Libsyn Directory

296 - Systems, Sanity, and Scaling- How to Build a Practice That Fits Your Life w: Erin Stebbins - Massage Business Mentor

The Scaling Wellness Podcast: Scale Your Massage Business

Release Date: 06/10/2025

321 - How To Avoid Making A Bad First Hire In Your Massage Business

The Scaling Wellness Podcast: Scale Your Massage Business

You’ve thought about it. Maybe more than once…What if I hire the wrong person? What if they don’t work out, clients notice, and you’re stuck trying to undo the whole thing , financially and professionally? Here’s what I’ve seen over and over: a bad hire rarely starts with a bad person. It usually starts with a bad setup: unclear expectations, a rushed decision, no real onboarding, and no way to know if things are working. In this episode, I break down exactly what creates a “bad hire” situation in the first place, and what to get right before you ever post...

320 - How To Be Rich And Exploit Massage Therapists In The Process

The Scaling Wellness Podcast: Scale Your Massage Business

Today’s episode, we break down the exact step-by-step plan on how to exploit your fellow massage therapist and get rich in the process. Not really, BUT….this is an all too common issue we see inside the industry. The exploitative model isn’t an accident. It’s been repeated so often that most therapists think it’s just what happens when you grow. Low pay. Back-to-back clients. No breaks. No future. Replace them when they burn out. Repeat. But that fear of becoming *that* owner is keeping you small. In this episode we’re breaking down exactly what not to...

319 - How to Successfully Hire & Grow Your Wellness Practice

The Scaling Wellness Podcast: Scale Your Massage Business

Trying to book more clients? Visit to get access to the course. Schedule Your No-Cost 1:1 Strategy Call: Follow us on Instagram:

318 - How to Monetize Your Massage Skills Beyond the Table | Cody & Allyson of Two Hearts Bodywork

The Scaling Wellness Podcast: Scale Your Massage Business

What happens after you build a fully booked massage practice… and realize that’s not the end goal? In this interview, I sit down with Cody and Allyson of Two Hearts Bodywork to unpack what it really takes to grow beyond six figures in a massage therapy business without burning out your body or sacrificing your freedom. From launching their brick-and-mortar practice with no safety net… To raising prices three times in two years… To building recurring revenue through memberships… To scaling into online income, digital products, and mentorship… This conversation pulls back the curtain...

317 - What to Do When Your Team Isn’t Performing (And Why Most Owners Get It Wrong)

The Scaling Wellness Podcast: Scale Your Massage Business

This rebroadcast episode dives into one of the hardest parts of running a wellness business: dealing with underperforming employees. If you’re unsure whether a team member needs coaching, clearer expectations, or a tough conversation, this episode will help you find clarity. We break down the real reasons behind poor performance, common leadership mistakes, and how to handle difficult situations without damaging your culture or burning yourself out. Whether you’re leading your first hire or managing a growing team, this episode will help you step into confident leadership and build a...

316 - The 4 Non-Negotiable Systems You Need to Consistently Book Massage Clients

The Scaling Wellness Podcast: Scale Your Massage Business

If you’re constantly putting out fires, answering messages at all hours, and feeling like your wellness business can’t run without you… this episode is for you. In this episode of the Scaling Wellness Podcast, we break down the 4 essential systems every massage and wellness business needs to book more clients consistently without overworking yourself or your team. From client booking and follow-up to team management and day-to-day operations, you’ll learn where most wellness businesses get stuck and how simple systems can unlock sustainable growth. You’ll discover why hustle isn’t...

315 - If You’re Feeling Stuck in 2026, Start Here

The Scaling Wellness Podcast: Scale Your Massage Business

This isn’t a “welcome back” episode. And it’s definitely not an accident that this is our first drop of 2026. We’re rebroadcasting one of the most important conversations we’ve ever had about vision, strategy, and what actually moves you forward when everything feels unclear. If you’ve been feeling stuck, restless, or like you’re standing on the edge of something but can’t name it yet… this episode will hit differently now. We’ve been quiet because we’ve been building. And before we announce what’s coming next, this is the foundation you need to hear. ...

314 - How Ann Sousa Built a Thriving 20-Year Massage Practice Through Leadership & Smart Growth

The Scaling Wellness Podcast: Scale Your Massage Business

From shy “operations girl” to the powerhouse behind a 20-year group practice, Ann Sousa’s journey is anything but ordinary. In this inspiring episode, Ann, owner of Body & Soul Massage in Salem, MA, shares how a random postcard led her into massage therapy, how 9/11 pushed her into entrepreneurship, and how she transformed a small contractor-shared space into a thriving, employee-based wellness practice. Ann opens up about the pivotal moment she chose real leadership, the mindset shifts that helped her scale, the hard lessons (including the firings she never forgot), and the systems,...

313 - Designing Wellness Spaces That Heal with Jamie Smith of Happy Haus Studios

The Scaling Wellness Podcast: Scale Your Massage Business

In this new episode, interior designer and former massage therapist Jamie Smith, founder of Happy Haus Studios, reveals how wellness professionals can transform their treatment rooms into healing, high-performing spaces that elevate client experience and support long-term practitioner sustainability. With nearly 20 years as an MT and a deep background in design, Jamie shares her unconventional journey from ballet and anthropology to bodywork, burnout, an injury, an MLM detour, and ultimately rediscovering her creative calling in interior design. Today, she specializes in designing restorative...

312 - How Teresa Zardus Turned Her Passion Into a Holistic Empire (Part 2 of 2)

The Scaling Wellness Podcast: Scale Your Massage Business

In this rebroadcast episode of the Scaling Wellness Podcast, we continue our inspiring conversation with Teresa Zardus, founder of Zardus Art of Massage and Wellness Spa and the Zardus School of Massage. Building a thriving wellness business is no easy feat but Teresa’s story proves what’s possible when passion meets purpose. From running a 24-room, Tudor-inspired spa to launching a massage school that educates and uplifts future practitioners, Teresa embodies true entrepreneurial success in the wellness industry. In this episode, we dive deeper into: How Teresa finds and hires the right...

More Episodes

In this episode of the Scaling Wellness Podcast, DJ sits down with Erin Stebbins—a massage therapist, coach, and entrepreneur with a deep understanding of what it takes to grow a practice that’s both sustainable and aligned with your values.

Erin shares her journey from a rebellious, creative teenager to a seasoned business owner who’s run both solo and multi-location massage practices. She reveals the messy beginnings of her business, how a Whole Foods chair massage gig led to buying a 25-employee company, and the hard-won lessons she’s learned along the way.

The conversation goes beyond just hiring and marketing. Erin dives into the mindset shift from being a technician to being an entrepreneur, the systems that free up mental bandwidth (personally and professionally), and why scaling doesn’t always mean “more”—it means “more aligned.”

She breaks down:

The first things solo practitioners should outsource
How to build systems that actually fit you
Why personal assistants matter just as much as front desk staff
The myths around being “fully booked”
Why fun, freedom, and values are the real drivers of success

Whether you're solo, scaling, or somewhere in between, this episode is a masterclass in designing a business that doesn’t burn you out—but actually supports the life you want to live.

Check out Erin’s website: https://truebalancepainrelief.com/

Her Facebook: https://www.facebook.com/wrenkatthehealer/

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Want to build a wellness practice that gives you both TIME and MONEY? Learn more at www.scalingwellness.com

Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

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