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197: How To Lean Out Your Business To Drive Maximum Value With Crista Grasso

The Lisa Pezik Show

Release Date: 06/14/2021

210 | Get Seen Online Everywhere with Lisa Simone Richards show art 210 | Get Seen Online Everywhere with Lisa Simone Richards

The Lisa Pezik Show

The saying goes, if you build it, they’ll come, but what if you built it and no one came? You get stuck wondering if what you built isn’t good enough, if you’ll have to spend hundreds of thousands of dollars to get the word out or spend every spare second of your life creating new content on social media. Wasted time, money and effort is defeating at all levels of business which is why Lisa Simone Richards works with online coaches to break through the noise and get seen online everywhere. Through her free workshops, masterclasses and mentorship program, she gives entrepreneurs the...

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209: The Emotional Side of Entrepreneurship with Amber Hawley show art 209: The Emotional Side of Entrepreneurship with Amber Hawley

The Lisa Pezik Show

Amber Hawley is a licensed therapist and lifestyle strategist who works with entrepreneurial individuals and couples with the personal side of business. She is the owner of a group therapy practice in Silicon Valley, host of The Easily Distracted Entrepreneur podcast, wife, mom of three kids, and Marvel movie super fan. Amber originally worked in the tech industry but her love for people led her to pursue a career where meaningful relationships are at the center of everything she does. In episode 209 of The Lisa Pezik Show, Amber and Lisa discuss: 5:09 the go go go hustle of...

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208: Eight Steps to a Funny Viral Sales Video with Joseph Wilkins show art 208: Eight Steps to a Funny Viral Sales Video with Joseph Wilkins

The Lisa Pezik Show

Have you ever wondered how to make viral videos for your business? If yes, then you won’t want to miss Episode 208 of The Lisa Pezik show, where Joseph Wilkins, Founder of FunnySalesVideos.com, gives you his eight simple steps to build attention-grabbing viral style sales videos that entertain viewers into making an immediate purchase. With two decades of experience, Joseph has worked with some of the biggest and best brands out there and has developed a strategy to help you use humor to go viral, make sales, and exponentially increase your business. He is uniquely positioned to give your...

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207: Using Your Values to Stand Out in Business with Ashlee Sang show art 207: Using Your Values to Stand Out in Business with Ashlee Sang

The Lisa Pezik Show

If you are a visionary entrepreneur that wants to grow your impact and business in a way that is rooted in values and propelled by purpose this episode with Ashlee Sang is perfect for you. Ashlee is passionate about the small, personal, & professional changes anyone can make to improve their lives, their business, and the environment. In episode 207 of The Lisa Pezik Show, Ashlee and Lisa discuss: 6:30 recognizing your core values and core audience when growing a business  7:00 the impact your values have on your decision making process 8:01 why some decisions in your business are an...

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206: How to Sell Successfully and Authentically with Nikki Rausch show art 206: How to Sell Successfully and Authentically with Nikki Rausch

The Lisa Pezik Show

Were you ever told that in order to sell you had to drive in the pain point? Maybe you were the buyer and you were told “if you really care about your business you’ll make this purchase.” In both cases it feels kind of gross, right? If these or similar situations left you feeling like sales were gross, Nikki Rausch, CEO of , is here with good news: sales can be authentic, selling can be kind and you don’t have to lose your soul in the process.  With 25+ years of experience selling to prestigious organizations like The Bill & Melinda Gates Foundation and NASA, Nikki shattered...

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205: Leveraging Your Center of Influence for Better Referrals with Matt Ward show art 205: Leveraging Your Center of Influence for Better Referrals with Matt Ward

The Lisa Pezik Show

Have you ever wondered how to grow your business through more or better referrals? If you have been hoping to gain those referrals from existing customers, Matt Ward, the author of the book, “MORE...Word of Mouth Referrals, Lifelong Customers and Raving Fans,” would suggest you are looking in the wrong place.  In 2002 Matt Ward started a digital marketing agency, inConcert Web Solutions, which he sold in 2018 so that he could focus on helping service-based businesses get more word of mouth referrals. His book focuses on building stronger relationships and how we can use that to...

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204: From Crap Magnet to Miracle Magnet with Elvira Hopper show art 204: From Crap Magnet to Miracle Magnet with Elvira Hopper

The Lisa Pezik Show

Through a mental health breakdown that turned out to be her biggest blessing, Elvira Hopper, Founder of , left behind a 20 year, 6 figure, award-winning big pharma career to live her most aligned & authentic fully self-expressed BEST LIFE...free of mental health & marital struggles in her late 40's. Her transformation led her to miraculously becoming a pro jazz artist at 51. She has performed & recorded on world class jazz stages with and for celebrities, including Oprah Winfrey's beloved, Stedman Graham. Elvira doesn't work a day in her life as all she chooses to do is in her joy...

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203: Start Up Survival Strategies with Steve Hoffman show art 203: Start Up Survival Strategies with Steve Hoffman

The Lisa Pezik Show

Have you been thinking about quitting your day job and pursuing the life of an entrepreneur? Or maybe you already are an entrepreneur and you're wondering whether or not you should keep going, if it's time to quit or maybe if it's time to get an investor. If any of the above resonates true for you then this episode is for you. In Episode 203, Host Lisa Pezik interviews Steve Hoffman, The Founder of , one of the world’s leading startup accelerators. Founders Space was ranked the #1 incubator for overseas startups by Forbes and Entrepreneur Magazines. Steve is also a venture investor, founder...

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202: The 5 Freedoms That Will Change Your Business and Life with Vanessa Shaw show art 202: The 5 Freedoms That Will Change Your Business and Life with Vanessa Shaw

The Lisa Pezik Show

Did you start your business with the idea of having freedom; time freedom, financial freedom, freedom to pursue your life's purpose? And then somewhere in your entrepreneurial journey did you start to feel anything but free?  Vanessa Shaw, , helps entrepreneurs get crystal clear on what freedom looks like to them and then helps them pursue it.  In Episode 202 of The Lisa Pezik show, Host Lisa Pezik and Vanessa Shaw discuss: 2:48 what does freedom actually look like 5:03 areas where entrepreneurs spend time on the wrong things 6:52 two common times entrepreneurs feel anything but free...

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201: How to Start a Profitable Side Hustle with Carrie Bohling and Craig Clickner show art 201: How to Start a Profitable Side Hustle with Carrie Bohling and Craig Clickner

The Lisa Pezik Show

If you’ve ever wanted to start a side hustle but haven’t been sure where to begin, you won’t want to miss this episode with today’s guests, Carrie Bohling and Craig Clickner, a husband and wife duo, who are co-founders of several companies, including and their non-profit Tandem Giving Inc. Their businesses, which initially started as side hustles, have allowed them to step away from their full-time corporate careers and instead, become full-time parents and entrepreneurs as well as recently published authors with their book In today’s episode we discuss: 8:57 why you might actually...

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To have a lean business is to have a clear vision of what you want to do and who you want to serve. Most small businesses struggle to find what is most important for their company. This is why Crista Grasso, the creator of the Lean Out Method, is here to help you with that. Crista is known as the Business Optimizer. She helps businesses identify the most important things to focus on for maximum value and profits. Join your host, Lisa Pezik, and her guest, Crista Grasso, as they talk about how to lean out your business. Also, learn about her triumph with breast cancer, why clarity is key to success, deciding between what's good and better, and the three pillars to lean out, remove waste, and increase quality and value.