Mental Models: Mastering the Art of Clear Thinking
MBA ASAP Podcast
John Cousins's introduces the concept of mental models as frameworks for understanding the world and making better decisions. The book emphasizes building a diverse "latticework" of models from various disciplines to overcome cognitive biases and navigate complexity. It explores specific models like probabilistic thinking, first principles thinking, and the Dunning-Kruger effect, illustrating how these frameworks improve decision-making and foster intellectual growth. The author also advocates for continuous learning, intellectual humility, and the importance of adapting to changing...
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MBA ASAP Deep Dive: Focus
MBA ASAP Podcast
John Cousins's Focus: Building a Startup That Solves the Right Problems is a guide to help startup founders prioritize effectively. The book emphasizes the crucial role of focus in navigating the challenges of starting a business, arguing that it's more important to say "no" to many good ideas than to say "yes" to everything. It provides practical strategies for identifying the most impactful problems to solve, recognizing signs of both good and poor focus, and building a culture of focus within the team. Using examples from successful companies like Apple and...
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Episode 13 The Pitch Deck
MBA ASAP Podcast
This episode goes over the top dozen things you should include when somebody asks you: "what does your company do?"
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Episode 12 Marketing Lecture 1
MBA ASAP Podcast
This lecture is driven by an initial question: what does it mean that Amazon is now a trillion dollar company? I discuss: Balance Sheets, Present Value, Wisdom of Crowds, Statistics, Amazon, Nike, Supply and Demand, micro economics, Discounting Cash Flows, AI, autonomous vehicles, and lots more.
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Episode 11 Cornelia Gamlem on Management
MBA ASAP Podcast
In this episode I discuss management issues with Cornelia Gamlem. She covers tools to build trust and teams, maximize your impact and influence, and how to best respond to challenges that face managers at all levels.
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Episode 10 Brenner Adams
MBA ASAP Podcast
Brenner is a cofounder and CEO of The LINK Group, a FinTech startup in Utah’s “Silicon Slopes. Brenner is an adjunct Professor of Entrepreneurism in the Strategy Department of the Eccles School of Business at the University of Utah where he has mentored nearly 200 student based startups. He also serves as Strategic Liaison for the Foreign Direct Investment office of Southern France known as Team Cote d’Azur. Brenner has was a CoDesigner and Director of Business Development at Microsft Xbox’s Indie Built Studios, Global Brand Director for Burton Snowboards and advised Cannondale, GT,...
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Episode 9 Donatas Jonikas
MBA ASAP Podcast
In this episode Dr. Jonikas talks about his pathbreaking work on what makes startups successful and how to avoid common, but not obvious, pitfalls.
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Episode 008 Engel Jones
MBA ASAP Podcast
This episode is a twelve minute conversation with Engel Jones. It is from his podcast where he interviewed 1001 people in 3 months. Now that takes efficient coordination and organization! I was one of his interviews and this is that conversation.
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Episode 006 - Croft Edwards and the principles of Leadership Flow
MBA ASAP Podcast
Croft Edwards is a very interesting, thoughtful and engaging leadership thinker and practitioner. In this episode he provides lots of actionable ideas and advice.
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Episode 005 MBA Jam
MBA ASAP Podcast
In this episode I am interviewed by Avinash Bajaj of The MBA Jam podcast from London. You can find his podcast at thembajam.com
info_outlineThis lecture is driven by an initial question: what does it mean that Amazon is now a trillion dollar company? I discuss: Balance Sheets, Present Value, Wisdom of Crowds, Statistics, Amazon, Nike, Supply and Demand, micro economics, Discounting Cash Flows, AI, autonomous vehicles, and lots more.
There are notes in the video to help explain and expand on some of the topics being discussed. This is a lecture I gave on marketing. It goes along with my book MBA ASAP marketing 2.0 Some of the concepts may make more sense to see. This lecture is available on YouTube so you can see me at the white board. But most of it translates to just audio.
I hope you find it informative. Send me an email at jjcousins@ gmail.com and tell me what you think or send me a message on twitter @jjcousins.