Mission Driven Business
Brian Thompson chats with Davey Shlasko, founder and CEO of Think Again Training and Consulting, a company that helps align business actions and values. With more than 20 years of experience in adult learning and organizational development, Davey specializes in driving systematic change with a focus on equity and inclusion. Davey shares practical tools for aligning internal practices with external values, discusses strategies for fostering accountability and transparency, and offers hope for navigating uncertainty in today’s climate. Episode Highlights Mission-driven businesses put purpose...
info_outline The Mission Driven Business Podcast Episode 88: Reclaiming Your Time with Conrad RuizMission Driven Business
Brian Thompson chats with Conrad Ruiz, the founder and CEO of Well Aware, a company dedicated to helping business owners reclaim their time. With a background in biomedical engineering and consulting, Conrad blends technical insight with an entrepreneurial spirit to help business owners simplify complex operations and master time management. He shares his personal journey into entrepreneurship, which started with a medical crisis, and offers practical advice on creating efficient systems and finding balance in business. Episode Highlights Mission-driven businesses start with why. For Conrad, a...
info_outline The Mission Driven Business Podcast Episode 87: Creating Purposeful Marketing with Lauren TildenMission Driven Business
Brian Thompson chats with Lauren Tilden, host of the Making Good podcast and a marketing coach dedicated to helping creative small business owners who want to get out of their own way and start making an impact. After 8 years in corporate marketing, Lauren left her corporate career and began her winding journey to owning and supporting small businesses. She offers insights into defining one’s ideal customer, creating goal-oriented marketing plans, and staying consistent with your message. Episode Highlights Mission-driven businesses are motivated by more than money. Growing up, Lauren felt...
info_outline The Mission Driven Business Podcast Episode 86: Building Your Ideal Business with Adam OhMission Driven Business
Brian Thompson chats with Adam Oh, founder of Adam Aligned, a business focused on helping people heal from emotional hardship, find direction, and realize their full potential. On the episode, Adam shares his journey from music artist and social media influencer to self-help entrepreneur. He emphasizes the importance of research and trial and error. He also discusses the significance of overcoming limiting beliefs and provides some actional tools to identify and address them. Episode Highlights Mission-driven businesses operate with core values. Adam defined a mission-driven business as one...
info_outline The Mission Driven Business Podcast Episode 85: Nursing Your Instagram Profile To Wealth with Jumer AdalinMission Driven Business
Brian Thompson chats with nurse-turned-entrepreneur, Jumer Adalin. As a social media expert, Jumer helps fellow nurse entrepreneurs grow their businesses through social media to create both impact and income. On the episode, Jumer shares his journey from ICU nurse to social media superstar. He also offers valuable tips for Instagram marketing and creating content to grow and nurture your own online audience. Episode Highlights Mission-driven businesses focus on solving problems. As a nurse-by-trade, Jumer likens a mission-driven business to a healthcare team whose common goal is to bring about...
info_outline The Mission Driven Business Podcast Episode 84: Improving Financial Security for the LGBTQ+ Community with Debt Free Guys David and John Auten-SchneiderMission Driven Business
Brian Thompson chats with Queer Money podcast hosts and Debt Free Guys founders David and John Auten-Schneider. David and John have more than a decade of experience helping the queer community thrive financially through their podcast, website, and emails. On the episode, they discuss the importance of being intentional with how you choose to grow and engage with your audience. They also open up about some setbacks they’ve experienced as entrepreneurs and tips they’ve learned in their decade-long entrepreneurial journey. Episode Highlights Mission-driven businesses have a purpose beyond...
info_outline The Mission Driven Business Podcast Episode 83: Braving Discomfort to Live Your Purpose with Channyn Lynne ParkerMission Driven Business
Brian Thompson chats with human rights advocate and Brave Space Alliance CEO Channyn Lynne Parker. Channyn is a public speaker whose accolades include the inaugural Trans100 award, Henrietta Lacks award, and Equality Illinois Freedom Award. As CEO of Brave Space Alliance, Channyn shepherds the first Black-led, trans-led TLGBQ+ center on the south side of Chicago. On the episode, Channyn shares her journey to becoming the CEO of Brave Space Alliance and the significance of finding alignment in life. She also reveals why the nursery rhyme “Row, Row, Row Your Boat” is deeper than you...
info_outline The Mission Driven Business Podcast Episode 82: Creating a Thriving Private Social Network with Shadé AkandeMission Driven Business
Brian Thompson chats with Shadé Akande, founder and CEO of ONE X LEAGUE, a private social league for Black and Afro-Latina women executives and founders. With more than 18 years of global HR experience at companies like Google and Walmart, Shadé shares her journey of creating a community during that pandemic that blossomed into ONE X LEAGUE. Tune in to hear how a series of brunches sparked the idea for a business all about building relationships and how the transformative power of feedback made ONE X LEAGUE the social network it is today. Episode Highlights Mission-driven businesses...
