![How To Improve Your Crisis Communication Strategy By Understanding Near And Far Enemies [Audio of Blog Post] show art](https://assets.libsyn.com/item/30679893?height=50&width=50)
How To Improve Your Crisis Communication Strategy By Understanding Near And Far Enemies [Audio of Blog Post]
Invincible Brand with Melissa Agnes
Connection is at the heart of any good crisis communication strategy. However, we’ve all seen leaders attempt to connect with their audience with all the right words, and yet something feels… off. While a Crisis Ready Hindrance is often blocking that connection, understanding near and far emotional enemies is a powerful tool to help you overcome those Hindrances to resonate and connect in meaningful ways. Within this podcast, which is the audio version of a recent Crisis Ready blog post, Melissa Agnes explores how near and far enemies give leaders and crisis...
info_outline![How to Apply Emotional Awareness to Powerfully Enhance Crisis Communication [Audio of Blog Post] show art](https://assets.libsyn.com/item/30022223?height=50&width=50)
How to Apply Emotional Awareness to Powerfully Enhance Crisis Communication [Audio of Blog Post]
Invincible Brand with Melissa Agnes
In order to achieve the mark of a true crisis leader, you must be able to effectively apply emotional awareness to your crisis communication strategy. This episode explores what that means and how to achieve it. This is the audio recording of a blog post, written and narrated by Melissa Agnes, and published to CrisisReadyInstitute.com.
info_outline![Could We Train AI with Emotional Intelligence to Predict a Crisis? [Audio of Blog Post] show art](https://assets.libsyn.com/item/30022128?height=50&width=50)
Could We Train AI with Emotional Intelligence to Predict a Crisis? [Audio of Blog Post]
Invincible Brand with Melissa Agnes
Make no mistake: AI absolutely will affect crisis communication — and crisis in general, for that matter. Recently, my friend and the queen of PR herself, Gini Deitrich said something that got me thinking about predictive AI even further: Could AI predict the emotional escalation of a crisis… before it begins to happen? This episode explores this concept and what it could mean for the crisis communication industry. This is the audio recording of a blog post, written and narrated by Melissa Agnes, and published to CrisisReadyInstitute.com.
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How To Never Lose A Customer Again
Invincible Brand with Melissa Agnes
How you make your customers feel is the powerful differentiator from your competitors, lends to the emotional connection you build with your stakeholders, and can ultimately make or break your brand’s invincibility.
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Building Brand Invincibility Requires Intentional Attention
Invincible Brand with Melissa Agnes
How to systemize the process of giving attention to the right things.
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Discussing The Core Essentials Of Crisis Management
Invincible Brand with Melissa Agnes
Each month Melissa answers questions from real people doing real work in–or learning about–crisis readiness. This month’s question comes from Natalia who asked some core questions that pertain to crisis management and crisis readiness.
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Behind the Scenes: Tactical Crisis Management Lessons from the Frontlines
Invincible Brand with Melissa Agnes
Discover how utility company, Alectra, successfully manages issues and crises as a regular course of business—and how their learnings and successes can be implemented into your crisis ready program.
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How To Use Humor To Help Solve Common Workplace Issues
Invincible Brand with Melissa Agnes
Humor is a powerful choice that can help shape everything from your team’s outlook, to their productivity, stress level, problem solving skills, and so much more.
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Tips For Building Strong Emotional Connections In A Virtual World
Invincible Brand with Melissa Agnes
Virtual communication can breed misunderstandings and yet how many of your meetings are virtual? Do you see where I'm going here?
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How Does Crisis Readiness Translate From Government To Big Business To Solopreneurs?
Invincible Brand with Melissa Agnes
This month’s question comes from Bridget… and, in fact, Bridget had a handful of really great questions that Melissa got to provide responses to. Here’s a sampling of what these questions were:
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is the powerful differentiator from your competitors, lends to the emotional connection you build with your stakeholders, and can ultimately make or break your brand’s invincibility.
Author and Customer Retention Expert, Joey Coleman, joins the Invincible Brand Podcast to discuss strategic ways to foster a culture whereby increased customer retention leads to brand advocacy, business resiliency, and ultimately, brand invincibility.
About this episode
Studies show that 20% – 70% of your new customers will likely decide to stop doing business with you before they reach the 100-day mark. Meanwhile, if you can retain 5% of your customers who would otherwise stop doing business with you, you can increase your profits by 25% – 100%.
In his work as an author, keynote speaker, and consultant, Joey Coleman helps organizations strengthen the relationships they share with their customers and clients, with the goal of building long-lasting, emotionally connected relationships. In this discussion, Joey shares some of the specific steps he takes to achieve this. The strategies and insights he shares apply to all entities, whether in the public or private sector.
This episode explores:
- Interesting ways that working with the CIA has shaped Joey’s leadership and how that mindset can be adapted for your organization.
- Strategic ways to raise important points with leadership and gain buy-in for cultural improvement and evolution.
- How focusing on the customer experience makes team members’ jobs easier and speaks directly to the bottom line in substantial ways.
- Real world examples, stories, and tactical strategies that can be applied to your organization.
Links to things discussed in this episode
- Pick up a copy of Joey’s book, Never Lose a Customer Again
- The podcast with Mountain View Police Department: How To Get Ahead Of A Crisis When You’re Already Behind – Invincible Brand Podcast
Connect with Joey Coleman:
- Interested in working with Joey? Learn more here: joeycoleman.com