Mission Driven Business
Brian chats with Ciara Stockeland, a serial entrepreneur who has owned and operated businesses since she was a teenager. On the episode, Ciara shares her best tips as an inventory and cash flow expert that can help all types of entrepreneurs build better businesses. She also opens up about the lessons she learned the hard way after she built a seven-figure retail business that she felt trapped in. Episode Highlights Mission-driven businesses are bold. Ciara defines a mission-driven business as one that takes initiative in the world. It also allows the people behind it to live intentionally, be...
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Brian chats with Matthew Hoffman, the founder of You Are Beautiful, a Chicago-based company that uses art to provide kindness, compassion, and community when it’s needed most. On the episode, Matthew shared how he became an accidental entrepreneur and some of the hard lessons he’s learned as a business owner and artist. He also digs deep into using feedback to grow and refine your business. Episode Highlights Mission-driven businesses have a message. When Matthew started making his signature You Are Beautiful stickers that would eventually become a business, he had a clear message that he...
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Brian chats with Adam Markowitz, the owner and operator of people-centric tax firm Luminary Tax Advisors. On the episode, Adam opens up about how he decided to lean into his calling to take over his father’s tax advisory firm and the hurdles he faced to buy the business. He also shares a treasure trove of tips to prepare for the upcoming tax season. Episode Highlights Mission-driven businesses have pillars to support the mission. When Adam took over his father’s company, he rebooted the business, which included coming up with a new name, Luminary Tax Advisors, and a new mission statement,...
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Brian chats with Sonya Dreizler and Liv Gagnon, the co-founders of Choir, a business dedicated to lifting the voices of people of color, women, and non-binary professionals in industries historically represented by white men. Sonya and Liv share why they started with a focus on the financial services industry. They also discuss how they’ve adapted to meet the needs of their customers while staying true to their company’s mission. Episode Highlights Mission-driven businesses look inward and outward. Like other guests on the podcast, Liv defines a mission-driven business as one that balances...
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Brian kicks off 2023 with tactical tips to start the new year. Now that you’re hopefully relaxed and ready for a new year, Brian digs into the numbers to give you some targets to aim for over the next few months. He covers revenue, retirement, health savings accounts, and more. Episode Highlights Look for new revenue figures. Because of inflation, many revenue and tax figures have increased quite a bit in 2023, meaning you can make more money and still pay less in total tax. For example, in 2023 single filers with a taxable income of $95,376 - $182,100 will have their last dollar taxed at...
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Can you believe it’s already the end of the year? Now is the time to celebrate with friends and family, reflect on the past 12 months, and plan for the new year. To help you out, Brian created a checklist you can use to review 2022 and start 2023 with a clean state. The checklist includes business and personal to-do items as well as links to resources sure to help you out. Business Checklist 1. Review your goals. The end of the year is the perfect time to review the goals you made at the beginning of 2022 and set new ones for 2023. Ask yourself: How did I do this year? What did I accomplish...
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Brian chats with Christopher Dale, CFP, the founder of Life After Grief Financial planning. Through his practice, Chris helps clients in grief navigate financial matters by providing objective, impartial, and confidential financial advice. On the episode, Chris shares how his own life experiences, including the loss of a parent and a child, served as a catalyst for him narrowing in on the niche of his business. He also shares his strategies and tactics for keeping the business impactful and profitable as it grows. Episode Highlights A mission-driven business is a life passion. Chris has a very...
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Brian chats with Aimee Kandrac, the co-founder and CEO of WhatFriendsDo and the first female CEO in the state of Indiana to close a $500,000 funding round. The WhatFriendsDo platform offers a simple way to create organized, actionable support for families experiencing a crisis, and Aimee’s work is instrumental for bringing communities together during times of hardship. On the episode, Aimee shares how a friend’s terminal cancer diagnosis at age 25 was the catalyst to create WhatFriendsDo. She also opens up about her struggle to raise venture funding as a female entrepreneur in the Midwest...
