Building Scalable Offers, Pricing That Converts, and Hooks That Sell
Marketing Ink: Big Ideas for Local Businesses
Release Date: 06/19/2025
Marketing Ink: Big Ideas for Local Businesses
Ready to build a business model that doesn’t just grow—but scales with ease and profit? In this foundational training, Allie Bloyd kicks off Day 1 of her live event with a powerful walk-through of the exact strategies she used to grow a multi-million dollar business—while still having time for family, faith, and farm life. You’ll learn how to build irresistible offers, structure your pricing to hit your revenue goals, and craft magnetic hooks that grab attention and drive action across ads, emails, and social content. Whether you run a local business, online service, SaaS, or coaching...
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info_outlineReady to build a business model that doesn’t just grow—but scales with ease and profit? In this foundational training, Allie Bloyd kicks off Day 1 of her live event with a powerful walk-through of the exact strategies she used to grow a multi-million dollar business—while still having time for family, faith, and farm life.
You’ll learn how to build irresistible offers, structure your pricing to hit your revenue goals, and craft magnetic hooks that grab attention and drive action across ads, emails, and social content. Whether you run a local business, online service, SaaS, or coaching program, these are the pieces that make marketing work.
This isn’t theory. It’s real-world tested strategy from someone who’s built it, scaled it, and coached 700+ business owners through it.
💡 What You’ll Learn in This Episode:
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Why most business owners struggle with lead gen—even when they’re successful
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The 7-part “Insane Offer” structure that boosts conversions and reduces fulfillment burnout
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How to reverse-engineer your pricing based on your 180-day revenue goal
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Why high-ticket ≠ high effort (and how to make your offers easier to deliver)
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How to build a front-end, core, and back-end offer suite that works together
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Using AI like ChatGPT and Claude to fast-track avatar clarity, pricing logic, and offer structure
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20+ magnetic hook formats and how to choose the best one for your business
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The psychology of why people buy—and how to frame your offer around it
- What to avoid in scaling your business model (and how to keep profit margins healthy)
🚀 Resources Mentioned:
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📚 Download the “Why People Buy” worksheet
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📂 Access the hook templates & offer prompt bank inside Local Marketing Mastery
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⚙️ Explore Online Profits AI: https://onlineprofits.ai
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🎓 Apply for Allie’s 12-Month Mentorship: https://alliebloyd.com/marketing-mentorship
- 💬 Book a strategy call: https://alliebloyd.com/book
TIMESTAMP
00:37 Welcome and Introduction
00:46 Understanding Business Challenges
04:04 Personal Journey and Early Experiences
06:35 Career Shifts and Learning Opportunities
12:17 Starting and Growing a Business
25:48 Developing High-Converting Offers
34:33 Identifying Core and Front-End Offers
35:03 Leveraging AI Tools for Business
35:41 Structuring a Three-Tier Offer Suite
36:40 Pricing Strategies and Value Perception
37:40 Understanding Why People Buy
38:11 Marketing Agency Insights
39:08 Volume and Pricing Considerations
40:52 Cost, Profit, and Pricing Logic
43:46 Targeting the Right Audience
55:22 Crafting Magnetic Hooks and Ad Angles
01:01:01 Using Hooks in Various Content Formats
01:02:49 Developing Effective Ad Creatives
01:07:57 Launching a New AI Sales and Marketing System