Libsyn Directory

Danielle Branche | Navigating Perfectionistic Beliefs in Private Practice | TPOT 151

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 10/26/2020

How Therapists Can Use Social Media Without Feeling Fake | Jazzmyn Proctor | TPOT 424

The Practice of Therapy Podcast with Gordon Brewer

Marketing can feel uncomfortable for a lot of therapists. Most of us were trained to be neutral, private, and to keep the focus on the client. So when someone tells you that you need to show up on social media or talk about your work publicly, it can feel a little strange. But visibility matters more than ever when it comes to building a private practice. In this episode, I’m joined by Jazzmyn Proctor, a therapist, podcaster, and marketing mentor who helps clinicians show up online in ways that feel authentic and sustainable. Jazzmyn shares how she started building her presence while still...

Scaling a Private Practice with Intensives, Classes, and Conferences | Dr. Wyatt Fisher | TPOT 423

The Practice of Therapy Podcast with Gordon Brewer

Couples therapy can be some of the most rewarding work we do as therapists, but it can also be one of the most challenging. Many couples don’t reach out for help until things feel like they’re falling apart. By the time they sit down in your office, there are often years of resentment, hurt, and miscommunication built up beneath the surface. In this episode, I’m joined by Dr. Wyatt Fisher, a psychologist and couples therapist who has spent years refining his approach to helping couples work through those deeper issues. Wyatt shares how his own personal and professional experiences shaped...

Doing Couples Therapy as a Husband-and-Wife Team | Kiana & Andrew Joyner | TPOT 422

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever thought about offering couples therapy in your private practice but felt intimidated by the complexity of it, you’re going to love this conversation. In this episode, I’m joined by Kiana and Andrew Joyner, a married duo who run their practice together and specialize in couples work. Kiana is a licensed therapist, and Andrew is a certified professional coach, and together they bring a really unique dynamic into the therapy room. We talk about what it actually looks like to do couples counseling as a husband and wife team, how they divide roles between therapy and coaching,...

Diversifying Your Income Without Burning Out | Jenny Melrose | TPOT 421

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever thought, “There has to be a way to make money in my private practice besides just seeing more clients,” this episode is for you. In this conversation, I’m joined by Jenny Melrose, host of the Practice to Profit podcast, and we dive into what it really looks like to diversify your income as a therapist. We talk about moving from one-to-one work into one-to-many offers, creating resources based on the same questions your clients ask over and over, and building income streams that do not require you to be in the therapy room 40 hours a week. Jenny shares practical ideas...

Private Practice Profit Margins: What’s Healthy (and What’s a Red Flag) | Gretchen Roberts | TPOT 420

The Practice of Therapy Podcast with Gordon Brewer

Running a private practice usually means you did not set out to become a numbers person. You are trained to help people, not to read profit and loss statements or stress about tax projections. But the reality is this. If you own a practice, you are running a business. In this episode, I sit down with of to talk about the financial side of private practice in a way that feels practical and doable. We unpack how to use your financial reports as a management tool, what healthy profit margins actually look like, and the payroll mistakes that can quietly drain your profit. We also talk about cash...

Treating Neuroplastic Pain in Therapy and Private Practice | Dr. Melissa Tiessen | TPOT 419

The Practice of Therapy Podcast with Gordon Brewer

What if chronic pain isn’t a sign that your body is broken—but that your nervous system is trying to protect you? In this episode, Dr. Melissa Tiessen, a clinical psychologist and neuroplastic pain specialist, joins the show to unpack a paradigm-shifting way of understanding chronic pain and persistent physical symptoms. Drawing on neuroscience, trauma-informed therapy, and real-world clinical experience, Melissa explains how pain can exist without tissue damage—and why that realization can actually be good news. You’ll learn how neuroplastic pain develops, why symptoms can move,...

Diversifying a Private Practice Through Couples Work | Erin Valente | TPOT 418

The Practice of Therapy Podcast with Gordon Brewer

What if couples therapy isn’t about fixing the other person at all? In this episode, Gordon sits down with Erin Valente, a couples therapist based in Los Angeles, to talk about one of the most common mistakes couples make when they come to therapy—and why real change doesn’t live with one partner, but in the relationship itself. They explore why couples work can feel intimidating for therapists, how regulation and co-regulation shape meaningful conversations, and what it really takes to help couples move out of blame and into connection. Erin also shares how she’s structured her...

Free Continuing Education for Therapists | Tobin Richardson | TPOT 417

The Practice of Therapy Podcast with Gordon Brewer

In today’s episode, I’m excited to introduce you to Tobin Richardson, the founder of a platform called Save the Therapist. When I first learned about what Tobin is building, I knew this was something many of you would want to hear about. Continuing education is a requirement for all of us, but let’s be honest. It can be expensive, time-consuming, and sometimes hard to fit into an already full schedule. Tobin saw that problem firsthand and decided to do something about it. He created a platform that offers high-quality, accredited continuing education for therapists that is completely...

