Marketing Speak
Take your marketing to the next level - listen in for tips, tricks, and new insights from the top players in the digital marketing world. www.marketingspeak.com
info_outline
470. From Startup to Scale with Rob Walling
10/09/2024
470. From Startup to Scale with Rob Walling
Transforming from a software developer to a serial entrepreneur with six successful startups can seem daunting, but Rob Walling has shown us how itβs done. As highlighted in our latest Marketing Speak episode, his journey is packed with invaluable lessons for anyone in the entrepreneurial space. In this episode, you'll discover Rob's profound insights from founding six companies, authoring four books on entrepreneurship, and investing in over 190 startups. We explore the importance of balancing persistence with adaptability, the significance of market choice, and the necessity of developing a founder's intuition. Rob also discusses leveraging AI for efficiency, the nuances of bootstrapping versus venture capital, and the valuable lessons from his Kickstarter experience. For more inspiring insights into navigating the startup landscape, entrepreneurship tips, and balancing persistence with adaptability, tune in! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/33384657
info_outline
469. Using AI to Fuel Your Growth with Howard Getson
10/02/2024
469. Using AI to Fuel Your Growth with Howard Getson
π€ AI is revolutionizing everything. In this episode of the Marketing Speak podcast, we have a compelling discussion with Howard Getson, the founder and CEO of Capitallogix. We delve into the frameworks for future business planning, focusing on anticipating innovations and embracing inevitable technological changes, particularly the transformative potential of AI. Howard illuminates the importance of leveraging AI to streamline operations and enhance decision-making and performance across various industries. He emphasizes the importance of evolving capabilities into scalable platforms and strategically benefiting from unexpected byproducts. Jason shares his transformational journey influenced by Tony Robbins, touching on personal development, business growth, and spiritual insights. Listening to this discussion will inspire you to rethink how you approach future planning and technological innovations. How are you preparing your business for the next wave of technological advancements? The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/33275502
info_outline
468. Create Repeat Customers with Dov Gordon
09/25/2024
468. Create Repeat Customers with Dov Gordon
It's always a pleasure to engage in deep conversations with industry experts like Dov Gordon. Recently, on the Marketing Speak podcast, Dov shared invaluable insights on building sustainable marketing and selling systems. Dov Gordon is a recognized expert in creating strategic partnerships and joint ventures, leveraging his profound understanding of customer behavior to build effective, repeatable marketing systems. Observing a gap in conventional, charisma-driven marketing approaches, Dov founded the Joint Venture Mastermind (JVMM) community to connect small business owners, coaches, consultants, and entrepreneurs with similar target audiences. His commitment to ethical business practices and a deep-rooted belief in serving others have earned him a respected place in the business community. Tune in for more insights on creating lasting business relationships and effective marketing strategies! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/33179557
info_outline
467. Nail Your Pitch with Sam Horn
09/18/2024
467. Nail Your Pitch with Sam Horn
Attention marketers and communicators! Want to captivate your audience from the get-go? In the newest episode of Marketing Speak, Sam Horn shares invaluable tips for her strategies for turning heads and making memorable impressions. Sam Horn, a master of captivating communication and the dynamic CEO of the Intrigue Agency, has dedicated her career to helping individuals and businesses communicate with impact. Her journey started on a groundbreaking note as the co-founder of the Maui Writers Conference, where hopeful authors could pitch directly to industry decision-makers. Over time, her expertise in engaging audiences garnered attention from prestigious platforms like the New York Times and NPR, and she has since presented to high-profile organizations, including Intel, Accenture, and NASA. Through her ten insightful books and numerous TEDx talks, Sam Horn's legacy continues to empower others to communicate with clarity, integrity, and intrigue, always aiming for that moment where a well-placed question or a compelling story turns a fleeting encounter into a lasting impression. Catch the full episode for more insights and elevate your communication game! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/33102767
info_outline
466. From Browsers to Buyers with Jason Friedman
09/11/2024
466. From Browsers to Buyers with Jason Friedman