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Brian chats with Anjali Jariwala, CPA, CFP, an experienced investment manager and founder of FIT Advisors, a financial planning firm serving physicians and business owners. Anjali shares her newest passion project, Why We Eat with Our Hands, a children’s book that describes the rich beauty of Indian culture. On the episode, Anjali highlights how the lessons she learned building her business have helped her to navigate the book writing process. She also shares what she wished she knew before starting her book and how the idea started as a gift for her daughter Nyla. Episode Highlights...
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Brian chats with Liz Szporn, an accomplished executive and entrepreneur and current Profit First Professionals Homebase Guide. Through her work with Profit First Professionals, Liz helps to eradicate entrepreneurial poverty by coaching members to build more profitable businesses for themselves and their clients. On the episode, Liz opens up about her successes and struggles with founding a professional development organization for educators. She also digs deep into some of the strategies and tactics she shares with her clients for building a successful, profitable business, including the magic...
info_outlineBrian chats with Carl Richards, CFP and creator of the Sketch Guy column in the New York Times. Carl shares how he became an accidental artist by using a Sharpie to help a client understand a complex idea with a simple sketch. He also tells how he landed his famous column by saying yes to an opportunity and figuring out the rest later.
On the episode, you’ll hear Carl’s driving concept of groundlessness and why he believes profit equals permission for entrepreneurs. He also shares the importance of more people doing “their thing” in the world -- and how he’s following suit by doing more of what he loves.
Episode Highlights
Mission-driven businesses forcibly insert opinions.
For Carl, a mission-driven business goes beyond making widgets for the sake of making widgets. Mission-driven businesses are tools to forcibly insert opinions into the world -- a metaphor he heard from someone else years ago and latched onto.
“What I’m interested in is how I can use the business as a tool to forcibly insert an opinion into the world, and I think that another word for that opinion could be mission,” he said.
Profit equals permission.
Beyond thinking of businesses as opinions, Carl also likes to think of them as art projects, in which businesses can be used to influence what exists in the world. In his case, Carl is always looking for his next art project, and he’s recently realized that his prime goal in business is to get permission to do the next project. And that permission shows up on an income statement as profit.
“All I want is enough profit to do the next art project,” Carl said. “That’s the goal. The goal of the current project is to earn permission to do the next.”
Aim for groundlessness.
Carl’s business operates using a set of principles called the code, one of which is called groundlessness. He named the concept after hearing Buddhist teacher Pema Chödrön describe trying to tie up all the loose ends but still the ground is shifting.
“I’m only interested in questions I don’t know the answers to,” Carl said. “I’m only interested in the path that there is no path. Because if not, it’s not me.”
For Carl, the concept of groundlessness has come to mean that if he does have ground beneath his feet, it’s not the kind of work he should be doing. Instead, he’s interested in what he calls the most intimate form of risk.
“You’re literally saying to someone, ‘Here’s a piece of me. Judge it through your dollars,’” Carl said. “That’s a very intimate form of risk, and to me, it’s the only form of risk I’m interested in because it means we’re doing the thing we were put here to do.”
Get clear about what you love to do.
Carl’s unique and zest-filled approach to business means he has no plan to retire -- at least in the conventional sense. He plans to keep working, while being more diligent in the projects he takes on and delegating or deleting everything that he doesn't love.
His approach to “retirement” came a few years ago when his teenage son asked what things he would stop doing when he retired. When Carl listed a few things, his son then asked if he would be more or less successful if he stopped doing those things today. The answer was yes.
“He goes, ‘I don’t mean to be silly here, but why are you still doing those things today?’” Carl recounted. “So I’ve been on this kick of asking how I can get more and more clear about what I want to do.”
Resources + Links
- Carl’s weekly New York Times column
- Carl’s Books: The One-Page Financial Plan: A Simple Way to Be Smart About Your Money and The Behavior Gap: Simple Ways to Stop Doing Things with Money
- Living Beautifully with Uncertainty and Change by Pema Chödrön
- Carl’s Social Media: Twitter, Instagram, Facebook, LinkedIn
- Brian’s Social Media: Twitter, Instagram, Facebook
About Brian and the Mission Driven Business Podcast
Brian Thompson, JD/CFP, is a tax attorney and certified financial planner who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit.
On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.