Libsyn Directory

Live at SXSW - Farmer-Founded Brands Will Save American Fashion

Release Date: 04/16/2025

Jason Gardner Returns – Fire, Leadership, and What Really Matters

Mountain & Prairie with Ed Roberson

Jason Gardner is a retired Navy SEAL who now works as a top-level leadership instructor with Echelon Front. Over his thirty-year career in the SEAL teams, he served in combat operations in Somalia, Iraq, and Afghanistan, later becoming Command Master Chief of SEAL Team Five and Training Detachment. Since retiring from the Navy, Jason has worked with hundreds of organizations as a leadership instructor and strategic advisor, helping teams apply high-stakes leadership principles to business and life. He now lives in a remote corner of northeastern Washington with his wife, Iris, and their two...

Todd Ulizio – Farming, Attention, and a Life Well Rooted

Mountain & Prairie with Ed Roberson

Todd Ulizio is the co-owner of Two Bear Farm, an organic vegetable farm in Whitefish, Montana, that’s quietly become a cornerstone of the Flathead Valley’s local food community. Alongside his wife Rebecca, Todd has spent nearly two decades growing food, building soil, and figuring out how to make a small, values-driven farm work in a world that doesn’t always make it easy. Todd’s path to farming was anything but direct. He grew up in Connecticut and followed a traditional educational and career path, eventually becoming an accountant at a prestigious Big 6 Firm. Experiencing success...

Sammy Matsaw Jr. – Salmon, Sovereignty, and the Long Work of Healing

Mountain & Prairie with Ed Roberson

Sammy Matsaw Jr. is the Director of the Columbia Basin Program at The Nature Conservancy, where he works at the intersection of salmon recovery, tribal sovereignty, and large-scale river restoration across one of the most complex watersheds in North America. In this role, Sammy helps guide conservation strategies that span state lines, political boundaries, and cultural histories—while keeping people, relationships, and responsibility at the center of the work. Sammy grew up on the Shoshone-Bannock Reservation, surrounded by salmon stories, land-based learning, and a deep sense of...

Ed’s Appearance on “My Favorite Things”

Mountain & Prairie with Ed Roberson

Today’s episode is a bit of a departure from the usual format. I’m re-sharing a recent conversation I had on my friend Brendan Leonard’s new podcast, . I’m sure most of y’all are already familiar with Brendan’s work, but for those of you who aren’t, he’s an author, illustrator, filmmaker, and creator of . Brendan’s new podcast is built around a simple but fascinating premise: conversations about the books, films, art, and creative works that have helped shape a person’s life and career. In this conversation, we spend less time on what I do, and more time on what’s...

Mike Schaedel - Restoring Balance to Fire-Adapted Landscapes

Mountain & Prairie with Ed Roberson

Mike Schaedel is the Western Montana Forest Restoration Director for The Nature Conservancy, where he leads some of the most ambitious and collaborative forest restoration work happening anywhere in the West. Based in Missoula, Mike works at the intersection of science, community partnerships, and land stewardship—helping restore fire-adapted forests, reduce wildfire risk, and improve the health and resilience of landscapes across the region. Mike’s career path is super interesting and anything but traditional. He grew up in Portland, fell in love with the mountains through rock climbing,...

SHED SESH: September & October 2025 Book Recommendations

Mountain & Prairie with Ed Roberson

This month marks ten full years of my bimonthly book-recommendations project—a decade of weird little paragraphs about the books that grab my scattered attention. Whether you’ve been here since the beginning or signed up five minutes ago, thank you. I’m still baffled anyone reads these things, but I’m grateful all the same. To mark the occasion, I recorded a late-night solo episode from The Shed, diving deeper into each of my September & October picks: why I chose them, what stayed with me, and the sometimes-unexpected lessons I gleaned from each of them. Or you could just describe...

Devon O’Neil — On Nature’s Power and the Price of Adventure

Mountain & Prairie with Ed Roberson

Devon O’Neil is a journalist, author, and longtime friend of mine whose new book "The Way Out: A True Story of Survival in the Heart of the Rockies" is one of the best pieces of outdoor nonfiction I’ve read in years. The book tells the harrowing true story of a backcountry ski trip near Leadville, Colorado, that turned tragic—and the years-long process of understanding what really happened, and how a mountain town wrestled with loss, resilience, and the complicated relationship we all have with risk and wild places. It’s gripping, deeply reported, and beautifully written—equal parts...

