Episode 344: The Seven Deadly Pet Business Website Mistakes
The Poodle to Pitbull Pet Business Podcast
Release Date: 04/05/2024
The Poodle to Pitbull Pet Business Podcast
Struggling to find your niche in the pet care industry? Feeling stuck in the same routine and want to elevate your services? Curious how to transition from basic services to a high-end specialist offering? In this episode, I sit down with Harriet Goodall, one of my Elite Mastermind members, to talk about her incredible journey from dog walker to a successful specialist trainer. Harriet shares how she made the transition into the gundog niche and how she quickly re-established her business after relocating to a new area. Harriet reveals the key marketing strategies that helped her grow her...
info_outline Episode 369:Pet Biz Enrichment FAST-PASS: Enrollment Open For Enrich UniversityThe Poodle to Pitbull Pet Business Podcast
Are you ready to take action and transform your pet business with enrichment? Feeling inspired but unsure of how to implement all the incredible ideas from the recent Pet Care Enrichment Summit? Want to ensure you don't get left behind as the pet care industry evolves? In this episode, I’m joined by my pet biz buddy Tim Jackson to dive deep into how YOU can turn all your enrichment ideas into reality with Enrich University. Tim shares his personal experiences of building an enrichment-focused pet care business and reveals the secrets to success that will help you put everything you've...
info_outline Episode 368 - Inside the Pet Care Enrichment Summit: Pet Care Leaders Share Their Best-Kept SecretsThe Poodle to Pitbull Pet Business Podcast
Are you ready to elevate your pet care business with the latest enrichment strategies? Want to know how top industry leaders are revolutionizing their services? Curious how you can implement these techniques in your daycare or training facility? Then grab a notebook because in this weeks show I review the highlights from the first-ever Pet Care Enrichment Summit, where top pet care professionals including Mark Clayman, Eve Molzhon, Diane Lavati, Tim Jackson, and Amy Hillis, along with zookeeper Lucy Starbuck, shared their cutting-edge ideas and experiences. You’ll get a sneak peek...
info_outline Episode 367 - The Pet Care Enrichment Summit Preview ShowThe Poodle to Pitbull Pet Business Podcast
Do you want to offer more stand out services and be known as the 'top dog' pet care providor in your town? Do your services lack that something extra special you feel you need to add, so you can charge higher priced services? Then you need to learn how to schedule, structure and sell enrichment activities. Enrichment is the key to unlocking the next phase of your business growth, which is why you should grab a ticket to upcoming pet care enrichment summit. Today I chat to my Elite client and pet biz buddy, Tim Jackson, to preview the show and explore the transformative...
info_outline Episode 366 - On the Road at Edition Dog Live 2024!The Poodle to Pitbull Pet Business Podcast
In this episode Dom is on the road and sharing my first experience of Edition Dog Live. Here I caught up with my Elite client Pete Stevens, the developer of the Paw Pal app. Pete shares how the Paw pal booking, staffing and invoicing app can help pet businesses better organise your diary, to give owners more time for the important stuff. I also speak to Sarah Roper, the multi-dog maven, as well as Alex from Poorly Paws about what how they got their awesome first-aid kit for dogs product to market. In this episode, you’ll discover: Market Research Tip: Discover how you can find out...
info_outline Episode 365 - Why Your Pet Business Needs an AI Assistant with Josh HightowerThe Poodle to Pitbull Pet Business Podcast
Are you struggling to convert leads into appointments for your doggy daycare or pet business? Wondering how to leverage AI to automate your client engagement and free up your time? Can AI-powered tools really handle inquiries behind the scenes 24/7? Yes they can! And in this follow-on episode, Josh Hightower returns to share how pet business owners can integrate AI-driven tools to streamline your marketing efforts and convert more leads into booked appointments. We dive deep into the power of AI assistants, discussing how they can handle client inquiries, automate follow-ups,...
info_outline Episode 364 - How to Supercharge Your Pet Business with AI-Powered AutomationsThe Poodle to Pitbull Pet Business Podcast
Feeling overwhelmed by the constant need to stay on top of client inquiries? Struggling to respond to leads quickly and effectively while managing your daily operations? Wondering how to leverage technology to streamline your pet business and boost bookings? Then you’re in the right place! In this weeks show Josh Hightower joins me to share his insights on how AI automation can transform your pet business operations, and dramatically speed up client conversions. Josh, my Pet Biz Suite partner and a fellow mastermind member, has been on the cutting edge of integrating AI into...
