Marketing Speak
In this Marketing Speak podcast, we delve into the pressing issue of burnout in the workplace with our esteemed guest, Ana Melikian. This episode explores the negative impacts of working to exhaustion and emphasizes the importance of creating optimal conditions for sustainable performance. Ana Melikian shares her own transformative journey through battling cancer and how it reshaped her approach to work and life. We discuss the differences between burnout and overwhelm, the systemic causes of burnout within organizations, and practical strategies to foster mindfulness, rest, and effective...
info_outline 482. Marketing Strategies of Dr. Persuasion with Yaniv ZaidMarketing Speak
Establishing a loyal customer base involves more than just transactions. In the recent Marketing Speak podcast, we are featuring Dr. Yaniv Zaid, known widely as Dr. Persuasion. With a background in economics, law, and international consulting, Dr. Zaid has captivated millions with his expertise in communication, persuasion, and business growth. Discover how attending major international book fairs and cultivating relationships with multiple literary agents can help you reach your perfect market. From creating targeted marketing plans to developing concise, impactful sales scripts, learn how...
info_outline 481. Virality Is Science with Steve SpanglerMarketing Speak
I had the pleasure of diving deep into the world of science, education, and dynamic content creation with the incredible Steve Spangler on the latest episode of Marketing Speak. Steve, known widely as "America's science teacher," has made remarkable strides from his days as a school teacher to becoming a leading figure in STEM education and viral content creation. Steve delves into his successful YouTube strategy that hooks viewers in mere seconds, the impact of his viral science experiments, and the evolution of his nationally syndicated TV show, "DIY Sci." We'll explore Steve's remarkable...
info_outline 480. Memorable Messaging and Portable Stories with Clay HebertMarketing Speak
While digital strategies often steal the spotlight, the enduring power of offline word-of-mouth marketing shouldn't be underestimated. In this episode of the Marketing Speak podcast, marketing strategist and storyteller Clay Hebert dives into the art of crafting "portable stories" that spark conversations and drive brand awareness. Recognized by Entrepreneur Magazine as one of the "50 Most Daring Entrepreneurs," Clay brings a wealth of expertise to the discussion. He shares his innovative "verb your noun" framework for creating impactful taglines and value propositions, along with insights...
info_outline 479. Envisioning a Vivid Future with Cameron HeroldMarketing Speak
In this Marketing Speak podcast episode, we have a remarkable guest, Cameron Herold. Cameron is the visionary force behind the COO Alliance, a mastermind community that empowers Second-in-Command from 17 countries and is focused on skill development and company growth. Known for his work in scaling 1-800-GOT-JUNK and his global speaking engagements, Cameron shares insights on marketing, leadership, and the transformative power of vivid vision documents. In this episode, we delve into Cameron's experiences as a digital nomad, traveling to 54 countries and finding lessons in presence and...
info_outline 478. Building a Self-Help Empire on YouTube with Eddie PineroMarketing Speak
YouTube isn't just a platform but a dynamic marketing tool for Eddie Pinero, our latest guest in this Marketing Speak episode. Eddie is the founder of Your World Within, an international speaker and content creator whose work has garnered over 250 million views. In this episode, Eddie shares his journey from a corporate career to becoming a beacon of inspiration through YouTube and other platforms. We'll explore his strategies for creating engaging content, including the importance of long-form content, effective YouTube optimization techniques, and the balance between authenticity and growth....
info_outline 477. Overcoming Adversity with Ryan CrownholmMarketing Speak
Life’s trials can lead to extraordinary transformations. In this Marketing Speak episode, we deep dive into entrepreneurship, personal growth, and the importance of taking full responsibility for one's life with Ryan Crownholm, a successful entrepreneur, mentor, and advocate for personal growth and reintegration. In this episode, we also delve into Ryan's unique parenting philosophy, discussing rites of passage and the challenges of traditional education. Ryan shares his transformative experiences, including his innovative approach to fitness and the profound impacts of daily habits on...
info_outline 476. Navigating the Murky Waters of Data Rights with Brad TempletonMarketing Speak
From medicine to technology, our world is run by science. In this episode of the Marketing Speak podcast, join our dive into technology and its impact as we sit down with Brad Templeton to unravel the intricacies of our tech-driven world. Brad is the founding faculty for Computing & Networks at Singularity University and is Chairman Emeritus of the Electronic Frontier Foundation (EFF), a leading cyberspace civil rights foundation. Brad has used his extensive background in futurism to advise Google's self-driving car team and to share his insights on robocars at robocars.com and...
info_outline 475. Are You FTC Compliant? with Anik SingalMarketing Speak
From $40M Success to FTC Investigation - A Story of Resilience. In this Marketing Speak episode, Anik Singal openly shares his journey through an 18-month FTC investigation that changed everything. Learn how this experience transformed him from a successful digital marketer into a passionate advocate for compliant marketing. Key takeaways: The real impact of FTC investigations How to protect your business The importance of compliant marketing Turning challenges into opportunities Listen now to this powerful episode and discover why compliance isn't just about rules—it's about...
info_outline 474. Grow through Acquisitions with Tom ShipleyMarketing Speak
Throughout my journey, I've always found inspiration in those who dare to think differently and break the mold. During my recent conversation with Tom Shipley in the Marketing Speak podcast, I encountered a treasure trove of insights into leveraging creativity and audacity in business. Tom Shipley, a serial entrepreneur who has driven over $2 billion in sales, shared some game-changing strategies that can transform how we approach business challenges and growth opportunities. From overcoming a potential $600,000 company loss to creating a market-leading women's hair regrowth brand, Tom's...
info_outlineTo achieve greater efficiency as an entrepreneur or business owner, it’s crucial to possess exceptional outsourcing skills. John Jonas joins this week’s Marketing Speak episode to offer insights into outsourcing to the Philippines. John is an entrepreneur who believes his life is better because of his Filipino VAs.
A resident of Utah, John is the founder of OnlineJobs.ph. After college, John worked only eight months in a corporate job before creating the goal to work for himself. In 2004, he succeeded and has been working from home ever since. In 2006, John hired his first Filipino worker and quickly realized the benefits of having Filipino Specialists and virtual assistants on his team. Today, thanks to his efficient Filipino workers, John only works 17 hours a week, which allows him to enjoy hobbies like golfing and backpacking midweek and also spend quality time with his family. In addition, his outsourcing skills have made life better for his entire team.
Join John and I as we discuss tips and tricks on how to outsource and how to use OnlineJobs.ph to your advantage. Tune in to this episode to learn more about hiring a great Online Filipino Specialist or virtual assistant!
The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/396.