Chatbot Optimization: The New SEO Revolution Every Entrepreneur Should Pay Attention To!
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Release Date: 02/12/2025
Trump Tariffs: How Tech Entrepreneurs Can Survive and Thrive
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Have tariffs from the Trump administration put your business on the edge? In today's ever-changing market landscape, the introduction of new tariffs poses both a challenge and an opportunity for tech entrepreneurs. If you're feeling the pressure and uncertainty these changes bring, you're not alone. This episode zeroes in on how technology entrepreneurs can navigate these rough waters without capsizing their businesses. Valuable Takeaways Strategic Supply Chain Diversification: Discover how diversifying your supply chains can mitigate risks associated with tariffs and contribute to business...
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Hack-Proof Your Startup: Essential Cybersecurity Secrets for Tech Entrepreneurs
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you leaving your startup's digital fortress wide open to cyber threats? In today's rapidly evolving tech landscape, entrepreneurs are unknowingly exposing their businesses to devastating cyber risks that could destroy years of hard work with a single vulnerability. 10 Minute Tech Talks welcomes cybersecurity expert and Founder of in Pittsburgh Dan Desko to bring you some top insights to not fail. Listen and: Learn how to identify and patch critical security gaps in your source code before hackers exploit them Discover why cloud platforms aren't automatically secure and how to...
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Three Key Quick Steps Tech Entrepreneurs Need Before Hitting Global Markets
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you exploring going global with your business, but don't the best way to really start? In this super-fast episode of 10 Minute Tech Talks, Host Jonathan Kersting of the Pittsburgh Technology Council walks you three three quick steps as you prepare to take your business overseas or across the border. He cites key info from the U.S. Commercial Services' latest article article in TEQ Magazine that provides a step-by-step guide for the tech entrepreneur looking to go global. Hit that awesome PLAY button and for full details. Produced by the Pittsburgh Technology Council, this is a podcast for...
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Cash or Crash? A Tech Entrepreneur's Guide to Asking for the Right Investment
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you an entrepreneur burning through cash without a clear financial roadmap? Most startup founders struggle to secure the right amount of funding, often sabotaging their own success by either asking for too little or overvaluing their company. This episode reveals the critical strategies for navigating startup financing that can make or break your business. In this episode, we welcome Audrey Russo, President and CEO of the Pittsburgh Technology Council, so tech entreprenerus like you can: Learn how to create realistic financial models that attract serious investors Understand the...
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If You Build It, They Won't Come! Get the True Path For a Tech Entrepreneur
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you building a product that nobody wants, thinking "if I build it, they will come"? Most entrepreneurs waste years and resources developing solutions that fail to solve real market problems, leading to startup failure! Host Jonathan Kersting of the Pittsburgh Technology Council details a new article from Tech Entrepreneur Chris Allison, who scaled Tollgrade to a $2 Billion valuation, about the true path to entrepreneurial success. Learn how to identify genuine customer pain points before building your product Discover the critical financial metrics that make B2B solutions attractive ...
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AI vs. Invention: What Every Tech Entrepreneur Needs to Know Before Drafting a Patent
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you risking your million-dollar invention by using ChatGPT to draft your patent application? In today's rapidly evolving AI landscape, entrepreneurs and inventors are seeking cost-effective ways to protect their intellectual property, but using public AI tools could unknowingly expose your groundbreaking ideas to potential legal and security risks. In this episode, we welcome Jodie Spade a lawyer/engineer at with top insights on using and not using AI to secure your IP. Listen and: Discover the hidden dangers of using AI for patent drafting that could invalidate your intellectual...
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2025 Tech Readiness: Strategic Takeaways Every Entrepreneur Should Know
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
2025 is proving to be a complex and tricky year for tech entrepreneurs looking to leverage technology trends to boos their ventures. In this episode of 10 Minute Tech Talks, Jonathan Kersting from the Pittsburgh Technology Council looks at new tech trends to navigate the disruptions xand complexities of 2025. Drawing from PWC's article ',' Kersting highlights three focus areas: Reinvention of business models through generative AI and IoT Prioritizing data organization and operational efficiencies, and Overcoming regulatory challenges through strategic partnerships Key...
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Cash vs. Control: A Tech Entrepreneur's Balancing Act When Looking for Funding
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you risking your startup's future by chasing dollars without understanding the true cost of investor relationships? Many entrepreneurs get excited about securing funding, but few realize that taking the wrong investment can derail their vision, control, and company trajectory. For this episode of 10 Minute Tech Talks, we welcome Pittsburgh Technology Council President and CEO Audrey Russo to help tech entrepreneurs like you: Learn how to identify investors who bring strategic value beyond money Discover techniques to protect your startup's autonomy during fundraising Understand...
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The Power of GEO: How Tech Entrepreneurs Can Boost Online Authority in the AI Era
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are you tired of your content getting lost in the AI-driven digital landscape? I: In today's rapidly evolving digital world, understanding how to optimize your content for AI platforms is crucial for staying visible and relevant to your target audience. In this episode, we welcome Patrick Schober, Founder of , to detail Generative Engine Optimization (GEO). Think of it as the wild sibling of Search Engine Optimization that can bring high-value traffic to your website. Hit play to: Learn the key strategies to make your content AI-friendly Discover how to build authority and credibility in...
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How President Trump's Trade Policies Could Help Tech Entrepreneurs
10-Minute Tech Talks: How Tech Entrepreneurs Fail and How You Can Avoid It
Are foreign sellers secretly undermining your online business and stealing your market share? In today's rapidly changing e-commerce landscape, entrepreneurs face unprecedented challenges from international competitors who can flood the market with cheaper knockoff products, potentially decimating your hard-earned business revenue. In this episode of 10 Minute Tech Talks we welcome Pittsburgh's top IP Lawyer Stanley Ference of so you can: Discover how recent Trump trade policies could level the playing field for US-based businesses Learn insider strategies to protect your intellectual...
info_outlineIs chatbot optimization ready to become the new search engine optimization?
In this episode of '10 Minute Tech Talks,' Jonathan Kersting from the Pittsburgh Technology Council discusses how tech entrepreneurs can avoid failure by diving into chatbot optimization.
He highlights Dave Nelsen, a seasoned Pittsburgh entrepreneur and tech innovator, who draws parallels between early SEO and today's AI-driven chatbot landscape. Nelsen's latest article in TEQ magazine reveals how businesses can gain a competitive edge by optimizing for chatbots, emphasizing the importance of detailed, structured content.
Kersting summarizes three key takeaways: chatbot optimization as the new SEO, the need for deep content, and the evolving nature of digital interaction. Listen, learn, have some fun, don't fail!
Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.