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Sustainable Floristry Beyond Design Mechanics

Mornings with Mayesh

Release Date: 06/03/2023

Alexandra Farms Winter Showcase & Promo show art Alexandra Farms Winter Showcase & Promo

Mornings with Mayesh

NOTE: The video replay is best for this episode due to all the visuals. Join Yvonne with special guests Joey Azout, President of Alexandra Farms, and David Dahlson, our very own flower specialist. In this episode, you will discover: ✨ Popular Alexandra Farms varieties ✨ Joey's personal favorites ✨ Care & handling tips ✨ Exclusive Mayesh customer promotion Let us know what your favorite Alexandra Farms rose is in the comments below! And don't forget to place your winter standing order by October 25th with your Mayesh sales rep. Visit our blog for the transcript and video replay:...

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The Business of Floral Brand Collaborations show art The Business of Floral Brand Collaborations

Mornings with Mayesh

Dive into our conversation with Erice McNeff of Everboom Floral Design, where we unpack: - Transitioning from weddings to brand collaborations - Pricing strategies that value your work - Navigating "exposure" opportunities - Building a killer portfolio Whether you're a seasoned florist or just starting out, this episode is packed with game-changing insights for your floral design career. Listen to the replay now and level up your floral game! Visit our blog for the transcript and video replay:  

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NEW Rosaprima & Floraprima Flowers show art NEW Rosaprima & Floraprima Flowers

Mornings with Mayesh

NOTE: this episode is best enjoyed via our video replay so that you can see all of the roses. Join host Yvonne Ashton and special guest David Dahlson as they showcase breathtaking new flower varieties from Rosaprima and Floraprima. Discover stunning roses, spray roses, ranunculus, and anemones that are revolutionizing the floral industry. Perfect for florists, designers, and flower enthusiasts looking to stay ahead of the curve. Visit our blog for the transcript and video replay:  

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Inside NCSFA & Uncovering the Benefits of State Floral Associations show art Inside NCSFA & Uncovering the Benefits of State Floral Associations

Mornings with Mayesh

In this episode of Mornings with Mayesh, host Yvonne Ashton welcomes Lyn Graves, President of the North Carolina State Florist Association (NCSFA), for an eye-opening discussion about the often-overlooked powerhouse of the floral industry: state floral associations. Lyn unpacks the treasure trove of benefits these organizations offer, from skill-building programs to invaluable networking opportunities. Whether you're a seasoned florist or just starting to bloom in the industry, this episode is packed with insights on how NCSFA membership can take your floral career to new heights. Tune in as...

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Petals with a Purpose: The Flowers For Dreams Story show art Petals with a Purpose: The Flowers For Dreams Story

Mornings with Mayesh

Welcome to the replay of our latest Mornings with Mayesh episode, where Yvonne Ashton, our Director of Marketing, delves into the heart of the floral industry to bring you inspiring stories and innovative ideas. If you missed our live session, you're in for a treat! In this episode, we had the pleasure of hosting Madison Lee and Thalia Esparza from Flowers For Dreams, a company that's redefining what it means to be a florist in today's world. These talented designers shared their journey from floral novices to key players in their company's wedding design team, proving that passion and purpose...

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Inspiring the Next Generation: Jazmin Albarran of Seed Your Future show art Inspiring the Next Generation: Jazmin Albarran of Seed Your Future

Mornings with Mayesh

In this exciting episode, Yvonne Ashton sits down with Jazmin Albarran, MBA, the Executive Director of Seed Your Future (SYF), for an in-depth conversation about inspiring the next generation of plant and flower professionals. Discover the incredible work SYF is doing to promote horticulture and expand career opportunities in the field. Jazmin shares valuable insights on: 🌱 The mission and impact of Seed Your Future 📚 Free resources available through SYF 🗓️ The significance of Green Career Week and other upcoming events 🤝 The critical role of the floral industry in reaching the...

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Hardgood Trends with Becky Hillis of Accent Decor show art Hardgood Trends with Becky Hillis of Accent Decor

Mornings with Mayesh

In this week's episode, host Yvonne Ashton sits down with Becky Hillis, the Creative Director of Accent Decor, for an enlightening conversation about the latest trends in floral hardgoods and what the future holds for the industry. Accent Decor has been a leading innovator in the floral world, consistently setting trends with their exquisite ceramics, glassware, and event pieces. Becky shares her unique insights and expertise, providing valuable information for florists looking to stay ahead of the curve. Get ready to be inspired! Visit our blog for the transcript and video replay:  

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Retail Florist, Angelina Prikhodko show art Retail Florist, Angelina Prikhodko

Mornings with Mayesh

Angelina Prikhodko, the owner of Fleur Studio, offers valuable advice and insights for running a successful retail flower shop. From the importance of building a strong relationship with a sales rep to the significance of branding and niche, Angelina shares her experiences and lessons learned. She also discusses her plans for the future, including opening a second Fleur Studio location and potentially offering teaching and training services. Angelina's passion for retail floristry and her desire to help others in the industry make her a valuable resource for aspiring and current retail...

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Alexandra Farms show art Alexandra Farms

Mornings with Mayesh

Join us in this captivating episode of Mornings with Mayesh, where Yvonne Ashton is joined by David Dahlson, Amy Balsters, and Joey Azout from Alexandra Farms to delve into the enchanting world of garden roses. Gain valuable insights into the meticulous care and cultivation of these exquisite blooms, discover their favorite varieties, tips for weddings & events, and get a sneak peek at the upcoming releases. Visit our blog for the transcript and video replay:  

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Abby Chick & Sustainability for Retail Florists show art Abby Chick & Sustainability for Retail Florists

Mornings with Mayesh

Abby has taken our sustainability conversation to another level while taking on topics of sustainability within retail and sympathy design. I’m excited to be able to dive in deeper with her while discussing the importance of profitability, imposter syndrome, barriers to sustainable practices for the average florist, and more! Visit our blog for the transcript and video replay:  

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More Episodes

Our 2nd Mayesh Design Star of 2023, Heather Sardela of Blossom & Bone Florals, was my special guest earlier this week. We chatted about different ways florists can become more sustainable beyond design mechanics that you may not have thought about like composting, working with local ceramicists, paying living wages, and more. What are some sustainable practices that you incorporate into your flower business?

Blog with show notes and video replay:
https://blog.mayesh.com/mwm-sustainable-floristry-beyond-design-mechanics