info_outline The Mission Driven Business Podcast Episode 81: How To Use Instagram to Amplify Your Mission and Engage Your AudienceMission Driven Business
Instagram is more than just a social media platform. It has evolved into a visual storytelling hub where businesses can connect deeply with their audience among the more than 1 billion monthly active users on the platform. On this special episode, Brian delves into the intricacies of marketing on Instagram. Whether you’re just starting out looking to enhance your online presence, this episode will equip you with the knowledge and strategies to leverage Instagram effectively. Episode Highlights Outline your engagement strategy. Instagram provides a unique platform for you to showcase your...
info_outline The Mission Driven Business Podcast Episode 80: Transforming Lives and AI with Wendy GonzalezMission Driven Business
Brian chats with tech trailblazer and Sama CEO Wendy Gonzalez. Sama is a mission-driven Certified B Corp that seeks to raise the standards for both machine learning and global working conditions. The company’s innovative approach to ethically sourcing and training tech talent has lifted more than 68,000 people out of poverty since 2008. On the episode, Wendy dives deep into Sama’s unique for-profit business structure, including reserving a Board of Directors seat for its non-profit on its non-profit roots. She also touts the importance of conviction and self-awareness when building and...
info_outlineIn this special episode, host Brian Thompson shares practical steps for conducting a mid-year review that sets you and your business up to thrive in the second half of the year. You’ll learn how to clean up some of your central tasks to ensure the end of 2022 and the beginning of 2023 are as stress-free as possible. You’ll also hear why Brian advocates for small habits repeated over time and the benefits of taking a mid-year pause.
Episode Highlights
This year may feel especially stressful for fans of the Mission Driven Business, and one way to find calm in chaos is to focus on what you can control. For small business owners, that can mean tackling some of the big, end-of-the-year tasks now by conducting a mid-year review.
“Unfortunately, too many small business owners wait until the end of the year to clean up the different aspects of their business. By that point, it’s a numerous and overwhelming task, so let’s knock out some of these tasks now.”
Step 1: Review your successes and challenges.
Once you’ve gotten clear on your emotions, it’s time to review your successes and challenges. This is a great time to celebrate your successes, appreciate your progress, and gain insight into what’s working and what areas could use improvement.
“Instead of thinking that things need to be perfect, or that you can’t change your mind, pick a direction and take the next right step.”
Step 2: Review your business cash flow.
Cash flow is the lifeblood of your business, and conquering cash flow takes thought and intentional systems. One good cash flow system is the Profit First system, which leverages entrepreneurs’ natural tendency to make decisions based on their bank account balance.
“Using this system allows you to continually monitor how close you are to your targets for revenue and profit, and lets you know in real time whether there’s a problem.”
Step 3: Review essential reports.
A new step on the mid-year review checklist is to review your essential reports, which include your balance sheet, reconciliation reports, and profit and loss statements:
- Your balance sheet covers your assets, liabilities, and owner’s equity.
- Your reconciliation report ensures what’s in your accounting software matches your bank statements.
- Your profit and loss statement allows you to do a full review of the first half of the year.
Step 4: Make tax projections.
You’d probably rather not think about taxes, but the mid-way point in a year is an excellent opportunity to review your tax situation. You’ve already made two estimated tax payments and can track where you are and make projections.
“If you find that you’re behind on estimated tax payments, you still have the year to catch up, calculate how much you’re short, divide that by the six remaining months, and add that amount to your monthly tax bucket.”
Step 5: Analyze your expenses.
Now that you’ve reviewed your buckets and profit and loss statements, it’s an excellent time to analyze your expenses. To do this, print your expenses for the last six months and any recurring expenses. Add up all of your costs, multiply that number by 10%, and cut expenses by that number.
“Remember that just because you have a tax deduction for expenses, you still lose money if you’re purchasing something you don’t use.”
Step 6: Write down your next actions.
As you perform your own mid-year review, you’re likely to gain insight into the changes you want or need to make. It’s essential to write these changes down and develop an action plan with the steps you’ll take to accomplish your goals. Try limiting the changes you want to make to two or three goals.
“You’re more likely to find success taking little steps each day rather than trying to run several miles simultaneously.”
Resources + Links
- Episode 7: Being Profit First with Mike Michalowicz
- Episode 8: Eradicating Entrepreneurial Poverty with Ron Saharyan
- Episode 14: Living Your Passion with George Kinder
- Goals are only guesses, Behavior Gap / Carl Richards / The Sketch Guy
- Brian’s Social Media: Twitter, Instagram, Facebook
About Brian and the Mission Driven Business Podcast
Brian Thompson, JD/CFP, is a tax attorney and certified financial planner who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit.
On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.