2373: How to Scale and Systemize Without Losing Control
The Dentalpreneur Podcast w/ Dr. Mark Costes
Release Date: 11/05/2025
2384: How to Increase Revenue Doing Zero Extra Dentistry
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, we feature an impactful breakout session led by Amy Hernandez at this year’s Dental Success Summit. Amy, billing coach and fee negotiation expert with PPO Profits and DSI, shares powerful strategies for increasing your practice’s profitability—without adding any extra dentistry. She explains how outsourcing key services like billing, verifications, and PPO fee negotiations can drastically improve collections and reduce administrative headaches. With real-life examples, insights into the most underutilized codes, and a detailed breakdown of how to optimize your...
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2383: The Leader in You
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, we feature a powerful breakout session presented by Dr. Allen Gotora at this year’s Dental Success Summit. In an inspiring and deeply personal talk, Dr. Gotora shares his journey from Zimbabwe to the U.S., the life-altering moment that ignited his passion for leadership, and how every team member—regardless of title—can lead with purpose and influence. Drawing from experience, mentorship, and real practice dynamics, he outlines the mindset, behaviors, and habits that define great leaders within a dental organization. Whether it’s accountability,...
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2382: How Mercury Exposure Could Be Harming Your Team
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, Dr. Mark Costes reconnects with longtime friend and guest Dr. Michelle Jorgensen—holistic health expert, author, and founder of Living Well with Dr. Michelle. Michelle shares her powerful journey from traditional dentistry to health-based care after a near-career-ending health crisis caused by mercury toxicity. She opens up about her transformation, the science-backed risks of common dental practices like amalgam removal and fluoride exposure, and how she now leads a thriving, purpose-driven practice that attracts patients and dental teams from around the world....
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2381: What Makes or Breaks Associate Success in Your Practice
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, Dr. Mark Costes reconnects with the always insightful Dr. Paul Goodman (aka Dr. Nacho) for a fun and candid conversation that covers everything from the power of in-person events to the often overlooked art of recruiting rockstar associates. The two reflect on the recent SuperDentist Boostcamp in Philadelphia, sharing their takeaways on leadership, personal growth, and the need to prioritize human connection over pure profit. They also tackle one of the most common struggles in private practice: why so many dentists fail to attract the right associate. Spoiler:...
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2380: Leading Without the Sh*tshow: A Guide for Office Managers
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, we’re bringing you a dynamic breakout session from the Dental Success Summit 2025, where Sydney Robinson takes the stage with her signature energy and unfiltered honesty. In “Leading Without the Sh*t Show,” Sydney shares her personal evolution from a chaotic, free-spirited front office worker to a powerhouse executive director of operations. She dives into the hard truths about leadership, micromanagement, burnout, and the difference between managing and truly leading a team. With humor and wisdom, Sydney walks through the role of the office manager, the...
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2379: The Truth About Dental Success They Don’t Teach in School
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, Dr. Mark Costes delivers an eye-opening and deeply personal keynote to a dental school audience, sharing the raw truth behind his journey—from 20 dental school rejections to building a multimillion-dollar dental empire. He breaks down the realities of burnout, financial pressure, and physical strain in dentistry while laying out a roadmap to achieving true professional freedom. With insights from owning 29 practices, launching a thriving consulting network, and establishing a global outreach nonprofit, Dr. Costes outlines the keys to running a high-profit, low-stress...
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2378: Own the Narrative: Make Your Practice a Community Pillar
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, we drop into a breakout session from the Dental Success Summit 2025 featuring Dr. Cody Boals and Dr. Beau Sparkman. In this high-energy talk, Cody and Beau unpack how storytelling, intentional culture, and community-driven marketing can help you build a truly magnetic dental practice. They explore real-world strategies for creating patient loyalty, empowering your team, and building brand equity that goes beyond discounts and Google ads. With insights from Donald Miller’s StoryBrand framework, tactical tips on media days, nonprofit partnerships, and even...
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2377: Closing Big Cases Without Feeling Salesy
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, Dr. Mark Costes is joined by Dr. Daniel Briskie of the Colorado Surgical Institute, along with industry experts Kim Middleton and Chemenn DeBono, for a masterclass on increasing implant case acceptance—without high-pressure sales tactics. With decades of experience in implant consulting, DSO operations, and Clear Choice leadership, Kim and Chemenn share proven frameworks that transform treatment coordinators into patient advocates. The trio dives into how to optimize your consult process, reduce patient anxiety, and present treatment in a way that builds trust...
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2376: The New Hiring Playbook for Dental Practices
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, Dr. Mark Costes is joined by DSI Black Belt coach and multi-practice owner Dr. Summer Kassmel for a timely conversation on one of the most persistent challenges in dentistry today: hiring and retaining great team members. They dive into practical strategies for thriving in today’s unpredictable labor market—including how to attract high-quality applicants, train non-dental hires effectively using Dental Career Academy, and restructure front office roles for maximum efficiency. Dr. Kassmel shares how she’s reduced staffing stress in her own practices through...
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2375: The Truth About DSOs Culture and the Hygiene Crisis
The Dentalpreneur Podcast w/ Dr. Mark Costes
On today’s episode, we’re joined once again by Janet Hagerman, recorded during a timely conversation about the evolving hygiene landscape in group dentistry. As a fractional Chief Hygiene Officer (CHO), Janet partners with emerging DSOs to build hygiene departments that are not just profitable, but also patient-centered and scalable. Live from Florida, Janet and Dr. Mark Costes discuss the real-world impact of the hygiene shortage, what it takes to create an effective periodontal program, and how DSOs have matured into more doctor- and patient-centric organizations. Janet also...
info_outlineOn today’s episode, Dr. Mark Costes is joined by systems expert and author David Jenyns for a deep dive into the power of systemization, culture, and AI in modern dental practices. David shares his journey from overworked agency owner to founder of Systemology and creator of the new book Systems Champion, a practical guide for empowering the team member who will drive systems forward.
The two discuss how to eliminate complexity, reduce resistance from long-time staff, and build a systems culture that makes practices more profitable, predictable, and less dependent on the owner. Plus, David shares real-life applications of AI—from process documentation to patient communication—and how small businesses can adapt quickly. This is a must-listen for dentists looking to grow, scale, and reclaim their time without losing operational excellence.
Be sure to check out the full episode from the Dentalpreneur Podcast!
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