Unlock customer success in this Marketing Speak episode this week as we feature Jason Friedman, who shares some remarkable strategies for crafting compelling customer experiences. Jason, a former theater enthusiast with a degree in lighting design, found his passion for business through an unconventional path. Initially involved in theater and working with rock bands, Jason transitioned into the business world by applying theatrical principles to create immersive customer experiences. His breakthrough came when he helped design a Foot Locker store, significantly boosting sales. This success propelled him to work with notable brands like Bank of America, Armani, Disney, and Universal Studios, helping them craft compelling customer journeys. In this episode, Jason shares his unique strategies for crafting compelling customer experiences, drawing fascinating parallels between the world of theater and business. We'll delve into the importance of earning client commitment, guiding them through a memorable journey, and maintaining momentum through small yet powerful wins. Jason also highlights the significance of removing friction points in business using advanced tools like VMiX and Stream Deck to enhance presentations and engage audiences effectively. Additionally, Jason's insights into the essence of customer retention, the psychology of quick wins, and the transformative power of improvisation and acting techniques in entrepreneurship are set to provide valuable takeaways. Stay tuned for practical tips on creating seamless customer journeys, the kinetic customer formula, and a refreshing perspective on maintaining progress and avoiding pitfalls in business! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32986502
info_outline
465. Monetize Your Content with Bjork Ostrom
09/04/2024
465. Monetize Your Content with Bjork Ostrom
Build a scalable, impactful online business in this Marketing Speak episode with Bjork Ostrom, where we delve into the dynamic world of content creation, monetization, and optimizing digital assets. Bjork, recognized for his adeptness in growing online communities and monetizing content, began his journey with a humble blog that initially earned a mere $20. Alongside his wife, he transitioned from traditional jobs to creating food content on the internet, ultimately growing their blog to generate thousands of dollars per month. His success is rooted in continuous learning, content optimization, and strategic partnerships with ad networks like AdThrive and Raptive. The episode is a goldmine for anyone looking to build, monetize, and grow their online presence sustainably. Tune in! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32891507
info_outline
464. Leveraging AI as a Podcaster with Spencer Shaw
08/28/2024
464. Leveraging AI as a Podcaster with Spencer Shaw
Understanding and connecting with your audience is irreplaceable. Even with AI, human connection keeps podcasts relatable. In my conversation with Spencer Shaw in the latest Marketing Speak episode, we explored ways AI is reshaping the podcasting landscape. It's intriguing to see how AI tools are not just enhancing production efficiency but also creating immersive and personalized content experiences. Spencer Shaw is a serial entrepreneur whose ventures span software, real estate, and podcasting. Owning and operating a specialized podcast production company, Spencer has leveraged AI to innovate in podcast creation, producing hundreds of episodes for diverse industries, including financial, legal, medical, and technology sectors. His company focuses on integrating synthetic voices and personas into podcasts, setting a new standard for content creation. Spencer's journey into podcasting came from a mix of curiosity and the desire to solve complex problems with AI. In this episode, you'll learn how Spencer uses the audio feature of Chat GPT for guided conversations and content creation and how he teaches others, including his kids, to leverage AI for amazing projects like book writing and travel guides. Spencer also unveils the secrets behind fully AI-generated podcast segments and the tools essential for producing high-quality audio and video content. Tune in to discover how to humanize your content, connect deeply with your audience, and harness the power of AI to elevate your business ventures. The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32737547
info_outline
463. Building an Empire with Loving Kindness with David Henzel
08/21/2024
463. Building an Empire with Loving Kindness with David Henzel
