Joe Sanok | How To "Kill-it" In Private Practice | TPOT Podcast 089
The Practice of Therapy Podcast with Gordon Brewer
Release Date: 07/22/2019
Rachelle Heinemann | Confidence by Design: Navigating Self-Esteem and Growth | TPOT 329
The Practice of Therapy Podcast with Gordon Brewer
Rachelle is a licensed mental health counselor, eating disorder and analytic therapist. She works with clients in New York City and Brooklyn to make sense of life’s messy emotional experiences. In this episode, we dive into society's intricate dynamics surrounding body image, self-care, well-being, and networking. Rachelle addresses societal pressures, personal struggles, and strategies for navigating them effectively. From exploring the impact of beauty standards and restrictive diets to redefining self-care beyond its spiritual connotations, Rachelle offers nuanced insights into...
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Carolyn Boldt | Crafting Therapeutic Spaces for Private Practice | TPOT 328
The Practice of Therapy Podcast with Gordon Brewer
Carolyn is personally passionate about holistic health and wellness and an outspoken advocate that the environment of your space impacts your success. With over 40 years of experience in the commercial interior industry, she holds a BS in Interior Architectural Design from the University of Texas at Austin, is NCIDQ Certified, a Registered Designer, a LEED AP, and a Professional Member of the IIDA/International Interior Design Association. In 2004, she and her husband, Scott, co-founded CrossFields as a design-build firm in Atlanta. In 2011, they changed their focus to expand the impact of...
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Maureen Clancy | Integrating Diverse Healing Modalities in Private Practice | TPOT 327
The Practice of Therapy Podcast with Gordon Brewer
Maureen Clancy has been a licensed therapist and trauma expert for the past 20 years, helping women go through enormous life changes who have experienced childhood trauma. In this episode, Maureen shares her journey of integrating alternative healing modalities into therapeutic practice. She discusses her exploration of various methods such as energy work, acupuncture, and Reiki alongside traditional therapy, emphasizing the holistic nature of healing. Maureen reflects on the limitations of the conventional therapeutic profession and advocates for the incorporation of alternative approaches to...
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Kasey Compton | Journey to Self-Understanding: Insights for Private Practice Success | TPOT 326
The Practice of Therapy Podcast with Gordon Brewer
Kasey Compton is on a mission to help business owners find their entrepreneurial confidence. She went from bankrupt to Boss Babe when she took her first company from zero to three million in less than three years without ditching her life to do it. She owns three other businesses that have accumulated assets of over two million and are growing by the day. Her superpowers include cutting through the clutter to identify a strategic starting point, increasing efficiency through systems, and tapping into a person’s highest potential. She helps others by designing maps for their...
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Dr. Jan Carney | Empowering Professionals: The Importance of Public Health Education | TPOT 325
The Practice of Therapy Podcast with Gordon Brewer
Dr. Carney is Associate Dean for Public Health and Health Policy, and Professor of Medicine, at the Larner College of Medicine at the University of Vermont (UVM). She is Chief of the Division of Public Health at the Larner College of Medicine and directs graduate public health education. In this episode, we cover Dr. Carney’s multifaceted approach to addressing various aspects of healthcare and public health. From guiding individuals through the maze of health information to advocating for systemic changes and collaborative efforts, Dr. Carney's insights underscore the complexity of...
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Dr. Connor McClenahan | Crafting Client-Centered Profiles: An Approach to Authentic Engagement | TPOT 324
The Practice of Therapy Podcast with Gordon Brewer
Dr. Connor McClenahan founded Here Counseling, which provides a membership model for private practice so therapists can run their own private practices independently while benefiting from group resources. Dr. McClenahan runs a private practice in Los Angeles and Pasadena and has taught, coached, and written on digital marketing for therapists. His new 100-page workbook helps therapists build a strategic marketing plan and grow their practices. In this episode, Dr. McClenahan dives into the delicate balance private practice owners face between self-doubt and sincere empathy. Advocating for a...
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Cameron Schober | Therapeutic Frontiers: Healing Innovation in Private Practice | TPOT 323
The Practice of Therapy Podcast with Gordon Brewer
Cameron Schober is an LPC-S and LMFT-S in the State of Texas, primarily practicing at The Hope Place in Mansfield, TX. Cameron’s main areas of clinical focus is treating trauma using a combination of Accelerated Resolution Therapy, psychedelic-assisted integration, and postmodern therapy approaches in conjunction with psychoeducation related to trauma and it’s effects on our nervous systems as well as our lives. In this episode, we talk about Cameron's journey through the realm of therapeutic practices, navigating challenges, and embracing novel approaches to healing. From grappling with...
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Carla Titus | Financial Foundations for Private Practice | TPOT 322
The Practice of Therapy Podcast with Gordon Brewer
Carla Titus is a finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and online businesses experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Her priorities for her clients are to help them grow profits, have cash in the bank, and pay themselves well so they can build personal wealth. The journey to financial success in any business requires a solid foundation and forward-thinking strategies. Carla, a seasoned financial advisor, emphasizes the critical role of...
