The Book That Writes You: Mike Kim on Identity, Chaos, and the Mandate to Create
Your Passion, Purpose and Personal Brand
Release Date: 12/16/2025
Your Passion, Purpose and Personal Brand
There’s a deeper shift happening under the chaos. It's one that most people can feel in their bones but don’t yet have words for. If you’ve been feeling disoriented, “successfully stuck,” or strangely calm in the middle of all the noise, this episode is for you. In this solo episode, we name what many are sensing: the systems around us aren’t just failing. They’re breaking open. And that’s not a problem… it’s a purpose. Lisa McGuire guides you through the unseen transformation beneath today’s uncertainty - a breakdown that’s clearing the path for a new way of leading,...
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Have you ever felt exhausted, not because of overwork, but because of over-managing how you're perceived? This solo episode is not just a reflection. It's a reckoning. In one of the most real straight-talking episodes of Your Passion, Purpose and Personal Brand, Lisa explores the unseen exhaustion that comes from performing who we think we need to be. Whether it’s showing up in business, family roles, or social settings, the constant need to curate ourselves for others can leave us quietly depleted. Lisa shares raw, personal stories, from the lessons she learned as the eldest daughter to...
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What if the version of you the world applauds… is the one that’s quietly breaking you? This episode of Your Passion, Purpose, and Personal Brand is sure to stick with you. Lisa McGuire invites business coach and former agency leader Jake Brown, into a conversation that names something many of us have lived for far too long: The exhaustion of pretending. The fear of being “found out.” The cost of crafting a life that looks good, but doesn’t feel like you. Jake spent 20+ years building agencies, collecting accolades, and performing success; all while hiding his ADHD,...
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Have you ever felt that quiet tug? It feels like an unshakable nudge that you’re meant to use your voice in a more visible way… but you keep circling the same hesitation loop? In this conversation, host Lisa McGuire sits down with Cheryl Tan, former news anchor turned media coach and show launch strategist, to unravel the REAL reasons we hold back from stepping into the spotlight. This episode isn’t about hyping up podcasting or video content. It’s about naming the fears, the friction, and the unspoken stories that keep so many gifted leaders successfully stuck. Whether you're...
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Take a breath. Let the pace slow. As we close out a year that has quietly changed many of us, this final episode of 2025 invites you into a different kind of conversation. It one not rooted in resolutions or reinvention for performance, but in presence and purpose. Have you ever found yourself busy but unfulfilled? Productive but misaligned? You're not alone. This isn't just another year-end reflection. It's a reorientation. We explore the deeper truth behind the ever-popular “comeback” narrative and ask the question: Are you running from something… or toward something? From the...
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When growth stalls, it's time to get personal. Ever felt like you’ve done all the “right” things in your business, but your results don’t add up? You're not alone. In this episode of Your Passion, Purpose, and Personal Brand, host Lisa McGuire sits down with business strategist Maeve Ferguson to challenge everything we’ve been told about marketing funnels, freebies, and formulas. They explore the quiet revolution happening behind the scenes that few people know about yet. It's one driven by data, dignity, and diagnostics. This is not another pep talk. This is a call to...
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What if writing a book wasn't just about telling your story, but about becoming who you're meant to be? In this episode of Your Passion, Purpose, and Personal Brand podcast, host Lisa McGuire is joined by bestselling author and brand strategist Mike Kim, to uncover the raw, creative, and often chaotic truth behind writing a transformational book. Mike doesn’t just teach branding. He lives and embodies it. And in this conversation, he opens up about the mandate to write, the emotional rollercoaster of authorship, and how your book may end up shaping you more than you shape it. If you've...
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Sometimes, doing all the “right things” still doesn’t move the needle. You’re showing up, sharing your expertise, creating valuable content—but the connections? The traction? They’re just not happening. In today’s episode of Your Passion, Purpose, and Personal Brand, I’m joined by Adam Pounds, a content strategist and relationship architect who’s been on both sides of that experience. We talk about what it really means to feel “successfully stuck," that frustrating place where effort doesn’t quite lead to results — and explore how shifting from performance...
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Are you feeling the weight of success that looks good on paper but feels off in your gut? In this episode of Your Passion, Purpose, and Personal Brand, host Lisa McGuire sits down with leadership mentor and founder of Born to Lead, Alex Kuhn, for a soul-stirring conversation about the invisible tension between authenticity and ambition, and how it can make or break your leadership. Alex reveals the real reason so many high-achieving leaders feel stuck, even when the world sees them as successful. This is not your average leadership chat. Together, Lisa and Alex unravel the myth of...
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Why Everything Is Falling Apart (and How to Find Yourself in the Middle of It) Two years ago, I released an episode that felt bold… maybe even a little ahead of its time. Today, it feels prophetic. Back then, I named what was rising beneath the surface... a global unraveling, a collective identity crisis, and the beginning of a mass reinvention. Today, those ripples have become waves we can no longer ignore. This rewind episode takes you back to the moment when the “polycrisis” first entered our vocabulary and the world subtly began shifting us toward a single, urgent question: Who am...
info_outlineWhat if writing a book wasn't just about telling your story, but about becoming who you're meant to be?
In this episode of Your Passion, Purpose, and Personal Brand podcast, host Lisa McGuire is joined by bestselling author and brand strategist Mike Kim, to uncover the raw, creative, and often chaotic truth behind writing a transformational book.
Mike doesn’t just teach branding. He lives and embodies it. And in this conversation, he opens up about the mandate to write, the emotional rollercoaster of authorship, and how your book may end up shaping you more than you shape it.
If you've ever felt a whisper saying “you have something to say,” this episode is your invitation to start.
You’ll walk away not only with practical steps to begin, but a new way to see yourself as someone already becoming the next version of who you were meant to be.
KEY TAKEAWAYS
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Writing a book can change the author more than the audience.
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There’s a big difference between wanting to write, feeling called, and being mandated.
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Your manuscript is not a project—it’s a relationship.
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Most people quit in the “messy middle,” but that’s where the transformation begins.
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There is no perfect writing process—only your process.
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AI can’t replace your energy, stories, or lived experience.
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Writing connects you to a deeper identity—one you’ve been evolving toward.
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Creating space from social media can reignite creative fire.
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The “book that writes you” reveals truths you didn’t know you were carrying.
CONNECT WITH MIKE
Mike Kim's Book Writing Accelerator: http://mikekim.com/writeyourbook
Website: https://mikekim.com/
Instagram: https://www.instagram.com/mikekim/
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