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Marketing Automation with Taylor Dodds

My Edge Podcast

Release Date: 09/17/2020

Marketing & Community Outreach through Podcasts w/ Sarah Smith show art Marketing & Community Outreach through Podcasts w/ Sarah Smith

My Edge Podcast

Sarah Smith, Co-Founder and CEO of Speakerbox Media, joins us this week to talk about all things podcasting. As Houston’s first full-service podcasting agency and the producer of the My Edge podcast, Speakerbox Media helps businesses grow communities and drive engagements through high-quality podcasting tools that adapt to any budget.

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How to Combine Marketing and Leadership w/ Aaron Templer show art How to Combine Marketing and Leadership w/ Aaron Templer

My Edge Podcast

Aaron Templer, founder of Three Over Four marketing agency and author of Leading in a Social World, joins us this week to discuss social media marketing and the intersection of marketing and leadership. While Three Over Four focuses on bias-free marketing and branding strategies, Aaron’s book, Leading in a Social World, breaks down the science and data around engaging in social media and generating value in social media content.

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Separating DEI from the Buzz Terms with Catrina Ballard show art Separating DEI from the Buzz Terms with Catrina Ballard

My Edge Podcast

Catrina Ballard, owner of Happy Teams and current DEI director of AMA Houston, joins us again this week to discuss DEI and its role in business as we emerge from pandemic times. DEI, or Diversity, Equity, and Inclusion is an essential focus for business owners looking to establish a company that is accessible and beneficial to people of all ages, races, genders, abilities, sexualities, and living situations.

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Danny Gavin Shares SEO Tips and Googles Core Web Vital Updates show art Danny Gavin Shares SEO Tips and Googles Core Web Vital Updates

My Edge Podcast

Today’s guest is Danny Gavin, the CEO, and Founder of Optidge Agency.  He is a persistent and creative problem-solver who utilizes his extensive experience to strategically develop cutting-edge Internet marketing and social media campaigns. 

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How to Win A Crystal Award with Erika Waters show art How to Win A Crystal Award with Erika Waters

My Edge Podcast

Erika Waters returns to the My Edge podcast to talk about this year’s Crystal Awards. As a multi-time Crystal Award winner, Erika shares her insights on crafting a solid entry, understanding the judges’ point of view, and emphasizing the link between your objectives and your results. The Crystal Awards, an AMA Houston awards program, aims to recognize top marketers in the Houston area based on the results of recent campaigns.

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How to Map Content to Increase Engagement with Henry Adaso show art How to Map Content to Increase Engagement with Henry Adaso

My Edge Podcast

Henry Adaso shares advice on content mapping to increase engagement. 

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What is AMA Houston Gives Back?  show art What is AMA Houston Gives Back?

My Edge Podcast

AMA Houston Board Members Stacey Moore and Stephen Mendoza talk about AMA Houston Gives Back, a charitable giving mission helping non-profits market more effectively.  

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How to Choose the Right Social Media Channel for Your Business with Chris Ferris, PhD show art How to Choose the Right Social Media Channel for Your Business with Chris Ferris, PhD

My Edge Podcast

Chris Ferris, PhD., the Vice President of Digital Strategy at Pier Pont Communications, shares his advice for choosing the right social media channel for your business.

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Jose Igartua and Anabelle Roman Hosting Virtual Events show art Jose Igartua and Anabelle Roman Hosting Virtual Events

My Edge Podcast

Hosting a virtual event comes with its challenges; Jose Igartua and Anabelle Roman Karana Audiovisual, LLC, share their tips for hosting a seamless virtual event. 

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Learning to Lead with Glenn Taylor show art Learning to Lead with Glenn Taylor

My Edge Podcast

Glenn Taylor, President and Founder of Skybound Coaching & Training, joins us on this episode to talk about the ins and outs of leadership coaching and development. With years of experience with AMA under his belt, Glenn shares his wealth of creative, marketing, and leadership knowledge through insightful conversation.

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More Episodes

Emily Rhodes and Hami Arrington sit down with Taylor Dodds, A Digital Strategist Lead at Axiom to discuss winning the Crystal Award and Judges Choice Award for the Marketing Automation Campaign for Belmont Village. He talks about the different strategies that Axiom took to create this campaign as well as advice for getting into marketing automation.