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Dr. Liz Lasky | Adapting Private Practice for Modern Needs | TPOT 321
The Practice of Therapy Podcast with Gordon Brewer
This episode covers Dr. Liz Lasky's transformative shift from traditional therapy to coaching, driven by her quest for personal fulfillment and financial success. Embracing skepticism, she champions that therapists can thrive financially while providing valuable services, inspiring others to pursue their dreams. We speak about diverse opportunities for therapists, stressing the need for innovation in the evolving landscape of mental health care. She advocates for balancing roles as a business owner and entrepreneur, believing it's safe to have it all. Dr. Lasky reframes success, encouraging...
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Kristie Plantinga | A Guide to Effective Digital Marketing Tactics in Private Practice | TPOT 320
The Practice of Therapy Podcast with Gordon Brewer
Kristie Plantinga is a mental health nerd, writer, and marketer living in Colorado. She is the founder of TherapieSEO—a marketing agency serving therapists and coaches—and —a therapist directory that vets therapists so therapy-seekers can focus on fit, not quality. When she’s not writing about mental health and dreaming up creative content strategies, Kristie can be found snuggling her multiple terriers, sipping a homemade dirty chai, and half-helping her husband cook Lebanese food. This episode is all about navigating the evolving landscape of digital marketing. Kristie emphasizes the...
info_outlineIn this episode, Gordon talks again with Joe Sanok about the importance of making connections and developing relationships in building your private practice. They also talk all about Killin’It Camp which is an upcoming conference that runs from October 20-23, 2019 in Estes Park, CO. Gordon and Joe discuss how attending the conferences are an investment in personal development as well as the future success of your private practice. Joe tells us all about why we should connect more with people in-person and connect less over social media.
Meet Joe Sanok
In 2012 I launched Practice of the Practice to blog about what I was learning about business, marketing, and private practice. Since then, my income has gone up over 2,000%. In the beginning, I was making around $1000 per month. In 2015, I grossed over $200k! In fact, every month I post exactly what I made and how I made it. It’s important to me, because we don’t usually talk about money and how to make it in an ethical way. I want to increase your influence and your income!
Killin’It Camp
This conference is for people starting and growing a practice, they are just getting some traction, and they are sick of boring conferences. Typical conferences have a couple of morsels of information after spending thousands of dollars. While on the other hand, Joe is into putting on unique meetings that people leave with tons of stuff done and have a feeling of great accomplishment. There is enough information out there that you can figure this out on your own. However, you will need to spend countless hours on Google, YouTube, and podcasts. Why not just be around people who have done it and rocked it out before? There is something about being in-person with people and making quick, intimate connections while being vulnerable to others.
Connecting with Like-Minded People
The importance of making connections with people who are successful and doing things that they know work is essential for a successful private practice. Being in a cohort of people will allow each other to help the group rise up. We want to surround ourselves with other people who are growing in the same direction. The authentic support will allow each other to stay grounded and not let your head get too big.
Killin’It Camp Schedule
The first night is to find your people that you want to go deeper with. Joe wants people to feel connected with others right away. Monday and Tuesday will be more extensive sessions and breakout sessions. TherapyNotes recently came on as a major sponsor that will allow them to put on some surprises for their guests. Joe does not have the corner of knowledge and innovation. Collectively, they will be able to put on something unique.
How to “Kill It” in Private Practice
Find a community of people you can go more in-depth with. It is essential to surround yourself with the right people. People that kill it have found ways to get information that they can act on quickly. Hire a coach or sign up for a program to find a shortcut for the process. Consuming information makes changes. The knowledge is only as helpful as the action you take. Schedule time to take action and evaluate how you are using your time. Having a virtual assistant and utilizing TherapyNotes are ways to scale your practice.
YMCA of the Rockies
Joe started out by doing low ropes and high ropes courses and initially thought he would be doing adventure-based therapy. His first year out of grad school, he applied to be the regional chair. For three years, he was the regional chair of the Midwest, and he would go to the YMCA of the Rockies, surrounded by the Rocky Mountains National Park. The YMCA has kept their prices really reasonable. The hotel rooms do not include TVs, no distractions! There are all sorts of free activities you can sign up for like guided hikes. It is secluded enough that you won’t have an urge to get on your phone and check Facebook. Sign up for the conference now before prices go up!
Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links!
Joe’s Resources
Practice of the Practice
Killin’It Camp
Other Resources
FREE Masterclass: Knowing Your Numbers in Private Practice.
2019 East & West TNAMFT Conferences
>>Get the FREE Financial Analysis Guide<<
Money Matters in Private Practice | The Course
Follow @TPOTpodcast on Instagram
TherapyNotes
Meet Gordon Brewer, MEd, LMFT
Gordon is the person behind The Practice of Therapy Podcast & Blog.He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer and writer. PLEASE Subscribe to The Practice of Therapy Podcast on iTunes, Stitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook