From TikTok to Checkout - How Social Commerce is Revolutionizing the Supply Chain with Wes Duquette, ShipBob
Next Level Supply Chain with GS1 US
Release Date: 05/29/2024
Next Level Supply Chain with GS1 US
Did you know that the first coupon dates back to the 1800s? It hasn't changed much for something that's been around that long, and how shoppers redeemed coupons stayed the same…until now. In this episode, , CEO of , joins hosts and to talk about how the world of coupons is finally catching up. With digital formats, real-time validation, and built-in fraud prevention, coupons are evolving for the modern retail experience. Brett explains what it takes to bring an old system into the digital age, why coupon fraud has become such a costly issue, and how these changes are unlocking...
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Do you ever think about food safety when you sit down for a meal? It’s easy to take for granted, but behind every meal, strict standards and practices ensure the food we consume is safe. In this replay episode, we revisit our conversation with , Founder and CEO of . Darin’s path to food safety is deeply personal, driven by the tragic loss of his son to E. coli. Darin shares how the food safety industry is adapting to technological advancements like data analytics, AI, and digital solutions while meeting the ongoing demand for consistent production. If you've ever wondered about the efforts...
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The apparel industry is working to be more sustainable, but verifying those claims is complicated. With over 70 certifications and no standardized way to share data, brands and retailers struggle to track sustainability efforts efficiently. In this episode, , Senior Director of Customer Success for the Apparel and General Merchandise Initiative at , joins hosts and for a conversation on the challenges of sustainability certifications in apparel. Many companies still rely on PDFs and spreadsheets to verify organic cotton claims and responsible manufacturing. GS1 US is working to change that...
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The Food Safety Modernization Act (FSMA) compliance deadline is approaching quickly, giving companies less than a year to meet new food safety and traceability requirements. But beyond compliance, why does traceability matter? In this episode, , Founder & CEO of , joins hosts and to discuss how product traceability can streamline recalls, reduce food waste, and build consumer trust. Inconsistent data and lack of interoperability are some of the biggest challenges companies face in food traceability. Starfish addresses these challenges by enabling secure, seamless data sharing...
info_outlineNext Level Supply Chain with GS1 US
Customers have endless options at their fingertips. If they can’t find what they need in your store, they’ll simply go elsewhere to shop. But this isn’t just a retailer’s problem, it’s a challenge that impacts the entire supply chain. In this episode, industry expert joins hosts and to break down the critical importance of on-shelf availability. Mike shares why ensuring products are accessible to customers is more essential than ever. He also shares how RFID, AI-driven algorithms, and robotics are transforming inventory accuracy, alongside actionable strategies to keep shelves...
info_outlineNext Level Supply Chain with GS1 US
Traceability and supply chain integrity are more than just buzzwords—they’re the backbone of patient safety and industry innovation. In this episode, host welcomes , Founder and CEO of to explore the transformative power of the Drug Supply Chain Security Act (DSCSA). They discuss how the shift from lot-level to item-level traceability is revolutionizing healthcare, providing unprecedented safeguards against counterfeiting and channel diversion. From the mechanics of 2D barcodes to the role of AI in analyzing supply chain data, Gary shares practical insights from his 20+ years of...
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As 2025 approaches, supply chain trends like digital transformation, AI, sustainability, and smart logistics remain top of mind. In this episode, , Vice President of Strategic Account Management at , joins hosts and to explore how data quality plays a crucial role in addressing these trends. James offers practical insights for businesses to tackle emerging challenges and seize opportunities in an evolving supply chain landscape. In this episode, you’ll learn: The top trends shaping the supply chain industry in 2025 Why data quality and governance are essential for...
info_outlineNext Level Supply Chain with GS1 US
Modern technology makes starting an online business easy. However, that also means stiffer competition. How can aspiring entrepreneurs succeed in the world of e-commerce? In this episode, , at , joins hosts and to discuss the essential steps and common pitfalls of starting and growing an online business. They discuss ways high-quality imagery, detailed product descriptions, and social media engagement can help your store stand out. Jesse also shares insights on emerging market trends like live selling and community engagement. In this episode, you’ll learn: How...
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This year has been packed with incredible supply chain stories showcasing innovation, collaboration, and inspiring moments in supply chain logistics. In this episode, hosts and take you through their favorite conversations of the year, featuring insights from industry leaders like Gena Morgan, Dr. Darin Detwiler, and Chuck Lasley. They discuss key topics that defined the year—data quality, traceability, retail automation, and the UPC barcode—all while looking ahead to what’s next in 2025. In this episode, you’ll learn: Key trends that influenced supply chains in 2024 ...
info_outlineNext Level Supply Chain with GS1 US
What started as a college project has now become a pantry staple sold in over 5,000 stores. In this episode, , Co-Founder of , joins hosts and to share how a homemade hot sauce grew into a beloved national brand. Matt explains how traceability and consistency have been key to scaling the business while keeping product quality high. Through detailed product codes and a robust production database, Hank Sauce tracks every ingredient from batch creation to store shelves, ensuring full transparency and control. This meticulous approach to data and process has fueled Hank Sauce’s growth...
info_outlineSocial commerce is booming, and today’s conversation proves that if you haven’t considered selling on social media, then it’s time you did.
Wes Duquette is VP and GM of B2B and Retail at ShipBob, a tech-enabled 3PL that empowers small and medium businesses with advanced supply chain capabilities. In this episode, he speaks with Liz and Reid about the powerful impact of influencers and platforms like TikTok and Instagram in driving actionable purchases. And it’s no surprise that QR codes are revolutionizing the advertising landscape.
Wes shares invaluable insights on the critical importance of an omnichannel strategy, global expansion, and scalable infrastructure for brands aiming for growth. His pointers on barcoding, packaging, and back-office systems provide a stellar roadmap for future retail scalability. He discusses the evolving dynamics of direct-to-consumer channels and alternative marketplaces and understands why registering with giants like Amazon is crucial—even if you're a dedicated Shopify seller.
Key takeaways:
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How influencers and platforms like TikTok are transforming retail engagement and driving omnichannel growth strategies for brands
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Learn about the operational scalability challenges faced by SMBs during retail launches and discover strategies for effectively navigating high-volume demands and pivotal retail relationships.
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Critical infrastructure elements such as barcoding, packaging, and robust back-office systems are essential for ensuring future scalability and seamless integration across various retail channels and marketplaces.
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