Episode 394: Pet Care Staffing Summit Preview: How to Fix Your Pet Care Hiring Problem
The Poodle to Pitbull Pet Business Podcast
Release Date: 03/28/2025
The Poodle to Pitbull Pet Business Podcast
Ever wondered what goes on behind the scenes at one of my Elite Mastermind events? Curious what top-tier pet business owners actually get out of two days in the room together? And how do you know when you’re ready to join a group like this yourself? In this special episode, I take you inside the September UK Elite Mastermind meeting—with a mic passed around the room so you can hear directly from the members themselves. They open up about their biggest takeaways, leadership lessons, marketing breakthroughs, and the surprising power of just showing up and doing the damn work you promised...
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Are you blindly chasing every trend instead of doubling down on what actually works? Do you mistake creating aimless content for growing the reach of your business? And when was the last time you truly thought for yourself when refining your marketing message? In this reflective solo episode, I kick off the “dog days of summer” by taking a fresh look at the real value of going “back to school”—not for your dog, not for your kids, but for YOU. I discuss why it’s a bad idea for pet pros to be blindly copying trends, and the dangers of business owners outsourcing their brain to AI. I...
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Are you juggling too many different projects - and getting nowhere fast while burning out? Do you keep tweaking things behind the scenes instead of just biting the bullet and launching? And what could happen if you stopped chasing perfection and just hit “go” on your next big idea? In this week’s solo episode, I share some behind the scenes action from a busy week packed with calls, podcast recordings, and, as always, big client breakthroughs. And there’s one thing that keeps cropping no matter if I’m talking to clients who are launching scent spaces, struggling to control labour...
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Are you still doing every little task yourself - even though your business has doubled in size? Have you already hired help… only to find yourself even more stressed and scrambled than before? And what’s the one overlooked area in your business that could unlock serious profit (without adding more chaos)? In this episode, I share a raw and honest update from inside my own business - unpacking the changes I’ve made this year, the hires that didn’t work, and the big moves that are finally helping me regain bandwidth, momentum, and clarity. You’ll hear why even experienced business...
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Are you feeling boxed in by the same old daycare model, but unsure what to change? Ever wondered how a Midwest hotel with go-karts and water slides could teach you to sell more enrichment? And are you still not sold on the idea of Mastermind meetings changing your business trajectory forever? In this episode, I share stories and lessons from a whirlwind US trip that included mastermind meetings, connecting flights (a few more than planned), and a behind-the-scenes tour of Metropolis Resort - an adventure-packed Midwest hotel run by fellow mastermind member Brian Hahn. You’ll hear how ideas...
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Are your prices still based on what your competitors charge… instead of what your service is worth? Are worried about rising costs, inflation and increased competition which means more pet service supply and less dogs to go around? Have you ever wondered what would happen if you spent two days focused on nothing but profit, positioning, and premium clients? In this episode, Dom gives you a behind-the-scenes pass to January’s Dog Daycare Business Bootcamp in Orlando. You’ll hear directly from real pet business owners - like Amy Hillis, Sean Felty, Courtney Barnes, Mikayla Cavaness,...
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What happens when you put thirty pet pros in a room and push them out of their comfort zone? Can just three days really shift your mindset, pricing expectations, and your entire business model? And why do so many attendees say they’ll never look at their facility - or themselves - the same way again? In this week’s episode, we’re taking you behind the scenes at IMPACT 2025: The Dog Daycare Success Summit. You’ll hear live reactions from a whole host of attendees based across the UK, Ireland, and the U.S. - including first-timers and seasoned impact veterans - sharing how what they...
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Are you still undercharging… even though you know your service is worth more? Have you been “meaning to” launch a membership, but keep putting it off? And what would change in your business if you had two days to fix it - surrounded by people on the same path as you? In this episode, I pull back the curtain on the Dog Daycare Business Bootcamp - and shares the raw, unfiltered takeaways from real pet business owners who attended back in January. You’ll hear from the daycare managers, trainers, and owners who came in overwhelmed, undercharging, and unsure… and left with renewed...
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Are you the most pet biz expensive in town – or are still pretending premium pricing doesn’t apply to you? BIG MISTAKE my friend! Is your ‘modest’ price actually holding your business back rather than giving it life? You bet it is! And what’s the REAL cost of undercharging in a high-potential, high-pressure industry like pet care? Well, it could be fatal for your business... In this episode, Dom pulls back the curtain on a never-before-shared segment from last year’s Pet Business Owners Assemble event A.K.A IMPACT – this was a Marvel-themed masterclass that...
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Do your staff really understand what enrichment is - or are they just nodding along and fluffing it? Are your handlers bought into your values, or just clocking in for another day in the play zone? And is your team helping you upsell enrichment - or would they rather do without it altogether? In this episode, I’m fresh off a sun-soaked break in Menorca and back in the garden with the chickens (update incoming on that front!!) Inspired by the “onboarding” process we used to integrate our new hens into the flock, I’m talking about the vital role onboarding plays - not just for clients,...
info_outlineAre your staff stuck at a dead end with no room to grow?
Could a simple enrichment tweak transform your team’s motivation and retention?
What if the key to attracting A+ hires was hiding in plain sight on your website?
In this special Pet Care Staffing Summit preview episode, I’m joined by two fantastic guests -Tim Jackson and Joe Latona - who share the strategies they’re using to fix common hiring headaches in the pet industry.
First up is Joe Latona from WalkerScout, who outlines the five crucial pieces every pet business owner needs in place to build a high-performing team. From enriching your workplace culture to improving wages and SEO, Joe breaks down how to make your business irresistible to top-tier talent—and how AI can help you do it faster.
Then I chat to Tim Jackson, who reveals how his own staff crisis led him to create an “Employee Passport” system that gave his team structure, training, and a way to move forward. He explains how layering in enrichment opportunities has boosted team engagement, improved retention, and aligned staff with his vision for the business.
Whether you’re growing your daycare or simply trying to stop the staffing revolving door, this episode gives you practical, proven steps to build a stronger, more stable team.
Tune in to discover;
Tim’s Employee Passport: A structured system that helps staff track training and career progression, preventing burnout and boredom.
Why Enrichment Isn’t Just for Dogs: Tim explains how incorporating enrichment for staff can dramatically increase motivation and morale.
The Five Pillars of Recruitment: Joe shares how enrichment, culture, pay, reputation, and SEO form the foundation of effective hiring.
Hiring Funnel = Gamechanger: Creating a hiring funnel is just as important as a client funnel—and can save you from bad hires.
Speed is Key: Joe stresses the importance of fast, professional follow-up to avoid losing high-quality candidates to competitors.
If you’re tired of hiring headaches and ready for real solutions, this episode (and this Summit) is for you.
Click here to get your early bird ticket now
Hiring doesn’t have to be a constant battle. There IS a better way - and you'll find out exactly what that best way is, at the Pet Care Staffing Summit
Click here to grab your 'early-bird' Pet Care Staffing Summit ticket now