Episode 392 - Dom’s Five Step Guide to Pet Business Glory
The Poodle to Pitbull Pet Business Podcast
Release Date: 03/14/2025
Episode 427: Dom Hodgson's Thanksgiving Reflections: The Game-Changing Pet Biz Lessons I’m Grateful For (That Will Grow Your Business Too)
The Poodle to Pitbull Pet Business Podcast
What would happen if you stopped for a moment and actually looked at how far you’ve come in your business? How much easier would things feel if you recognised the wins, the lessons, the mistakes, and the mentors who helped you get here? And what breakthroughs might you unlock if you took stock of everything you should be thankful for as a pet business owner? In this Thanksgiving-themed episode, I take a breather from the post-Hershey whirlwind to reflect on the major moments, decisions, and people that have shaped my business journey. From leaving Imperial Tobacco, to finding the right...
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Episode 426 – Mission Enrich Launch Week: A Sneak-Peak at the Book and the Movement It’s Sparking…
The Poodle to Pitbull Pet Business Podcast
Ever wondered what actually goes into launching a book that could reshape the way dog daycares think about enrichment? What happens when you return from a whirlwind U.S. expo, jump straight into coaching calls, and then dive headfirst into recording your next audiobook? And what is it about enrichment that has daycare owners buzzing, levelling up, and leaving rave reviews within days? In this episode, I check in from a frosty, Christmas-tinged Town Farm to share the story behind the launch of Mission Enrich, my newest (and most unusual) pet business book. Fresh off the plane from Hershey,...
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Episode 425: The Hershey Debrief: Enrichment Wins, Book Launch Buzz, and Behind-the- Scenes Highlights from the Expo
The Poodle to Pitbull Pet Business Podcast
What really happens when you take your business across the pond and into one of the biggest pet care expos in the world? How do you turn an event stand into a sales machine, attract 20+ new members, and launch a brand-new book in the middle of it all? And what does it take to keep your energy (and sanity) when you’re juggling clients, speaking gigs, and international travel all in one week? In this episode, Me and Tim Jackson check in from Heathrow Airport after an unforgettable week at the Pet Boarding & Daycare Expo in Hershey. Between two days in New York, the Mission ENRICH...
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Episode 424: The Biggest Breakthroughs from the 2025 Doggy Daycare Business Bootcamp- Pricing Wins, Positioning & Profit Power Plays
The Poodle to Pitbull Pet Business Podcast
Ever wondered what breakthroughs are possible when you step away from the business and into a room full of people who “get it”? And what did a room full of those ambitious pet pros learn that helped them raise prices, specialise, and start leading their clients (instead of being led by them)? Did you see we missed last week’s episode and wonder if I had finally taken a day off?, Well, fear ye not because in this episode, I return after a non-stop US trip to share what went down at my latest business bootcamp. After a marathon week in Maryland and Washington — including masterminding...
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Episode 423: The Pawpal Story, The All-in-One Pet Care Booking App that Solves your Business Scheduling Woes
The Poodle to Pitbull Pet Business Podcast
Still running your business with sticky notes, spreadsheets, and late-night messages? What if you could turn that chaos into a seamless system that saves you hours, grows your profits, and upsells clients automatically? And what happens when a dog daycare grows 200x in size—and creates the tech to make it all work? In this week’s episode, I sit down with long-time Elite members Sarah and Pete Stevens of K9 Adventures and Pawpal UK to reveal how they went from a disorganised dog van full of cash and confusion… to running one of the UK’s most advanced, organised, and profitable pet care...
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Episode 422: Stop Going It Alone: Why Smart Dog Daycare Owners Get Help (and Stubborn Ones Stay Stuck)
The Poodle to Pitbull Pet Business Podcast
Are you still trying to fix your business problems alone because you’re afraid of outside influence? What could change if you let a fresh pair of eyes look under the hood and point out what you’re missing? And how much faster would you grow if you stopped winging it and started working with people who’ve already been where you want to go? In this week’s episode, I share a field report from Elite member and Enrich U co-founder Tim Jackson, who spent 24 hours on site with fellow Elite members, and Enrich U scholars Sarah and Pete Stevens at K9 Adventures London. Tim reveals how their...