Carli Kierstead – Wyoming Forests and the Work of Keeping Water Flowing

Mountain & Prairie with Ed Roberson

Carli Kierstead is the Forest Program Director for The Nature Conservancy in Wyoming, where she leads efforts to understand and restore some of the West’s most critical—and often overlooked—ecosystems. From beetle kill and wildfire to drought, Wyoming’s forests face a range of challenges that ripple far beyond the state’s borders. These high-country forests are the headwaters of several major river basins, providing water to millions of people across the American West. In this conversation, Carli and I dig into the past, present, and future of Western forests—how management...

Bex Frucht — Story Wrangler! Vibe Steward! One of a Kind!

Mountain & Prairie with Ed Roberson

Bex Frucht is a force of nature—a storyteller and community builder whose work blends performance, land, and small-town life in the American West. Based in Livingston, Montana, she’s the founder of TMI Live, a storytelling series that celebrates vulnerability, humor, and human connection, and for the past three years, she’s been the “vibe steward” of the Old Salt Festival, where her talent for bringing people together has become legendary. Whether she’s hosting a show, coaching storytellers, or emceeing a fundraiser, Bex radiates generosity, intelligence, and positivity in a way...

Yvon Chouinard – The Perpetual Pursuit of Simplicity

Mountain & Prairie with Ed Roberson

Yvon Chouinard needs no introduction. The founder of Patagonia, pioneer of clean climbing, co-founder of 1% for the Planet, and lifelong advocate for simplicity and wildness, he’s one of the world’s most influential environmental leaders. Now in his mid-80s, Yvon continues to live, work, and fish by the same principles that have guided him since his dirtbag climbing days: live simply, take responsibility for your impact, and keep finding meaning through deep, direct engagement with nature. His newest book, “Pheasant Tail Simplicity: Recipes and Techniques for Successful Fly Fishing,”...

More Episodes

This is a special live episode recorded this past March at SXSW in Austin, Texas, and it features a conversation I had the honor of moderating with two powerhouse guests: Cate Havstad-Casad of Range Revolution and Daniel Mouw of Duckworth.

The title of the panel was Farmer-Founded Brands Will Save American Fashion. At first glance, that might sound like a bold claim, but these two are actually doing the work to make it real. Cate is a designer, hatmaker, and regenerative rancher whose company, Range Revolution, is turning discarded cattle hides into regenerative high-end leather goods. Daniel is the president of Duckworth, a Montana-based wool company that’s rebuilding the American supply chain– one sheep, sweater, and ranch at a time.

Together, we dug into some big questions: What happened to American-made textiles? Why are most of us walking around wearing plastic? And what would it look like to rebuild rural economies from the ground up, using natural fibers like leather and wool, raised and processed responsibly, here in the United States? It might sound like we’re talking fashion and manufacturing trends—but this is really a conversation about values, ecosystems, and the future of rural America.

Cate and Daniel are funny, deeply thoughtful, and grounded in the realities of both agriculture and business. They bring hard-earned optimism to a conversation that too often gets bogged down in doom and gloom. And they make a compelling case for why fashion can be a vehicle for stewardship, beauty, and connection to the land. We also had a sharp, engaged audience that asked some truly insightful questions– you’ll hear a few of those toward the end.

Thanks to Cate and Daniel for the amazing conversation, thanks to SXSW for inviting us, and thank you for listening.

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SXSW
Range Revolution
Casad Family Farms
Duckworth
Full episode notes and links: https://mountainandprairie.com/sxsw/

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TOPICS DISCUSSED:

2:10 - Introductions
6:35 - A history lesson in US fiber production
10:22 - Current supply chain challenges facing producers
16:17 - Why natural fibers are superior to synthetics
19:17 - The true cost of synthetics and fast fashion
23:17 - How Range Revolution and Duckworth are restoring economic power to ag producers
27:36 - The unique role of for-profit businesses in solving these challenges
33:13 - Positivity as a strategic business decision
37:09 - How do you scale this regenerative fashion movement?
40:32 - Embracing natural characteristics in design
42:06 - How to capture attention in today’s information age
46:13 - What would an ideal community support system look like?
50:26 - Fabric frequencies!
52:53 - How to convert standard retail buyers into regenerative buyers
56:40 - Any collaboration with the EU fashion industry?

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