91. Lynsey Eaton, Talent Management Agency CEO | Breaking Down How the Influencer Industry Actually Works
Life with Loverly with Brittany Sjogren
Release Date: 08/06/2024
116. Nourishing Your Body and Soul: Your Busy Mom's Guide to Intentional Wellness with Caroline Ward
Life with Loverly with Brittany Sjogren
As women, we often find ourselves juggling multiple roles - entrepreneur, mom, friend, partner - and it can feel overwhelming to prioritize our health and wellness amidst the chaos. Join me as I sit down with , former UGA gymnast, mom of three, and founder of , a faith-based fitness studio. Caroline shares her journey from college athlete to accountant to fitness entrepreneur, offering valuable insights on following God's calling and finding purpose in unexpected places. Tune in to hear: Caroline’s story of hearing God’s voice in an unexpected moment Advice on balancing motherhood and...
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115. Community, Connection and Not Gatekeeping: Broke Brooke’s Story From CPA to Content Creator
Life with Loverly with Brittany Sjogren
Balancing motherhood, finding your personal style, and overcoming perfectionism – these are just a few of the topics I explore in this heartfelt conversation with fashion and lifestyle influencer . Brooke, known to her followers as "The Broke Brooke," shares her journey from CPA to successful content creator, offering valuable insights for aspiring influencers and busy moms alike. We discuss the challenges of running a business while raising a family, and how to stay true to yourself in the ever-changing world of social media. We dive into: How Brooke transitioned from corporate life to...
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114. Disrupting Luxury: Behind The RealReal's Meteoric Rise with Julie Wainwright
Life with Loverly with Brittany Sjogren
From humble beginnings in a cramped warehouse to revolutionizing the luxury resale market, 's journey with is nothing short of inspiring. In this candid conversation, Julie shares the ups and downs of building a multimillion-dollar business from scratch. Tune in to hear: How Julie turned a chance encounter at a consignment shop into a game-changing business idea The pivotal role Julie's father played in shaping her entrepreneurial spirit How she leveraged celebrity partnerships to catapult The RealReal's success How Julie flipped the script on failure after the Pets.com experience Strategies...
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113. From Concept to Collection: Behind Brittany's Hermoza Swim Launch with Brand Manager, Allie Kiefer
Life with Loverly with Brittany Sjogren
Join me as I take you on an exclusive journey through the creation of my Hermoza Collection! In this episode, I'm joined by my brand manager, Allie, to give you an insider's look at the world of influencer marketing and brand partnerships. We'll discuss: 🏖️ My Hermoza Collection: 11 stunning pieces including swimwear and resort wear The inspiration behind the designs Our favorite moments from the photo shoot in 30a 🤝 Brand Partnerships: How deals are negotiated What success looks like for collaborations The importance of trust and accountability 👩💼 Allie's Career Journey: ...
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112. 6 Marathons, 6 Years, 1 Family: Chris’ Reflections + Father’s Day Gift Ideas!
Life with Loverly with Brittany Sjogren
Lace up your running shoes and join me as I sit down with my husband, Chris, to discuss his incredible journey to becoming a Six Star Finisher in the Abbott World Marathon Majors. From his first marathon in Chicago to crossing the finish line in Boston, Chris shares the ups and downs of his six-year quest to conquer the world's most prestigious marathons. In this heartfelt conversation, we explore: How a spectator experience at the New York City Marathon sparked Chris's passion for running The challenges of balancing marathon training with family life and work commitments The importance of...
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111. Generational Wisdom: Mother-Daughter Chat on Routines, Friendship, and Fulfillment with Brittany’s Mom, Sabina
Life with Loverly with Brittany Sjogren
On today’s episode, Brittany is joined by her mom, Sabina, for a generation crossing conversation that dives into daily routines, staying active, and nurturing meaningful friendships. They are sharing heartfelt stories and practical tips from both parenting and retirement, swapping laughs and wisdom from living through busy seasons, and learning to savor the little things. In this episode, they chat through: How daily routines and priorities shift through different life seasons (from those 4:30am alarms to more relaxed, retired mornings) The evolving nature of friendships,...
