#260 – The Life Changing 20% That You’re Missing with Perry Marshall
Release Date: 04/15/2025
The Manage 2 Win Podcast
What if the secret to unlocking your success isn’t working harder… but flipping your “life switch”? Everyone already has the switch inside them. Most just forget how to turn it on. Entrepreneur, author of Life Switch, and financial advisor, Joel Steele, reveals how to turn your light switch on to live with purpose, passion, and power. He has guided thousands toward wealth, health, and purpose. Rising from personal adversity, he transformed his struggles into lessons of resilience, gratitude, and self-mastery. Through his Life Switch movement, Joel helps others...
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Why do most press releases fail, and how can you be in the 3% that actually drive media coverage, ROI, and long-term business growth? PR expert Mickie Kennedy, founder of eReleases, reveals the strategies small businesses, entrepreneurs, and executives can use to gain real media attention, without spending thousands on advertising. For over 26 years, Mickie has empowered small business owners to stand out in crowded markets with authentic, highly targeted press releases. He’s helped clients generate $132M+ in earned media with campaigns that cost as little as a few hundred dollars....
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What does it really take to scale a business from $0 to over $30M while building a strong company culture and embracing AI? It takes integrity. You have an edge if you grew up in a healthy family and one or more parents gave you good advice… But you can learn wisdom if you choose your mentors carefully. What fuels growth from there? Consistent integrity, developing more wisdom, and two key pro sport team disciplines: Total commitment to a strong company culture, and systems. Ephraim Ebstein, Founder & CEO of Fit Solutions, turned a startup into a $30M IT...
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Is your voice secretly sabotaging your leadership? Most leaders focus on what they say. Very few understand that how they say it is just as powerful. Jimmy Cannon is a leading public speaking coach, voice specialist, and creator of the Cannon Method. He joins the show to reveal how your voice is your most overlooked leadership superpower. With a background as a jazz musician and years of coaching executives, Jimmy combines vocal training, presence work, and mindset tools to help professionals communicate with clarity, authority, and empathy. In this conversation, you’ll...
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Are remote teams actually more productive? Only when trust, clear communication, and accountability are built into the culture. Chris Dyer, a top leadership speaker, best-selling author, and former CEO of PeopleG2 - an award-winning fully remote company, dives deep into what makes remote and hybrid teams succeed - or fail. This conversation covers the most common misconceptions about remote work, why flexible policies alone don’t drive performance, and what leaders must do to keep their teams aligned, motivated, and results-driven in 2025. Explore how to build cultures where people...
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Are your conversations helping you grow or silently sabotaging your success? Most of us communicate on autopilot, shaped by emotions, assumptions, and stories we don't even realize we're telling. But what if every conversation, whether with a client, colleague, or loved one, could become a tool for deeper understanding and smarter decisions? Chuck Wisner, author of The Art of Conscious Conversations and a leading thinker in communication strategy, executive coaching, and organizational learning, joins us to explore how emotionally intelligent conversations can improve leadership, teamwork,...
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Are you running on autopilot — or are you actually in control of your life? Most people make 98% of their choices subconsciously, trapped in patterns they didn’t choose. This means most live by default, not by design. Jason Yarusi, a performance coach, entrepreneur, and host of the Live 100 podcast, shares the hard truths behind lasting transformation: How you can break free from stuck patterns to build a life aligned with clarity, purpose, and real progress. After hitting a personal low marked by injury, loss, and aimlessness, Jason developed a simple but powerful...
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What’s the most costly hiring mistake entrepreneurs keep repeating? Treating people like plug-and-play parts. Avoid common mistakes hiring teams do and save millions of dollars. In today’s business landscape, poor hiring decisions don’t just slow you down - they can cost you millions. Many leaders continue to micromanage, hire based on résumés alone and overlook the importance of culture fit and ownership. But there’s a better way. We break down a battle-tested hiring system that helps entrepreneurs build high-performance teams, delegate with confidence, and scale...
info_outlineWhat’s the real struggle of scaling your business to 7-8 figures - and how do top performers break through that ceiling?
The answer may surprise you: It’s not about working harder - it’s about thinking differently.
Perry Marshall breaks down the 80/20 rule like you’ve never heard before. Discover the often-ignored truths about time, focus, and sales strategy that separate the few who scale from the many who stall.
Perry Marshall is one of the most respected thought leaders in marketing, business strategy, and the science of productivity. Author of the bestselling book 80/20 Sales and Marketing, Perry has helped thousands of entrepreneurs scale their businesses using timeless principles rooted in Pareto’s Law, exponential thinking, and practical psychology.
Whether you're stuck at 7 figures or just getting traction, you’ll learn:
- What actually makes scaling from $1M to $10M so difficult.
- The truth behind the 80/20 rule - and how it affects EVERYTHING!
- Why saying NO is more powerful than saying yes.
- The 5 Power Disqualifiers that transform your marketing.
- How to use the Marketing DNA Test to find your persuasive edge.
- How to stop being busy. Instead, focus only on what moves the needle.
Don't miss out! It's time to shift your mindset, reallocate your time, and unlock exponential growth.
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