In today's Marketing Speak episode, we have the pleasure of speaking with David Henzel, a serial entrepreneur who believes in driving decisions with love, not fear, both in business and personal growth. David shares his fascinating journey from being a troubled student and rebellious teenager to finding his path in entrepreneurship. He discusses the importance of aligning with co-founders who share your values and provides insightful examples from his own experiences. After facing personal challenges, including his wife's battle with breast cancer, David made the decision to sell his company and pursue more impactful work. This led him to develop a course on managing happiness, which evolved into a self-leadership course and a book on conscious capitalism. We also delve into David's ventures, including his BPO business, LTV Plus, and his SaaS platform, Upcoach, both of which stem from his desire to create positive change. Join us as we explore David's current focus, Love Not Fear, born from his experience as a recovering introvert and the influence of a friend who excelled at networking and public speaking. Stay tuned for more of David's wisdom and practical tips on making decisions guided by love rather than fear! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32635942
info_outline
462. Imbue Authenticity in Marketing with Suzanne Reilley
08/14/2024
462. Imbue Authenticity in Marketing with Suzanne Reilley
In the latest episode of the Marketing Speak podcast, authenticity meets strategy with Suzanne Reilley, a business coach, marketing strategist, and copy advisor, to delve into the art of customer-centric marketing. Suzanne emphasizes the importance of understanding your customer's needs and aspirations through insightful research methods while avoiding overreliance on surveys. Discover tips for crafting engaging and respectful copy that connects with your audience, and learn about ethical marketing practices that build trust without feeling spammy. Suzanne also shares her thoughts on leveraging AI in writing, balancing personal well-being with business growth, and the critical role of intuition and authenticity in creating genuine marketing campaigns. Tune in for a conversation that promises to enlighten and empower your marketing approach! π§β¨ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32556197
info_outline
461. Scaling to 12 Million Monthly Visits with Chris Parker
08/07/2024
461. Scaling to 12 Million Monthly Visits with Chris Parker
ποΈ Balancing privacy and information sharing is a critical issue of our time. So here are some exciting insights from the latest episode of the Marketing Speak podcast featuring Chris Parker, founder of whatismyipaddress.com! π Chris's passion for online privacy and security led him to create the podcast Easy Prey, where he raises awareness about safety and helps people make informed choices. The podcast has opened doors to valuable networking opportunities, allowing Chris to connect with notable guests like Chris Voss, Troy Hunt, and Scott Stratton. In our conversation, we delve into our long-standing partnership, the importance of building genuine relationships, and the power of faith and generosity in business. π€ Chris shares his journey of growing his website from 6 million to 12 million monthly visits through hard work, team efforts, and ethical strategies. He also discusses his upcoming book on data rights and privacy. ππ Tune in to the full episode for more valuable insights! π§ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32454447
info_outline
460. Speak Masterfully with Joel Weldon
07/31/2024
460. Speak Masterfully with Joel Weldon
Whether in marketing, sales, or speaking, connecting with your audience is crucial. In the latest Marketing Speak podcast episode, Joel Weldon, a master speaker and entrepreneurial coach shares invaluable wisdom on how to transform negatives into positives and achieve success, drawing from decades of experience and personal anecdotes. As a respected figure in the speaking industry, Joel has dedicated his career to helping entrepreneurs and professionals master their speaking skills through his Ultimate Speaking System and lifelong coaching program. His teachings emphasize the importance of focusing on the audience, setting clear goals, and maintaining a positive outlook even in challenging times. In this episode of our podcast, we dive into the world of positive mindset and the power of perspective. Discover how Joel's unique approach to coaching, his ultimate speaking system, and innovative tactics like the 30-day goal-setting method can revolutionize your personal and professional life. Learn practical tips for effective presentations, the significance of evaluating marketing efforts, and the importance of maintaining a positive mindset, even in tough times. For those looking to enhance their speaking abilities and build a robust positive mindset, Joel Weldon's coaching and ultimate speaking system (π ultimatespeaker.com) offer valuable resources that can drive remarkable results. Master the art of impactful speaking today! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32327897
info_outline
459. Become Legally Bulletproof with Heather Pearce Campbell
07/24/2024
459. Become Legally Bulletproof with Heather Pearce Campbell
Safeguarding your business begins with clear, tailored contracts. In another Marketing Speak episode, we're thrilled to have Heather Pearce Campbell, an esteemed attorney and legal coach for entrepreneurs, join us to dive deep into the critical areas of intellectual property, business contracts, and legal protection for small businesses. Heather shares her comprehensive insights on the importance of obtaining timely trademarks and copyrights to safeguard your business assets and the significant advantages these protections afford, such as statutory damages and the ability to pursue infringers. We'll also explore the nuances of creating fair and clear business contracts, the necessity of tailored insurance policies, and the proactive steps small businesses can take to mitigate legal risks. Whether you're just starting or seeking to bolster your existing business framework, this episode is packed with essential advice to help you navigate the legal landscape confidently. Tune in for practical tips and strategies to ensure your business is both legally sound and well-protected! π§β¨ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32253802
info_outline
458. Marketing in a Zero-Click World with Rand Fishkin
07/17/2024
458. Marketing in a Zero-Click World with Rand Fishkin
Discover the future of marketing in the latest episode of the Marketing Speak podcast as we dive deep into the mind of marketing genius and SparkToro founder Rand Fishkin. This isn't just another chat about AI or social media trends; itβs a masterclass in leveraging short videos, understanding audience behaviors, and navigating the turbulent waters of the modern marketing landscape. Rand doesn't just talk theory; he shares real, actionable tactics that can change the way you approach marketing. Plus, he opens up about SparkToroβs unique funding model and his commitment to creating a fairer entrepreneurial environment. This is a must-listen for anyone looking to stay ahead in the fast-evolving marketing world. Check it out, and let's discuss how these insights can transform our strategies! π§β¨ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32155252
info_outline
457. The Entrepreneurβs Playbook with John Ratliff
07/10/2024
457. The Entrepreneurβs Playbook with John Ratliff
Curiosity and emotional intelligence are the keys to entrepreneurial success. ππΌ In our latest episode of Marketing Speak, we feature visionary founder and CEO John Ratliff to discuss the driving forces behind successful entrepreneurship. As the CEO of AlignFive, John specializes in helping business owners navigate complex mergers and acquisitions (M&A) processes. His deep focus on pattern recognition and emotional intelligence provides a competitive edge in negotiations, enabling entrepreneurs to effectively sell their companies. John shares invaluable insights on pattern recognition, emotional intelligence, and the power of curiosity in business. Whether you're looking to grow your company or plan for a successful exit, this episode is packed with actionable advice. Tune in to discover how to sharpen your entrepreneurial skills and maximize your business value! π The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/32041052
info_outline
456. How to Be Purpose-Driven with Craig Filek
07/03/2024
456. How to Be Purpose-Driven with Craig Filek
Excited to share in this Marketing Speak podcast episode featuring the incredible Craig Filek, creator of Purpose Mapping and co-founder of Purpose AI. In our conversation, Craig reveals: ποΈ How to uncover your true purpose ποΈ The power of integrating your shadow self ποΈ Practical tips for staying in flow and revealing light in everyday moments Whether you're an entrepreneur, leader, or simply seeking more fulfillment in life, this episode is packed with insights you won't want to miss. Listen now and start your journey towards a more purposeful, aligned life! π§β¨ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31992557
info_outline
455. Transform Your Team Using the PRINT Assessment with Debra Levine
06/26/2024
455. Transform Your Team Using the PRINT Assessment with Debra Levine
π Discover the hidden motivators driving your marketing moves! Listen to the latest Marketing Speak podcast featuring Debra Levine, co-creator of the powerful PRINT Assessment. This insightful episode dives into the "why" behind our patterns, uncovering unconscious drivers that shape our behaviors. Learn how to leverage this self-awareness for better leadership, teamwork, and personal growth. Debra shares actionable strategies for identifying your triggers, communicating effectively across different personality types, and bringing out the best in yourself and others. Don't miss these invaluable tools for professional and personal success! Drop a π if you're ready to elevate your marketing mindset! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31876267
info_outline
454. A Refreshing Approach to SEO with Bernard Huang
06/19/2024
454. A Refreshing Approach to SEO with Bernard Huang
