#1348- Work Ethic Over Everything 🐺
Change Lives Make Money: The Podcast For Online Trainers
Release Date: 12/19/2025
Change Lives Make Money: The Podcast For Online Trainers
-------- For more information on working with me fill out this application: ------ LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
info_outlineChange Lives Make Money: The Podcast For Online Trainers
-------- For more information on working with me fill out this application: ------ LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
info_outlineChange Lives Make Money: The Podcast For Online Trainers
-------- For more information on working with me fill out this application: ------ LET’S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
info_outlineChange Lives Make Money: The Podcast For Online Trainers
Are you proud of how you showed up this year? That's the only question that matters as we close out 2025 and step into 2026. Not "did you make a certain amount of money" or "did you hit your follower count." Did you give your very best effort every single day? Were you a good parent, a good partner, a good friend? Did you execute at the highest possible level you could? This episode isn't about tactics. It's about the commitment you're making to yourself for 2026 - full ass, both cheeks, 24/7, 365 days. Not working 16 hours a day, but prioritizing what you want in life and spending every...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
You know what's worse than getting projectile shit on at 2am while your finger's bleeding from a cardboard cut? (Yep, that happened.) Watching people's souls leave their body when they realize entrepreneurship isn't a vacation. This episode is Brian and his co-host going OFF on the fairy spiritual "follow your bliss" bullshit that's infecting entrepreneurship. If you think starting an online business or following your passion means you can skip the grind, this episode will slap you back to reality. Hard. This isn't your typical motivational podcast where we tell you everything's gonna be...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
Justin Klein just won $25,000. Not in the lottery. In business decisions. That's what happens when you renew, upgrade, or extend your coaching program. You get entered to win a $25K trip to spend an entire day with Brian breaking down your business, flying out fully paid, going to lunch, doing a workout, and getting one-on-one attention to scale even faster. This episode starts with announcing two major winners (Justin's $25K trip and Michelle's $1K cash plus the BOOM trophy), then dives straight into live coaching with coaches who are scaling hard, hitting record months, and figuring out how...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
December isn't a slow month. If you believe that bullshit, you're already losing. Chase just locked in $32K in renewals, Carolina hit her first $14K month, and that's just the start. That's why I share these live coaching calls here. So you can listen to real coaches working through real problems: buyer's remorse, viral content that doesn't convert, when to pitch renewals, and why your lighting matters more than you think. And see that hitting record months is possible - even in December. Here's what we break down: The 24-hour buyer's remorse fix. Chase is losing 2 out of 9...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
Black Friday week is here. Most coaches are scrambling. You're about to learn exactly how to execute. This isn't theory or motivation. This is the live, tactical playbook for running your Black Friday challenge, closing old leads, handling renewals, and avoiding the mistakes that'll cost you $10K+ this week. You're getting real-time coaching with coaches booking 60+ calls, hitting $16K+ months, and executing four-day challenges with 30+ engaged participants. From Robert's giveaway that flopped (and how to fix it), to Chris booking 5 calls immediately after his challenge, to Lot going...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
Raw coaching calls with fitness coaches solving real business problems in real-time. Tune in for live problem-solving with coaches at every stage... from struggling with price objections to hitting record months and deciding whether to scale or coast. You're getting the exact frameworks for re-engaging cold leads, qualifying prospects better, handling the "I need to talk to my spouse" objection, and knowing when to raise your prices vs. fix your sales skills first. From Katie hitting $14.6K (projected $23K) questioning whether to scale, to Kayla booking 14 calls but leaving $7K on the...
info_outlineChange Lives Make Money: The Podcast For Online Trainers
This isn't another "AI is coming for your job" fear-mongering video. This is what's ACTUALLY happening with AI, social media, and the fitness industry... and why most coaches are completely missing the point. Brian and Cole break down the real threat (spoiler: it's not AI), why hard work still matters more than ever, and how fear-mongering is being weaponized to sell you courses you don't need. Here's what we break down: Why the "AI will ruin social media" narrative is bullshit. There are 2 billion people on Instagram. Most have no idea who Alex Hormozi is and aren't worried about AI...
info_outlineYou know what's worse than getting projectile shit on at 2am while your finger's bleeding from a cardboard cut? (Yep, that happened.) Watching people's souls leave their body when they realize entrepreneurship isn't a vacation.
This episode is Brian and his co-host going OFF on the fairy spiritual "follow your bliss" bullshit that's infecting entrepreneurship.
If you think starting an online business or following your passion means you can skip the grind, this episode will slap you back to reality. Hard.
This isn't your typical motivational podcast where we tell you everything's gonna be okay. This is the conversation about why most people fail, why work ethic is a muscle you need to build, and why your feelings are lying to you about what you're capable of.
From watching Anthony Joshua tell Jake Paul "I'm gonna make sure your soul leaves your body" to the harsh reality that you need to pack your calendar until there's literally no time left... this is what separates people who actually make it from people who quit after day six.
Here's what we break down:
- The "come to Jesus" moment everyone's having. People are finally realizing that building a seven-figure business requires money, effort, and years of work. Not four days of hustle followed by "when's the vacation?" You don't get breaks when you're building something real.
- Why work ethic is like a muscle (and how to build it). You can't hit a PR the first time you try five plates. You work, recover, eat, and try again. Same with entrepreneurship. Most people push too hard, burn out, and pull way too far back instead of finding their limit and slowly expanding capacity.
- The calendar optimization strategy that built PT Domination. Pack your calendar until there's literally no time left. Optimize what you're doing. Hire someone to replace the menial tasks. Repeat. That's how you scale, not by working less and hoping AI does it for you.
- Why your body is NOT your friend. If Brian listened to his body, he'd be 400 pounds eating candy. If his co-host listened to his body, he'd still be doing drugs. Your body lies to you. Your feelings lie to you. Stop listening to them and work your goddamn ass off.
- The harsh truth about the "alignment" crowd. Every single person preaching "go with the flow" and "follow your bliss" built their business with ridiculous work ethic. They weren't sleeping. They weren't woo-woo-ing their way to a million dollars. They worked until they succeeded, THEN they started the spiritual shit.
...and much more.
CHAPTERS:
00:00 - Intro: Babies, Projectile Shit & Real Talk
03:27 - The "Soul Leaving the Body" Moment
06:00 - What It Actually Takes to See Success
15:55 - Work Ethic as a Muscle: How to Build Capacity
19:24 - Why the "Follow Your Bliss" Crowd is Full of Shit
22:13 - Your Body is NOT Your Friend: Stop Listening to Feelings
Top Quotes:
"Sometimes you just watch the soul leave their body. You just see people fucking crumble." - Co-host (3:27)
"Everything that you want in life is on the other side of work ethic. Everything." - Co-host (15:55)
"If I listen to my body, I'd be 400 fucking pounds right now, because all I want to do is eat candy and drink." - Brian (22:13)
"You can't woo, woo your way to a million fucking dollars. You can't woo your way to fucking 100 grand. Doesn't fucking work." - Co-host (19:37)
"If I got to convince you to get out of bed to do the shit that you said you wanted to do, fuck off." - Brian (22:13)
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For more information on working with me fill out this application:
http://bit.ly/BuildYourOnlineFitnessBiz
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