Preventing Burnout in Private Practice | Dr. Julie Merriman | TPOT 416

The Practice of Therapy Podcast with Gordon Brewer

There are some conversations you record where you know right away that they’re going to land differently. In today’s episode, I sit down with Dr. Julie Merriman, a therapist, professor, and longtime advocate for helpers who are quietly burning out. We talk about something that hits close to home for many of us in this profession: what happens when we’re really good at helping everyone else, but don’t know how to receive ourselves. Julie shares how so many therapists become what she calls “floating heads of competence.” We’re full of knowledge, skill, and clinical insight, yet...

When Narcissism Walks Into Your Therapy Office | Dr. Anthony Mazzella | TPOT 415

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever found yourself thinking, “Why is this client so hard to reach?” or “Why does every conversation turn into a power struggle?” this episode is for you. Today, I’m joined by Dr. Anthony Mazzella, a psychoanalyst who specializes in working with narcissistic dynamics. We go far beyond surface-level conversations about narcissism. This isn’t about labels, buzzwords, or quick fixes. It’s about what’s actually happening underneath the behavior and what truly helps. We talk about why arguing over “reality” never works, why confrontation often backfires, and how...

More Episodes

In this episode, Danielle Branche joins the show. She talks about navigating perfectionistic beliefs when it came time to create her private practice. After loads of therapy, Danielle finally came to terms with the idea that a perfect private practice simply isn’t possible. Also, Danielle speaks about the transition from private practice to group practice. Plus, we talk about overcoming shame, the black lives matter movement, and the importance of boundaries.

Meet Danielle Branche

If you ask any therapist why they were drawn to this profession, most of them would answer with, "I wanted to help people". While this is true, it is much deeper. Danielle wanted to help people navigate through life in more fulfilling ways. She aspired to teach people how to be in a relationship with their mothers and fathers. Danielle wanted to give couples the tools they need to be the husbands and wives they want to be, not the ones their parents were. Her commitment is to do just that. *Danielle is no longer working out of the Largo area*

Danielle's main focus is working with couples around issues of trust, communication, forgiveness after infidelity, intimacy, sex, and decision making (finances, children, etc.). She does pre-marital therapy and marital/relational enrichment. Danielle mainly uses Emotion-Focused Therapy & Solution-Focused Therapy. Danielle also sees individuals and does group therapy.

As a Licensed Clinical Marriage and Family Therapist, Danielle is trained in understanding how to see things relationally, not just individually. She is versed in locating where behaviors, beliefs, ideas, and feelings originate, how they affect our lives and relationships, and how to effectively manage and/or change them.

Navigating Perfectionistic Beliefs

Danielle found herself chasing the high of what it felt like to get praise. There was a high associated with being successful and getting straight A’s. When she started a private practice, part of her was terrified to fail. Every time a client comes in and says something negative about the décor, Danielle would take it personally because she wanted everything to be perfect. Which, of course, perfectionism is unrealistic and impossible. It has been a real struggle to overcome these challenges. Danielle has embarked on her own therapy journey so she can accept the imperfections.

Overcoming Shame As A Therapist

Danielle felt many self-doubt thoughts after her first couple broke up after coming to her for couple’s therapy. She felt shame and loads of crappy emotions. Danielle needed to process it deeply and take it to therapy before she was able to accept it. She figured out that it wasn’t her job to fix relationships. That was the pivotal moment that she had as a private practice owner. The perfectionist part of us will take over, and an internal critic will take over – we compare ourselves to others, and we are harder on ourselves than others. The best thing we can do is just dismiss it and move forward.

Flexibility In Private Practice

Private practice allows for a flexible schedule. It’s essential to find a practice that works around your lifestyle. Some therapists like high caseloads. Whereas other therapists thrive with a lower caseload. In private practice, you can choose how many clients you see. Make sure you are able to understand where your boundaries are.

Starting A Group Practice

Danielle says a group practice wasn’t her version. Danielle thought she would stay in private practice forever with self-doubt – she didn’t want to be responsible for anyone else. However, it felt lonely and isolating. She thrives on community and connection. So, her first independent contractor came from an agency that Danielle used to work for. Actually, the independent contractor came to her – she wanted to join the practice. Danielle didn’t realize that people would like to be part of her practice. After a few conversations, Danielle decided to bring her on as an independent contractor.

Black Lives Matter

Danielle says that she has to do a lot of self-care. In staff meetings, they do vision boards. Sometimes, they also vent during staff meetings and chat about the different impacts. Danielle encourages her therapists to be in therapy themselves. As a Black clinician who sees a lot of African American clients, it can be cumbersome. Her clients are feeling hopeless. While on the other hand, some are feeling more hopeful about the changes happening in the country. Overall, Danielle says it's critical to take care of yourself so you can take care of others.

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