Dive into the future of SEO in the latest Marketing Speak episode! We're thrilled to have Bernard Huang, the founder of leading SEO software Clearscope, discuss the seismic shifts happening in the world of search and SEO. As AI and large language models disrupt the industry, Bernard shares cutting-edge insights on topical authority, information gain, and the rise of user engagement as the new king. π₯ He introduces his pioneering "Ranch-Style" approach to content creation and shares how Clearscope is evolving to meet the needs of SEOs in this brave new world. Whether you're an SEO veteran or a digital marketer striving to stay ahead of the curve, this episode is packed with actionable strategies and thought-provoking ideas you won't want to miss. Tune in now to gain a competitive edge in the ever-changing landscape of search! π The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31768345
info_outline
453. Marketing for a Higher Purpose with James Guldan
06/12/2024
453. Marketing for a Higher Purpose with James Guldan
In this Marketing Speak podcast, we have James Guldan cover how empathy, empowerment, and effective marketing are achieved through personal connection and transformation. James is the founder of Magic Agency and a true marketing wizard who has generated over $1 billion in sales for renowned clients like the Dalai Lama, Tony Robbins, and Peter Diamandis. In our conversation, James shares his profound journey of how marketing quite literally saved his life during a period of severe health challenges. He dives deep into the power of empathy, vulnerability, and authentic human connection in creating wildly successful marketing campaigns. You'll learn James' proprietary system that helps transformative entrepreneurs scale to 8-figures using custom funnels and omnichannel strategies. But more importantly, you'll gain insights into redefining your identity, giving yourself permission to transform, and becoming the hero of your own story. Tune in now for a dose of insight and empowerment! π₯ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31676952
info_outline
452. The Secret Ingredient to Compelling Marketing Messages with Billy Broas
06/05/2024
452. The Secret Ingredient to Compelling Marketing Messages with Billy Broas
Make your marketing messages irresistible and land your prospects in this Marketing Speak podcast with marketing expert Billy Broas. He reveals the secret ingredient to creating compelling marketing that resonates and shares his powerful "5 Light Bulbs" messaging framework to bridge the gap between you and your customers. You'll learn how to identify and overcome the hidden assumptions holding your prospects back from buying. And simple yet profoundly effective ways to instill the crucial beliefs they need to value your offer. This is an info-packed episode jam-packed with game-changing insights. Tune in to uplevel your marketing game now! π The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31558152
info_outline
451: The Paid Traffic Tectonic Shift with Molly Pittman
05/29/2024
451: The Paid Traffic Tectonic Shift with Molly Pittman
Level up your paid ads game in this latest Marketing Speak episode with a masterclass from Molly Pittman, Facebook ads genius and co-founder of Smart Marketer. Molly shares her exclusive framework for profitable paid campaigns - from crafting the perfect offer to finding your ideal audience, creating engaging ads, and optimizing performance. You'll learn hot tips like: β
Using "ambassador" videos for ultra-relatable ad creative β
Setting smart ROAS targets for scalability β
Combining AI power and manual targeting strategically β
And way more! Whether you're just getting started with paid traffic or already spending 6-figures, this is your chance to learn from one of the best. Listen now and start implementing Molly's proven paid ads plays! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31489697
info_outline
450. Silicon Valley Secrets for Scaling with Gokul Rajaram
05/22/2024
450. Silicon Valley Secrets for Scaling with Gokul Rajaram
In this Marketing Speak episode, pick the brain of a true tech titan! Our guest, Gokul Rajaram, who has steered companies like Facebook, Google, and Square, shares priceless insights on product engineering, software development, and harnessing the power of AI to supercharge your business. Gokul Rajaram is a highly accomplished investor and entrepreneur known for his extensive work in the tech industry. Over the past 17 years, he has invested in over 300 companies, demonstrating his deep commitment and insight into the world of startups and innovation. Gokul is also known for developing the S.P.A.D.E framework to enhance transparency and decision-making within companies. With a robust background in internet technology and engineering, Gokul has influenced various fields, including marketing and software development. In this episode, you'll discover: π₯ A proven framework for making critical business decisions π₯ How to run efficient, productive meetings that drive real progress π₯ Gokul's philosophy on helping others succeed π₯ And so much more! Listen now and be inspired! π§β¨ The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31399482
