ Learn how to shift from “friendly agent” to “trusted advisor” ✅ Master the art of authority, stakes, discovery, and direction ✅ Stop getting ghosted after “great” conversations ✅ And finally—close with confidence If you’ve...

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Life Insurance Academy Podcast

Are your apps ending up in the graveyard—abandoned at 85% because a client didn’t want to give you their bank info? You’re not alone, and this episode is for YOU. In this episode, the team breaks down: ✅ Why so many telesales applications blow up at the finish line ✅ How to build and maintain trust throughout the entire conversation ✅ The real reason clients hesitate to give their Social or banking info ✅ What “setting the table” really means—and how it sets the tone for the entire sale ✅ How your tone, pacing, and confidence can make or break the deal ✅ Why using words...

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Life Insurance Academy Podcast

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Life Insurance Academy Podcast

🚨 82% of new life insurance agents fail. But why? In this episode, we're breaking down the real reasons agents struggle, quit, or stall out—and how YOU can beat the odds. From mindset traps to busy work that feels productive (but isn't), we're exposing the pitfalls and giving you the roadmap to long-term success. Chris Ball and the team dive into: Misaligned expectations that kill momentum The myth of instant success and "easy money" How to tell if you’re doing real work… or just staying busy The top 3 things agents must do every day to win Real turnaround stories from...

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Life Insurance Academy Podcast

In this Life Insurance Academy Podcast, Roger and Zach dive into the Three C’s that can transform your closing ratio: Clarity, Confidence, and Connection. If you've ever wondered how top agents close more sales with less effort — and why some struggle even after making contact — this episode is for you. Learn how to simplify your sales conversations, eliminate client uncertainty, and move confidently through the entire appointment process. Here's what you'll discover: Why Clarity in purpose, process, and solution is critical to every appointment How Confidence in yourself and your...

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More Episodes

In this episode, we have an impactful conversation about the 3 questions that can make you $1 million in life insurance sales. These aren't just questions—they're game changers. Mastering these simple yet powerful communication tools can transform your sales conversations, build stronger relationships, and lead to incredible success.

🔑 What you'll learn in this episode:
1️⃣ The most effective follow-up question to unlock your client's needs.
2️⃣ How to uncover deeper emotional connections with the right phrasing.
3️⃣ The final question that solidifies trust and drives placement and persistency.

This episode isn’t just about sales—it’s about becoming a better communicator in every area of your life. Whether you're meeting with a client, connecting with a loved one, or networking with peers, these three questions will set you apart.

🚀 Ready to level up?
If you're looking to take your telesales skills to the next level, don’t miss our Telesales Bootcamp! Join the waitlist today: https://shop.lifeinsuranceacademy.org/telesales-waitlist 

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💬 Let us know in the comments:

  • How did this episode make you feel?

  • Which of the three questions resonated with you the most?

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