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110. Building an Authentic Brand with Affordable Style Queen, Jen Reed of the Sister Studio
Life with Loverly with Brittany Sjogren
Navigating the world of social media influence while staying true to yourself can be a challenging balancing act. In this episode, Brittany sits down with Jen Reed, the creative force behind , to explore her journey from aspiring content creator to a powerhouse with over 2 million followers. Jen shares her insights on: Building a brand centered on affordable and achievable style Maintaining authenticity in a rapidly evolving industry The importance of strong female friendships in entrepreneurship Launching and managing a separate product-based business We dive into Jen's early days on...
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109. Decode Your Personality: The Enneagram Journey to Self-Discovery with Ashton Whitmoyer-Ober
Life with Loverly with Brittany Sjogren
Feeling misunderstood in relationships or at work is frustrating. We know communication is key, but what if we don't know *how* to communicate with certain personalities? Well, Brittany had the chance to sit down with relationship expert, Ashton Whitmoyer-Ober, to chat about a tool to help you improve your personal self awareness and ability to effectively navigate relationships with others: The Enneagram. The Enneagram is a personality assessment that contains 9 different types based on an individual's fears and motivations. Its purpose is to improve awareness, connection, and mental health....
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108. From Blog to Brick-and-Mortar: Erin Schrader's Multifaceted Path to Entrepreneurial Success
Life with Loverly with Brittany Sjogren
Ever wondered how to transition from a side hustle to a full-time blogging career? In this episode, I sit down with Erin Schrader, the creative force behind , to explore her journey from credit union employee to seven-figure entrepreneur. Erin shares her inspiring story of building a thriving fashion and lifestyle brand, including: How she grew her Facebook following by 100,000 in just one year Why she continued working her 9-to-5 even after hitting seven figures Her approach to building and managing a team of 15 employees Balancing motherhood with running a successful business The evolution...
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107. Reclaim Headspace: How to Equitably Divide Mental Load in Your Relationship with Dr Cutlip
Life with Loverly with Brittany Sjogren
Are you feeling overwhelmed by the never-ending to-do list in your head? Do you find yourself constantly juggling tasks, appointments, and responsibilities while your partner seems blissfully unaware? You're not alone. Welcome to the world of mental load, a phenomenon that's been silently affecting relationships for years. In this eye-opening episode, we dive deep into how to create a more balanced, appreciative, and connected relationship with renowned relationship expert, podcast host and bestselling author, Dr. Morgan Cutlip. Tune in to hear: The true definition of mental load and why it...
info_outlineCurious how influencers turn their passions into profitable careers? You might be shocked to hear just how much goes into the business of content creation.
Get a peek behind the curtain into the fascinating world of influencer management with Lynsey Eaton, law school blogger and attorney turned talent management mogul. Lynsey is the co-founder and CEO of Estate Five - a renowned talent management agency in Dallas, Texas working with over 100 of the internet’s most powerful content creators.
If you’re curious how influencers really make money and what it takes to manage their business, give this one a listen!
In this episode, Brittany and Lynsey talk about:
- Lynsey's journey from starting a blog in law school, to quitting practicing law, to launching a top talent management company (with clients like Loverly Grey).
- Why you need a talent management company and how it took Loverly Grey to the next level.
- Top 3 ways influencers earn money… and the biggest mistake most of them make!
- Mastering productivity through delegation, and how it can boost your productivity AND your income (you know that saying, “you have to spend money to make money?” It’s actually SO true and we tell you exactly why).
- Savvy strategies for negotiating brand deals effectively
- Lynsey’s internal struggle with the frivolity of working in the influencer space plus… can women really have it all? You may be surprised at the answer.
This episode is for anyone who’s always been curious about the inner workings of the business of content creation OR wondered how posting on Instagram could ever be a profitable career. And for other creators out there – tune in to discover the benefits of working with a management company (when you’re ready), and learn valuable strategies for monetizing your content. Get ready to feel inspired and empowered to follow your passions and turn them into the business of your dreams!
Follow Brittany at Loverly Grey here: https://www.instagram.com/loverlygrey
Follow Lynsey Eaton here: https://www.instagram.com/lynseyeaton/
Follow Estate Five here: https://www.instagram.com/estatefive/
Follow Life with Loverly here: https://www.instagram.com/lifewithloverly
Watch on Youtube here: https://www.youtube.com/@lifewithloverly4315
Learn more about Estate Five: https://estatefive.vip/