info_outline
449. A Framework for Predictable Sales with Tim Hyde
05/15/2024
449. A Framework for Predictable Sales with Tim Hyde
Need a system for predictable sales and happier customers? This episode of the Marketing Speak podcast with our guest Tim Hyde, Australia's top marketing automation expert, breaks down his framework for: β
Identifying your ideal clients (and ditching the nightmares) β
Building marketing funnels that consistently deliver leads β
Nurturing relationships that turn prospects into raving fans Tim also reveals the practical tweaks he made to automate client onboarding and free his team from constant busy work. These are strategies that you can easily apply in your own business. Tim Hyde is the founder and chief automation fixer at Winmore Clients, a multi-award-winning marketing automation agency. He brings vast entrepreneurial experience, having ventured into business at a young age with a fascination for money and opportunities to effectively market businesses. Over his career, Tim Hyde has specialized in identifying opportunities for considerable business growth, particularly through marketing and sales processes that are deeply integrated with technology. His strengths include not only systematizing business processes to ensure consistent customer experiences but also focusing on outcomes that drive predictable revenue and retain clients long-term. Don't keep burning money on random tactics. Listen to this episode to learn more about Tim's method of creating exponential growth! The show notes, including the transcript and checklist for this episode, are at
/episode/index/show/marketingspeakpodcast/id/31257957
info_outline
448. Mastering Meta Advertising with Manol Georgiev
05/08/2024
448. Mastering Meta Advertising with Manol Georgiev
Scale your ecommerce business on Facebook and Instagram in our latest Marketing Speak episode with Manol Georgiev. Manol shares game-changing strategies that allowed his agency to manage over $500M in ad spend! In this value-packed episode, Manol reveals: 𧩠The "secret sauce" creative strategies that crush paid ads πΈ How to achieve a 2x+ ROAS for profitable scaling β° Tips for reviving old videos with new eye-catching openers πΆ Optimizing creatives for maximum performance on the Facebook Newsfeed Don't miss these powerful insights! Tune in to learn how to take your Meta advertising to the next level. The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/31169057
info_outline
447. Go Lean to Achieve More with Allan Dib
05/01/2024
447. Go Lean to Achieve More with Allan Dib
Lean marketing is all about creating maximum value with minimum waste, and in this Marketing Speak podcast episode, Allan Dib shares some incredible insights on how to leverage this framework for rapid business growth. One key takeaway from our conversation was the significance of implementing daily, weekly, and monthly processes to compound the impact of your marketing efforts. If you're an entrepreneur seeking efficient marketing strategies, this is a must-listen! The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/31027313
info_outline
446. Unlock SEO Success Using AI with Kris Jones
04/24/2024
446. Unlock SEO Success Using AI with Kris Jones
AI-driven content creation revolutionizes SEO strategies. By utilizing AI tools, businesses can streamline the content creation process, ensuring high-quality outputs that cater to the specific needs of their target audience. In the latest Marketing Speak podcast episode, we had an insightful conversation with Kris Jones, a seasoned entrepreneur and SEO expert. Kris highlights the value of using AI to produce consistent, optimized content that resonates with users and boosts search engine rankings. Tune in to the full episode to gain profound insights and elevate your content creation strategies! π§β¨ The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30944083
info_outline
445. How Content Marketing Is Evolving With Andy Crestodina
04/17/2024
445. How Content Marketing Is Evolving With Andy Crestodina
If you're feeling overwhelmed and frustrated by the constant changes in user behavior and traffic channels and struggling to adapt your content marketing strategies, then you are not alone! The rise of AI and the evolving landscape of audience engagement can feel like an uphill battle, leaving you feeling lost and unsure of how to proceed. But fear not! There are effective ways to navigate this new era of content marketing and come out on top. In this episode of Marketing Speak, you'll dive into a captivating conversation with our guest Andy Crestodina. Andy's expertise shines as he shares valuable insights into the impact of AI on content marketing and the future of SEO. From the significance of thought leadership content to the evolving role of AI in content creation, Andy's deep understanding and practical examples make this episode a must-listen for content creators and marketers. Whether you're looking to enhance content personalization, drive audience engagement, or stay competitive in an AI-dominated digital environment, Andy's insights provide strategic guidance for creating content that resonates with audiences and adds value. Tune in! π§β¨ The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30853983