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Episode 421: Enrichment In Pet Care Isn’t the Future… It’s the Now: Big Takeaways from the 2025 Pet Care Enrichment Summit
The Poodle to Pitbull Pet Business Podcast
Are you still treating enrichment like an optional extra instead of the core of your daycare experience? What would change in your business if you stopped cramming more dogs into the yard — and started charging more for a deeper, more meaningful day? And how much easier would life be if your staff, clients, and dogs were all on board with the same enrichment-first philosophy? In this episode, I sit down with enrichment expert and long-time collaborator Tim Jackson to recap the biggest breakthroughs from the 2025 Pet Care Enrichment Summit. Together we share how the industry is shifting away...
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Episode 420: Why Enrichment is the Golden Key: How Smart Daycares Are Charging More and Delivering Better
The Poodle to Pitbull Pet Business Podcast
Are you still treating enrichment like an optional extra instead of the foundation of your service? Do your clients really understand the experience you’re selling—or are you still stuck flogging time blocks? And if enrichment is mandatory in zoos, why are so many daycares still offering the bare minimum? Great questions, which all get answered on this weeks show, where I also share a behind-the-scenes update from my busy final quarter of the year—planning events, wrapping up the final touches on my new book, and preparing for the 2025 Pet Care Enrichment Summit. You’ll hear why...
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Episode 419: The Future is Enrichment: What to Expect at This Year’s Pet Care Enrichment Summit
The Poodle to Pitbull Pet Business Podcast
Are you leaving money on the table by treating enrichment like an optional extra instead of a core service? Do you know how to package and price your enrichment services so they actually make you money? And wouldn’t it help to see what’s working right now for daycares, trainers, and even zookeepers around the world? In this episode, I lift the lid on the upcoming Pet Care Enrichment Summit 2025—the only event of its kind dedicated to turning enrichment into a profit centre for your pet business. You’ll hear from Tim Jackson, Dean of Enrich U, about his brand-new “House of...
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418: Lessons Learned at the Dog Handler Academy Leadership Summit (Plus, 2025 Pet Care Enrichment Summit Sneak Peak…)
The Poodle to Pitbull Pet Business Podcast
What do experienced pet business owners actually talk about behind closed doors at leadership events? Is it worth travelling across the Atlantic just to sit in a conference room with people you could speak to on Zoom? And do you ever feel like you know what you need to do, but can never work out how to take action? In this episode, I give you an exclusive peek behind the scenes of the Dog Handler Academy Leadership Summit in Chicago—hosted by Eve Molzhon and attended by some of the most ambitious pet business owners in the country. I talk about the true value of being in the same room as...
info_outlineAre you relying too much on social media to attract clients?
What’s the secret to getting the best customers to refer you to their friends?
And how can you ensure your business evolves in a way that keeps YOU profitable and happy?
In this episode, I share the next five pet biz rules that will help you build a more profitable, stress-free, and future-proofed business. I recently attended a mastermind, where I mapped out the next steps for my own business - focusing on what I enjoy, what actually works, and what needs to change.
I also dive into why in this digital age we live in, offline marketing is more powerful than ever, and how one simple switch helped a coaching client double his daycare bookings without spending a penny on ads.
You’ll also learn why a referrals are the easiest way to clone your best clients, but only if you build a system that makes it effortless for happy clients to send high-quality leads your way.
Then I dive into my favourite topic… how to attract affluent clients who are happy to pay premium prices - and why most pet business owners are marketing in the wrong places.
In this episode you’ll learn:
- Offline Marketing is Underrated – Social media isn’t enough. Direct mail, networking, and referrals bring in better clients.
- Referrals Shouldn’t Be Left to Chance – A structured referral system makes it easy for happy clients to bring in new business.
- Not All Clients Are Created Equal – Stop chasing bargain hunters. Attract premium clients who value and pay for top service.
- Taking Action Beats Consuming Information – Learning is useless without action. Implement strategies instead of just collecting ideas.
- Build a Business You Enjoy – Avoid burnout by focusing on profitable, enjoyable services that fit your long-term goals.
If you’re ready to attract better clients, increase your profits, and grow with confidence, then you should apply to join Dom's Diamond Coaching Program click here to start now
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
To apply to join Dom's next level Diamond private coaching program click here now