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The Secret Sauce of Curiosity – PTC 532

Podcast Talent Coach

Release Date: 02/17/2025

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Curiosity is one of the biggest traits of great personalities. If you want to become a magnetic personality who attracts client to you rather than chasing them, you need to discover how to be more curious.

PEOPLE LOVE CURIOSITY

One of my best on-air talent had a powerful sense of curiosity. He loved to learn about people and things. He also had a unique view of every situation.

His name is Mike, but everyone calls him Big Party. When you think of a guy named Big party, you probably envision a very large, rotund man. This wasn’t the case. Party is an average looking guy. He just makes everyone feel special when they are around him.

His curiosity leads him to ask great question of everyone he meets. When he conducts an interview, he doesn’t have a list of questions. He just asks about the things that pique his curiosity.

One day after I left the radio station, the bosses thought it would be better if Big Party talked less and played more music during his show. The ratings dipped.

But more importantly, Party hated what he was doing. During his vacation, he decided he was going to quit when he returned.

The day came for Party to go back to work, and he changed his mind. But rather than following orders and playing more music, he decided he was going to do his show his way. If they didn’t like it, they could fire him.

He began leading with his curiosity again. The content became stronger. Listeners started to return.

Soon the ratings were back up. And management quit tinkering.

Because Party is interested, he becomes interesting. People want to know what he thinks about things and events, because he has an interesting take.

Curiosity is powerful.

CONTENT FROM CURIOSITY

Curiosity will also help you overcome writers block.

When you’re curious about what’s going on in your surroundings, you never get stuck without things to talk about.

Be curious about the things that happen around you. Take notes. Jot down the things that catch your attention.

Connect those interesting things to powerful stories.

Learn to ask questions about everything.

Don't be so tied to the script or list of questions. Listen intently, and pivot when necessary.

CURIOSITY MAKES YOU SMARTER

When you're curious, you'll naturally become more intelligent. You will be amazed at the things you learn when you look for more information.

Talk less and listen more.

When things happen during your day, ask yourself why.

Remember when you were little and you asked why about everything? Why is the sky blue? Why do dogs bury their bones? And why do we sneeze?

Be curious about things that happen in your life. Take note of the stories associated with those questions.

Curiosity is where most podcasters struggle. It's also why they fail to become influential.

Your content won't keep people coming back every episode. Artificial intelligence can copy your content in a heartbeat. They will only come back if they are attracted to you.

Curiosity is how you develop your personality. How you become a influential authority. Your curiosity and courage will begin to attract clients to you rather than chasing them everyday.

ALSO BE COURAGEOUS

Once you start developing your curiosity, have the courage to share those curiosities on your show.

Express your real thoughts and feelings. Try new things.

When you are curious and courageous, you become more interesting. You become more likable.

This week, start taking notes of the interesting things that happen in your day.

Then, use some of the most interesting in your episodes.

If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a coaching call with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.