info_outline
444. Unlock Creativity and Purpose with Debbie Millman
04/10/2024
444. Unlock Creativity and Purpose with Debbie Millman
Craft a powerful brand that resonates with your audience! Check out the latest episode of the Marketing Speak podcast featuring Debbie Millman. Debbie is a multifaceted figure: an author, educator, curator, and podcast luminary. She's named "one of the most creative people in business" by Fast Company, "one of the most influential designers working today" by Graphic Design USA, and a "Woman of Influence" by Success magazine. In this must-listen episode, you'll gain insights into building a remarkable brand, staying creative through challenges, and cultivating generosity. Debbie shares wisdom from her decades of experience that will inspire you to design the life you want. Listen now and take your first step! The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30707698
info_outline
443. Marketing Principles to Live By with Shelley Walsh
04/03/2024
443. Marketing Principles to Live By with Shelley Walsh
Tap into the latest SEO and branding strategies to grow your business! This week on Marketing Speak, Shelley Walsh joins us to discuss leveling up your SEO and cultivating an audience for your brand. Shelley Walsh is a seasoned digital consultant who has racked up over 20 years of experience in the creative, marketing, and tech spaces. For the past 14 years, she has been a prolific writer across top industry publications and a sought-after speaker at numerous online and offline events. Currently, Shelley serves as the SEO content strategist for Search Engine Journal (SEJ) while also working directly with brands in the UK and US as an SEO consultant to drive measurable results. Additionally, she is the creator and host of "The Pioneers" interview series, where she picks the brains of influential figures about the genesis of SEO and the industry's pioneering days. π This info-packed episode is full of marketing wisdom from a seasoned pro. Tune in, take notes, and let us know your biggest takeaways! πποΈ The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30652323
info_outline
442. An Operating System for Growth with Gino Wickman
03/27/2024
442. An Operating System for Growth with Gino Wickman
Starting a new business can evoke a lot of reflective questions like, "Is this really what I want? Do I have what it takes? Where do I start?" If you're in the midst of turning an idea into something more profitable, this episode of the Marketing Speak podcast with Gino Wickman is a must-listen! ποΈ Gino, the visionary behind EOS Worldwide and the architect of EOS (Entrepreneurial Operating System), is the author of the acclaimed and top-selling book Traction: Get a Grip on Your Business, along with Get a Grip, Rocket Fuel, How to Be a Great Boss, and What the Heck is EOS? With EOS Worldwide thriving under capable leadership, Gino has shifted his focus to empowering aspiring entrepreneurs with his latest endeavor, Entrepreneurial Leap, channeling his energy into igniting their entrepreneurial journeys. π This insightful conversation is a must-listen for aspiring and experienced entrepreneurs alike. Gino shares actionable tips from his decades of experience, including conducting reverse accountability charts, leveraging the MyBiz Match tool, and adopting 10-year thinking. Don't miss these invaluable lessons to thrive as an entrepreneur! π§β¨ The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30540213
info_outline
441. Scaling and Monetizing a YouTube Channel with Rafeh Qazi
03/20/2024
441. Scaling and Monetizing a YouTube Channel with Rafeh Qazi
ποΈ Watch your YouTube channel soar in growth. In the latest Marketing Speak episode with Rafeh Qazi, we explore YouTube growth and monetization strategies that can transform your marketing campaigns. Rafeh shares his incredible journey of YouTube channel growth to over 1 million subscribers and how he monetized his channel to profits of over $5 million through digital courses and high-ticket offers! π Rafeh Qazi is a true YouTube mastermind who works closely with creators to guide them to transformative growth and phenomenal success. His unique "single-take" philosophy has enabled him to produce content at lightning speed. Rafeh drops tons of value-packed tips on how to create viral YouTube content, simplify complex topics, automate processes, find top video editors, and so much more. Whether you're just starting on YouTube or looking to take your channel to the next level, this is an episode you can't afford to miss. Tune in now! π§β¨ The show notes, including the transcript and checklist for this episode, are at .
/episode/index/show/marketingspeakpodcast/id/30448103