info_outline Episode 363 -Train Smart, Scale Safely: Eve Molzhon’s Pet Business Growth BlueprintThe Poodle to Pitbull Pet Business Podcast
Feeling uncertain about how to scale your doggy daycare without compromising on quality? Struggling to ensure your staff are fully prepared for first-aid emergencies? Wondering if your pricing strategies are truly maximizing profitability? Then you’ve come to the right place as in this episode, Eve Molzhon joins me to share her expert advice on how to navigate these challenges. Eve will be the keynote speaker at Dominic's Impact Summit 2025 event, focused on the pet boarding/daycare industry. We discuss the importance of prioritizing safety, avoiding discounts, and not...
info_outline Episode 362 - Postcard from America, Dom's Stateside Adventures...The Poodle to Pitbull Pet Business Podcast
Feeling overwhelmed by the daily grind of running your pet business? Struggling to find the time for a break, let alone plan your next big move? What if stepping away could actually be the secret to unlocking your next level of success? In this “Postcard from America” episode, I return from my latest trip to the USA with a suitcase full of inspiration, and practical strategies to help you recharge, refocus, and reignite your passion for your business. Episode Highlights: The Breakthrough Power of Taking Breaks: Discover how taking time off can transform you into a sharper, more...
info_outline Episode 361 - How to launch an Award Winning Canine Wedding Service, with Tamsin RogersThe Poodle to Pitbull Pet Business Podcast
Have you thought about adding doggy wedding services to your business offering? Curious about what a canine wedding concierge does, and what you would charge for new venture? Do you need to do different marketing for a wedding service, than a regular pet care service? If you would like to offer wedding services, but don't know where to start, then buckle up because today Dom is talking to the 2024 PBIC Marketer of the Year, Tamsin Rodgers. Tamsin shares her journey from running a dog walking business in the Lake District to launching a highly successful, premium dog wedding...
info_outlineIs your pet business website a waste of digital space, that FAILS to bring in new clients?
Every few years do you spend thousands on a brand new shiny website, but your results NEVER improve?
Is your website failing to attract and convert ideal clients, and are you clueless about what a 'good' website should look like?
You aren't alone...
Most pet business websites are an overwhelming 'hot-mess' that confuses and overwhelms a website visitor.
They have too many buttons, too many options, and not enough structure and focus, which means most of the dog owners (and potential clients) who visits your website, end up leaving, and many will end up in the arms of your competition.
To help you get a better understanding of what a great website looks like, this week I'm sharing the 7 deadly website mistakes that are stopping you from spreading the word about your amazing service.
Tune in to discover;
- Navigating No Man's Land: Learn how a cluttered website with no focus, dilutes your message and confuses visitors.
- Pain Points Unaddressed: Uncover the power of speaking directly to your client's struggles and how it can dramatically increase engagement.
- Differentiation Dilemma: Discover why standing out in the crowded pet business market is non-negotiable and how to achieve it.
- Readability and Engagement: Tips on ensuring your website is accessible and compelling to your target audience.
- Call-to-Action Clarity: Master the art of crafting compelling calls-to-action (CTAs) that guide your visitors towards making a booking or inquiry with confidence.
If you action the key learnings from this episode you'll quickly turn your haphazard collection of pictures, pixels and buttons into a perfect 'funnel' that positions your service as the natural choice, AND moves the webiste visitor closer to the sale.
If you found all this intriguing and you know you have a sucky website, then you need to sign up for the FREE live webinar I'm delivering on April 11th,
It's called 'How to Automate Your Pet Business', and if your website is a leaky bucket, if you aren't collecting emails or doing any follow up, and you wish you had a marketing system to help you consistently attract new clients then you need to be on this webinar.
Click here to reserve your place on the webinar now.
Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
To grab a 'hot off the press' copy of my 2024 Pet Business Promotional Calendar then click here now
If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on [email protected]. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further.
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now