482. Marketing Strategies of Dr. Persuasion with Yaniv Zaid
Release Date: 01/01/2025
491. How to Rebuild After Losing Everything with Peter Sage
Marketing Speak
From selling toys at flea markets with his last £20 to building multiple million-dollar businesses, losing it all, and rebuilding again - this Marketing Speak episode with Peter Sage reveals the mindset secrets that turn business challenges into opportunities for growth. Peter is an accomplished entrepreneur, author, and transformational educator with a wealth of experience. He has built over twenty companies and advised top global entities like Google and NASA. He dives deep into the essence of lasting mindset change, a journey he furthered during his 15 years working with Tony Robbins. He...
info_outline
490. A New Era in SEO with Cyrus Shepard
Marketing Speak
When Cyrus Shepard took a $15/hour job as a Google quality rater, he discovered something fascinating: Google's recent updates aren't actually about "helpful content" - they're about eliminating over-optimized websites, even when they provide valuable information. In this illuminating Marketing Speak episode, the former Moz SEO lead explains why traditional optimization tactics are becoming toxic and how to adapt. Drawing from his experience analyzing thousands of websites through recent updates, Shepard shares why brand authority has become the new key to SEO success and why even small...
info_outline
489. Upgrade Your Storytelling with Caroline Onyedinma
Marketing Speak
The difference between a story that sells and a fortune-less fable? Purpose. In this game-changing Marketing Speak episode, Caroline Onyedinma reveals how she transitioned from translating complex tech concepts in corporate boardrooms to helping experts transform their everyday experiences into million-dollar messages. After nearly two decades in software development, Caroline cracked the code on something even more valuable than programming languages: the ability to turn any moment - from breakfast conversations at the Burj Al Arab to supermarket shopping decisions - into stories that drive...
info_outline
488. The Secret to Viral Success with Brendan Kane
Marketing Speak
Think you need to be a celebrity or have a massive budget to go viral? Think again. In this Marketing Speak episode, Brendan Kane shares how he helped transform ANY brand to go viral. Brendan's data-driven strategies have generated 60 billion views and 100 million followers across platforms. After analyzing 10,000 hours of viral content, he's cracked the code on what makes content spread - and it's not what most marketers think. His secret? It's not about having amazing ideas—it's about understanding the science behind viral content. Brendan reveals his agency's framework for...
info_outline
487. Disrupt or Be Disrupted with Jay Samit
Marketing Speak
Elevate your business to new heights with Jay Samit, a former NASDAQ CEO and bestselling author who has turned $0 budgets into multimillion-dollar successes. In this Marketing Speak episode, Jay emphasizes the importance of identifying a niche in social media marketing, pairing it with daily goal-setting and review practices, such as creating and prioritizing a to-do list, to ensure continuous personal and professional growth. Jay’s philosophy that “disruption isn’t about what happens to you; it’s about how you respond” is a powerful reminder that we have the tools and the...
info_outline
486. Get Your Marketing Mojo Back with Milana Leshinsky
Marketing Speak
Feeling stuck with launches or any other marketing tactic? Ask: What aspects of this task excite me? How can I focus on those to make the process more enjoyable? Embrace what feels natural. In this Marketing Speak episode, we're diving into insights from marketing expert Milana Leshinsky, a business strategist and the brain behind the Marketing Mojo method card deck and Coaching Genie software. Milana's unique journey from music teacher to marketing expert lends her a fresh perspective on how entrepreneurs can transform their relationship with marketing. In this episode, Milana delves into the...
info_outline
485. The Art of Strategic Branding with Juliet Wright
Marketing Speak
What scent, fabric, or vacation spot embodies your brand? In this week's Marketing Speak episode, think tangibly as a brand as Juliet Wright, a global branding strategist with a fascinating journey from darkroom photography to leading a full-service creative agency, shares her unique approach to branding. She emphasizes the importance of continuous improvement, cohesive brand identities, and using sensory elements in design to transform elements like fonts and colors into a trust-built tapestry. Juliet's passion for finding "better ways" to do things drives her to simplify complex ideas,...
info_outline
484. Blueprint to Scaling an SEO Agency with Jason Hennessey
Marketing Speak
Experimentation drives innovation. In this Marketing Speak episode, we dive deep with Jason Hennessey, CEO of Hennessey Digital, as he shares his innovative journey in the SEO landscape. With over two decades of experience reverse-engineering Google’s algorithms, Jason discusses his experimental strategies, including the use of AI-generated content and multilingual approaches that have significantly boosted traffic and revenue. You'll hear about his business philosophy, emphasizing transparency and financial reinvestment, as well as his successful marketing maneuvers, like the "free...
info_outline
483. Are You Overwhelmed? with Ana Melikian
Marketing Speak
In this Marketing Speak podcast, we delve into the pressing issue of burnout in the workplace with our esteemed guest, Ana Melikian. This episode explores the negative impacts of working to exhaustion and emphasizes the importance of creating optimal conditions for sustainable performance. Ana Melikian shares her own transformative journey through battling cancer and how it reshaped her approach to work and life. We discuss the differences between burnout and overwhelm, the systemic causes of burnout within organizations, and practical strategies to foster mindfulness, rest, and effective...
info_outline
482. Marketing Strategies of Dr. Persuasion with Yaniv Zaid
Marketing Speak
Establishing a loyal customer base involves more than just transactions. In the recent Marketing Speak podcast, we are featuring Dr. Yaniv Zaid, known widely as Dr. Persuasion. With a background in economics, law, and international consulting, Dr. Zaid has captivated millions with his expertise in communication, persuasion, and business growth. Discover how attending major international book fairs and cultivating relationships with multiple literary agents can help you reach your perfect market. From creating targeted marketing plans to developing concise, impactful sales scripts, learn how...
info_outlineEstablishing a loyal customer base involves more than just transactions. In the recent Marketing Speak podcast, we are featuring Dr. Yaniv Zaid, known widely as Dr. Persuasion. With a background in economics, law, and international consulting, Dr. Zaid has captivated millions with his expertise in communication, persuasion, and business growth.
Discover how attending major international book fairs and cultivating relationships with multiple literary agents can help you reach your perfect market. From creating targeted marketing plans to developing concise, impactful sales scripts, learn how Yaniv’s approach can help your business resonate with your audience’s needs.
Whether you're a seasoned marketer or just starting, you'll find Dr. Zaid's insights transformational. Tune in to the latest episode of Marketing Speak to revolutionize your approach to marketing and community building!
The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/482.